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José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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Figaret Paris Opens its Doors in Geneva: The French Shirt’s Refined Revolution.

Luxury José Amorim -
Figaret Paris inaugurates its new Geneva boutique, bringing iconic French shirtmaking and timeless elegance to the heart of Switzerland.

Deciphering luxury trends and extreme customisation

Blog José Amorim -
In an ever-changing world, the luxury sector is reinventing itself to meet the ever-higher expectations of a demanding clientele. Current trends highlight a growing fascination with extreme customisation, an approach that transcends...

The Swiss luxury goods market: key figures and outlook

Blog José Amorim -
The luxury goods market in Switzerland is a booming sector, reflecting the tradition of excellence and innovation that has made the country famous the world over. Known for its prestigious watchmakers, iconic...

Will artificial intelligence kill off traditional craftsmanship?

Blog José Amorim -
Artificial intelligence (AI) is gradually penetrating every sector of our daily lives, redefining the limits of creation and production. While some see this as a promising technological advance, others are wondering about...

Luxury trends: the evolution of online purchasing behaviour

Blog José Amorim -
Luxury trends, from digitalisation to personalised experiences, shaping consumer expectations. The Evolution of Online.

The Hidden Carbon Cost of the Cloud: How Streaming, AI and Data Storage Are Heating the Planet

Green Notes José Amorim -
Streaming, AI and cloud storage have a carbon cost we rarely see. Discover the hidden environmental toll of our digital habits.

Sisley Paris Reinvents Suncare: Anti-Ageing Meets Botanical Innovation

Luxury José Amorim -
Sisley Paris elevates sun protection with Sunleÿa SPF50+, a luxe anti-aging shield targeting photoaging, glycation, and skin firmness.

The new brands redefining luxury trends

Lifestyle José Amorim -
In an ever-changing world, the luxury trends are constantly reinventing themselves, driven by bold brands that dare to defy convention. The new brands emerging today are not content to simply reproduce established...
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José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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