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Friday Chronicle #23: Swiss Watchmaking says no to the crisis

Crisis, Crisis, Crisis... We hear this since 2008. It is now 8 years that China is not delivering the growth it was expected, that...

TAG Heuer, a Tourbillon for less than CHF 15’000. How possible?

Baselworld is over and with this year edition, several new amazing watches were presented. One big news was the launch of the TAG Heuer...

Baselworld 2016 – on time with Hermès

Hermès is probably one of the golden crowns of French luxury. Established in Paris in 1837, Hermès forged its reputation for excellence crafting saddles...

Chanel launches the MONSIEUR Watch as a “esprit manufacture”. 

Baselworld is always a moment in the year in which watch brands reveal their very bests. It is a special moment that magnificence and...

Baselworld 2016 – on time with Jaquet Droz

Jaquet Droz is one of the first watch-makers and one of the most confidential, yet brilliant Manufacture horlogère from Switzerland. Discover here the new watches launched at Baselworld 2016. From technicality to poetry.

Baselworld 2016 – on time with TAG Heuer

TAG Heuer is an amazing watch-manufacturer that from day one placed its talent at the service of innovation, performance and avant-garde. Discover the new models launched during the Baselworld watch fair 2016. From a Flying Tourbillon at less than CHF 15'000 to the new Monza watch, all amazing timepieces.

Baselworld 2016 – on time with Zenith

Zenith is one of the leading Watch-makers in Switzerland with a worldwide aura. It was founded in 1865 by visionary 22 years old man, Georges Favre-Jacot in Le Locle. This year Zenith capitalizes on the brand heritage and DNA in order to bring a timeless elegance and sharp luxury.