The travel gear market: key figures, history and our wish-list for the holiday season

0
Reading Time: 7 minutes

Every fall, we hope that the end of the year holiday season arrive as soon as possible. From thanks giving to christmas and the new year’s eve, we all make plans for traveling. Check here our fall selection of the best Travel Gear items you should have in order to travel in great conditions of safety, use and style.

Baggage-Claim-top-best-luggage

Travel means trouble if you do not have the right Travel Gear to carry your personal belongings. And as usual, we wonder if we have what it takes to spend a night, a week-end, a week or more somewhere. You probably also realized that last holidays were not great because your luggage was not appropriate. So you might want to do something about it before the next ones. So here is a focus on what we call the “Carry-on”. It is usually the small size of wheeled travel gear, your best companion for a couple of days. It became a very popular segment of the Travel gear industry as people use to travel more and not necessary for long time. With a overall forecast of 48.8 billion by 2015, the travel gear market is slowly but surely growing. Despite the fact people tend to extend their luggage life cycle, they are looking for high-value brands which offer guaranties and service.

The luggage market, people travel, so…

In the past 40 years, the Travel gear market changed a lot and in each decade, trends were reflecting people’s lifestyle and also the evolution of transportation. Here is a short historical flashback.

The 70’s – From science-fiction to design

While space travel was not a dream anymore, luggage tended to mirror what science had to offer at its best. So almost every single new luggage looked like a spacesuit. Also this decade saw the arrival of the first “designer luggage”. So logos on luggage were important! Planes became faster, so speed was essential. Luggage manufacturers had this in mind and the first Carry-on made their entrance in the market. This compact and clever travel gear would allow people to avoid check-in, so they could go faster in airports.
1970-vintage-luggage

The 80’s – Show me your luggage and I will tell you how much your earn

With the 80’s and the arrival of new golden boys and girls, success was expressed at all levels. Consumption was reaching the maximum. In terms of luggage, it should reflects one’s wealth, taste and status. Fashion brands also started getting interested on this market, so the introduction of certain materials like tweeds and leather was completely on the decade trend. Also the use of certain specific colours like earth-tones, burgundy, melon or pumpkin started.

vintage-polo-ralph-lauren-houndstooth-plaid-speedy-boston-crossbody-bag-purse

Since the 90’s – High-tech started leading the way.

For the past 20 years, every luggage company started developing technology and innovation started leading the way. In order to match travelers expectancies of today, luggage became stronger, lighter, clever and designed oriented but always ruled by functionality. We added wheels, first with 2, then 4 and now we have even gear with 8 wheels. Composite materials like kevlar or carbon fiber started reshaping the travel gear landscape and some brands became strong players thanks to their innovation. Today, thanks to communication technologies we are adding power-source plugs (to charge your electronically devices), lcd screens showing the weight or even travel information (temperature, altitude or barometer) and even WiFi so your travel gear becomes a hotspot!

Fido-Luggage-by-yeadon

The years 2000 – key market figures for Travel gear

Here bellow some key figures about the Luggage market. It is taken from a study made by Frost & Sullivan.

global-travel-gear-market-figures-2010-to-2015

Global-Luggage-market-sales-evolution

Global-luggage-market-trends-per-capita-expenses

Global-luggage-market-trends-segments

Global-luggage-brands-positioning

 Top Carry-on luggage for your holiday season

As said previously, the Carry-on luggage became a crucial segment on the travel gear business. People travel more and more yet on shorter distances or travel duration.

Carry-on-luggage

So the carry-on, both for business and leasure reasons, is one perfect solution. No need to check-in so you save your time at the boarding and the landing times. Here is our wish-list for this holiday season on Carry-on luggage.

 

Samsonite Cosmopolite Spinner 55cm Dark Blue

Samsonite-Spinner-55

Samsonite-Cosmopolite-Spinner-55-inside

This is probably the lightest and strongest collection ever done by Samsonite. The patent shell is inspired by nature and provides an unique look. Here are the specs:

  • Available in 5 colours: Red, Dark blue, Emerald green and Silver
  • 40.0 x 20.0 x 55.0 cm
  • Volume: 36.0 L
  • Weight: 1.88 Kg / 4.14 lbs
  • Made with Curv technology (exclusivity by Samsonite)
  • 4 multi-directional wheels
  • Fixed 3 digit TSA combination lock
  • Protected zippers
  • 10 years global warranty
  • Check the website here for more information

Visionair PodPal 55cm Dark Grey

Visionair-podpal-carry-on Visionair-podpal-specs

Probably the most high-tech look for a Carry-on that safely cradles all current available electronic tablets. Between a retro-futuristic look and a super high-precision material used to protect your belongings, the Visionair PodPal is a perfect travel friend for the modern business man or connected person.

  • Available in 1 colour, Dark Grey
  •  36.8cm x 26.7 cm x 55.9cm
  • Volume: 36.0 L
  • Weight: 2.8Kg / 6.20 lbs
  • Ergonomically designed, light-weight, impact resistant material
  • 4 dual wheel spinner system
  • 3 digit built-in TSA combination lock
  • Check the website here for more information

 Victorinox Spectra 2.0 Dual-Access Global Carry-On 55cm Red

Victorinox-Spectra-2-carry-on

Victorinox-Spectra-2-carry-on-sideview

Victorinox-Spectra-2-carry-on-interior-pocket
Victorinox-Spectra-2-carry-on-interior
Victorinox-Spectra-2-carry-on-interior2
Victorinox-Spectra-2-carry-on-detail

Victorinox is well know for being the inventors and the makers of the original Swiss Army knife. From this amazing and unique invention, they took the essential values, like innovation, quality, iconic design and multi-functionality, to inspire new categories of products like Timepieces, Fragrances, Fashion, Kitchen cutlery and in our case here Travel Gear. For such cleverness and outstanding manufacturing, the new Spectra 2.0 is our Editor’s choice as an absolute must have for the season. Here we picked up the Carry-on with the Extra-Capacity option, being a perfect equation between compact, practical and still space for your precious belongings.

  • Available in 3 colours: white, red and black
  • 38.0 cm x 20.0 cm x 55.0 cm
  • Volume: 29 Liters
  • Weight: 3.21 Kg / 7.08 lbs
  • Made with 100% Pure Bayer Polycarbonate for endless resistance
  • 8 multi-directional wheels
  • Dual-access construction allows the case to be packed two ways, one through the front quick-access door or through the main compartment.
  • Meets IATA carry-on regulations
  • Digital TSA built-in lock that goes along with a Recovery code program provided by Victorinox
  • Swiss Tracker Bag free program that recovers your lost bag everywhere in the world.
  • 10 years Global warranty
  • Check the brand website here for more information

Tumi Tegra-Lite Continental 56cm Carry-On

Tumi-Tegra-lite Tumi-Tegra-lite-interior

 

This Fall, Tumi is revealing the Tegra-Lite in their exclusive Toffee stripe print. Very sophisticated and edgy for all travelers to whom style matters! It is an unique Tumi sublimation process that allows a long-lasting colour impression.

  • Available in one colour: Toffee stripe print
  • 40.0 cm x 23.0 cm x 56.0 cm
  • Volume: 30 L
  • Weight: 4.7 Kg / 10.5 lbs
  • Made with Tegris, a polypropylene thermoplastic composite
  • 4 multi-directional wheels
  • Digit TSA built-in lock
  •  5 years of warranty
  • Check the brand website here for more information

 Delsey Flaneur Cabin Trolley Case 55cm

Delsey-flaneur-trolley-cabin Delsey-flaneur-interior

With a little retro touch, this streamlined and modern carry-on will follow you every where. Delsey matches colour trends so you will be always on the edge of fashion style yet elegant and with a timeless design. A very pop collection with the accent on roundness.

  • Available in 3 colours: black, red and blue
  • 40.0 cm x 20.0 cm x 55.0 cm
  • Volume: 41 L
  • Weight: 3.1 kg / 6.8 lbs
  • Made of hard-resistant composite
  • 4 multi-directional wheels
  • 3 digit TSA built-in lock
  • 2, 5 or 10 years warranty (depends on the product)
  • Check the website here for more information

So now you have the perfect wish-list for the next holiday season. Do not hesitate to place your comments bellow and share your experiences. Wishing you all a safe and stylish travel !

Top-Best-Luggage

LA

 

Info sourced at all brands website, business.highbeam.com,hkexnews.hk, Euromonitor, Frost.com. All content is copyrighted with no reproduction rights available. Image from Ryan.

The most expected luxury sport cars until 2017.

0
Reading Time: 3 minutes

Every year we all expect the best cars from the top luxury brands to be revealed. Between Detroit, Frankfurt, Geneva or Paris, all eyes are on the different auto salons. Here the most expected luxury cars until 2017.

2014 – Ferrari LaFerrari

2014-Ferrari-LaFerrari-sideview 2014-Ferrari-LaFerrari

The new supercar by Ferrari is called… LaFerrari. Ok not really original but the most important part is that the new Ferrari is a Hybrid, a mixture between an electrical and  combustion engines.

  • Underbody made of Kevlar and Carbon fiber composite
  • 6.3 Liters, V12
  • 950 horse power ( 789 hp combustion + 161hp electrical)
  • Launch date: Beginning 2014

 

2015 – The new Nissan Z

2015-Nissan-Z 2015-Nissan-Z-backside-view

Nissan will deliver the 7th generation of Nissan Z into the market. With the GT-R, the Z became a true institution in the worldwide super cars. In our case here, a much more affordable dream than the previous one.

  • VQ V-6 engine
  • Improved platform (shared with Infinity Q50)
  • Arrival early 2015

2016 BMW M8

2016-BMW-M8 2016-BMW-M8-sideview

Since the launch of the X6 and the M5, BMW got to a next level of super cars. It is aggressive, powerful and edgy. You definitely feel your heart race while driving such engines. In 2016, they are launching the M8. Built on the chassis of the i8, it reveals a super futuristic almost science-fiction look. And because the trend is about hybrid super cars, the M8 is an hybrid.

  • Carbon-Fiber platform
  • Boosted version of M5 4.4 liter TwinPower turbo engine
  • 8 speed dual-clutch automatic
  • 600 to 650 hp (still waiting confirmation from engineers)
  • Arrival: mid-2016

2017 Porsche 960

Porsche-960-view porsche-960-front-left-view

 

Since the launch of competitors like the Audi R8, Lamborghini Gallardo or Aventador and McLaren 12C, Porsche lost a lot in the field of super cars. Despite the fact they have probably one of the most loyal customers ever, sales are not what they were in past years. With the launch of the new 960, the german company hopes to be back on the race! The new car is positioned by the brand between 911 turbo and the 918. It is far more powerful than a Cayman.

  • Aluminium and composite platform
  • 8 Cylinder engine developing 600 hp (hybrid power train)
  • Arrival beginning 2017

So now you know what to expect in the incoming 4 years. Others will also come and we might get more information to come. Which other super car should we add in the article? Let us know bellow in the comments.

Sebastien Eich

 

Info sourced at caranddrive.com, automoto.fr, all respective car brands website. All content is copyrighted with no reproduction rights available.

Bulgari Man Extreme, audacity for a modern man.

Reading Time: 6 minutes

Bulgari launches Bulgari Man Extreme. A second chapter to Bulgari Man and as always, the Italian brand plays the concept of the creation to the maximum. This time, offering a more edgy version of the Bulgari man. At LuxuryActivist, we could test the product for you and check out the outcome.

Bulgari Man Extreme, the concept

While Bulgari Man, launched in 2010, featured a masculine reassurance under the silhouette of Clive Owen, Bulgari Man Extreme is much more edgy and vibrant. We can see a new face, Eric Bana, representing a more daring, adventurous, yet virile vision of men. The first chapter displayed the relationship between the man and his fragrance. In this new chapter we can see the interaction between the modern man and different elements in his surroundings. It is also a brighter, vibrant and adventurous image. It is also inspired by the spirit of Rome, that tend to represent a modern, sensual elegancy.

Bulgari Man Extreme, the Ad campaign – the film

Having Eric Bana as the face of Bulgari Man Extreme was not sufficient. Bulgari is always looking for new boundaries. So the advertising film was directed by Matteo Garrone in person. He is one of the brightest italian directors of his generation. Several times rewarded at Cannes Film Festival, he has a contemporary look on the italian modern society. Rome is also a strong inspiration for him as he was born in the Italian capital. The Movie features a super classy Eric Bana in the modern man journey. The set takes place in the surroundings of the Museo de la Civilta Romana in Rome.  It is the first Commercial campaign ever that Eric Bana is involved. Here is the film. The storyboard is very original, in which metaphor is a current word. The movie itself is set as a duel between strong icons, personalized in the shape of animals:

  • The snake : the icon of seduction
  • The Lion: the icon of courage
  • The Eagle: the icon of wit

The modern man faces these mighty icons as if he was measuring his own capabilities. We could also imagine he was recognizing himself on each one of the icons. So duel or symbiosis. All of these under the aesthetics eye of Matteo Garrone. The soundtrack is an extract from “Theme of Rome” by Danger Mouse and Daniele Luppi. It pays a tribute to the italian spaghetti western era in the 70’s. As the storyboard was created as a duel, probably it made sense to have an modern western soundtrack.

Here are some of the best images taken from the film:
Eric-Bana-Bulgari-Man-extreme-film-2 Eric-Bana-Bulgari-Man-extreme-film-3 Eric-Bana-Bulgari-Man-extreme-film-4 Eric-Bana-Bulgari-Man-extreme-film-5 Eric-Bana-Bulgari-Man-extreme-film-6 Eric-Bana-Bulgari-Man-extreme-film

Bulgari Man Extreme, the Ad campaign – the print

With such a creative team for the film, only the best people could work on the print advertising. And to translate the concept of Bulgari Man Extreme into print, Bulgari asked Peter Lindbergh in person to make the shot. Of course Eric Bana is featured in the advertising too as a modern roman hero.

Eric-Bana-Bulgari-Man-Extreme

Eric Bana explained in a interview that he felt honored when Bulgari asked him to be the spokesperson for their new man fragrance. He was impressed by the history of the Brand, but also by the know-how, the aim of doing things to the maximum and always respecting the state of art. He also felt completely aligned to the image of this modern masculinity so it was not really a problem for him to play his character. The result is very classy and completely aligned with the Bulgari brand universe.

Bulgari Man Extreme, the outer-packaging.

As usual, Bulgari presents its new creation in a magnificent, elegant and masculine outer-carton packaging. Every detail is taken care of  and we can see Bulgari is a true luxury house. As you can see here below on the close-up, the carton packaging has this very subtle yet elegant texture with horizontal lines, playing with both light and touch. The silver treatment of the frame and the letters also brings a lot of masculine modernity. Purely essential.

Bulgari-Man-Extreme-packaging-detail

 

Bulgari Man Extreme, the flacon.

Bulgari-Man-and-Man-extreme

 

The original flacon of Bulgari Man was created in partnership with Atelier Oï. They are experts in design and architecture. It is not the only worked they did for Bulgari and completely understand the brand DNA. The flacon is an essential work inspired from the dial of a Bulgari watch with solar signs. An amazing glass weight shapes the flacon and on top a massive black top with the Bulgari name and a metallic cap featuring solar rays. The new flacon of Bulgari Man Extreme replaces the original flacon with a fluid silver surface treatment which makes it more edgy. 2 versions, a 60ML and a 100ML are available. Here below some images from our exclusive photo shoot in which you can admire the beauty of this work.

Bulgari-Man-Extreme-EDT Bulgari-Man-Extreme-flacon Bulgari-Man-Extreme-flacon-detail

To complete the range, a 100ML Aftershave balm is available, the perfect gentleman companion. The formula is very practical for a man to apply. It penetrates quite fast and softens the skin while calming the shaving burn. Not sticky, the balm formula has a perfect balance between fluidity and caring. The packaging is a practical and essential tube, a classical in men’s grooming.

Bulgari-Man-Extreme-After-shave

Bulgari Man Extreme, the fragrance.

Bulgari-Man-Extreme-Olfactory-mood-board

The first Bulgari Man fragrance was created  by Alberto Morillas from Firmenich. It is a modern oriental, facetted with White honey and Benzoin, with a sophisticated and elegant woody structure. The new olfactory creation was also signed by Alberto Morillas. This time the perfumer wished to highlight the vibrant and masculine woody structured softly wrapped with a vegetal amber accord, an exclusivity for Bulgari. So the new creation is definitely more sharp yet comfortable. A modern contrast that fits perfectly the urban, classy gentleman. A mediterranean aromatic facet matches the concept of a certain Italian masculinity that is timeless. On skin, it is definitely a fragrance that leaves an unforgettable trail.

If you want to learn more about this fragrance, you can visit the special mini-site created by Bulgari:
http://en.bulgari.com/campaign/bvlgari-man-extreme

Bulgari is completely aside of standard perfumery. They do not follow trends. Fashion passes but style remains.

LA

 

Info sourced at Bulgari.com and the brand youtube channel, museociviltaromana.it, mimifroufrou.com, atelier-oi.ch and wikipedia. Product provided by coolbrandz.com for Bulgari. 

Puredistance Black. Mystery in a master fragrance.

Reading Time: 3 minutes

Discover Puredistance Black, a new opus by Puredistance master perfumes. According to the Fragrance house, it is a mysterious and charming fragrance that stays close to the wearer and whispers style and elegance.

Puredistance-Black-Flacon

What is remarkable with every creation done by Puredistance is the fact that in every single detail, they go for the best, the most precious, the rarest, the finest … possible. So each creation is purely a little miracle in perfumery. Perfumers have completely freedom to create, which basically is something that does not exist anymore or at least not so often. With Puredistance Black, it is the same approach.

Puredistance-60ML-Black-mood

Puredistance-60ML-Black-mood3 Puredistance-60ML-Black-mood2

From the very first seconds you wear puredistance Black on your skin, we are completely pulled-out of reality to dive into a journey fill of sensuality, mystery and timeless elegance. It is a fragrance that fits perfectly a gentleman or a gentlewoman. Both like sophistication and seduction with a hint of secrecy.

puredistance-black-perfume

The fragrance was created by worldwide renown perfumer Antoine Lie. There is an idea of “cult of the unknown” behind of this fragrance, which makes it quite unique. The ingredient list is unknown. Well, only the perfumer of course knows it. So instead of giving a list of ingredients, which I usually do, I will more give you the feeling of wearing it.

The first seconds are truly breath-taking. In deed we get completely involved with the main story right away. The fragrance really wraps warmly your skin and procures a soft yet sophisticated aura. Elegancy is provided with amazing facetted notes. You can imagine laying down in a magnificent deep leather sofa, surrounded of precious woods and in the room your imagination takes off thanks to the airy curves of an incense burning. Your mind is free, your brain leaves the place to your heart and suddenly the mystery operates.

Every single detail of this formula was prepared, created and orchestrated with huge amount of precision. Such ingredients need to be handle with careful because they are very powerful. Working such a formula, especially in such high concentration, requires the mastery of a true artist, a master in perfumery. Antoine Lie found his way in order to reveal to you a mystery that still remains unveiled.

Puredistance-60ML-Black-mood4

Puredistance Black is available in 17.5ML, 60ML and 100ML.  Please check the official website for more information about this new masterpiece that will completely thrill your senses.

http://www.puredistance.com

You can also connect with the brand via social media here:

https://www.facebook.com/Puredistance 

https://twitter.com/puredistance

For the launch of the new Puredistance Black, a hashtag campaign started, so if you share the information on twitter, you can use #pdblack and be part of it.

Puredistance will always surprise us with amazing creations and in a way, isn’t this the purpose of true creation?

LA

 

Info sourced at the brand official communication. All content is copyrighted with no reproduction rights available. 

How having a digital life can waist your time at work.

0
Reading Time: < 1

We know that internet and social media have just invaded our lives. Not only at home but especially at work. The impact of spending hours online can be devastating if not controlled. Companies suffer a lot because of certain abuses. Check out this impressive infographic about how do we waist our time at work. You will see that internet and social media have a strong responsibility.

Wasted Time in the Workplace - Infographic
Time Doctor – Track your time. Track your team’s time. Know EXACTLY what is REALLY going on.

LA

Info sourced for Luxuryactivist.com. All content is copyrighted with no reproduction rights available. 

The past and future of in-flight entertainment

Reading Time: 2 minutes

These days, in-flight entertainment is an essential aspect of a long haul flight for passengers, because it makes a long flight much more enjoyable.

The first in-flight movie to be shown to passengers was a short film that promoted Chicago. Regular in-flight entertainment did not really begin until 1961, where movies were shown using a projector and passengers had to strain their eyes and be in often uncomfortable positions in order to be able to watch them. They also did not have sound and were in black and white.

First inflight movie 1921 - Howdy Chicago

Since then, in-flight entertainment has come far. In 1988, the first LCD screen was installed into the back of the airline seats for 1st class passengers. In 1991, Virgin Atlantic installed LCD screens in all cabin classes.

Passengers are now able to choose their own entertainment and activities on their laptops or mobile device. Therefore, connectivity to the Internet is very likely to be an important aspect of in-flight entertainment in the future. Connectivity is also important for business travellers so they can work while they fly and respond to important emails. However, the Internet connections that are currently provided by some airlines are usually too slow and expensive.

in-flight-wifi

Private jet charter users tend to differ with regards to in-flight entertainment when compared to commercial airline passengers. As private jets have very spacious and luxurious cabins they can provide top of the range in-flight entertainment systems with large hi-definition LCD screens. Although not all private jets provide Internet connectivity fitted as standard, this becoming more common and will soon be the new standard.

Private jet charters

Indeed, it might not be long before airlines find themselves having to fundamentally rethink the existing in-flight entertainment business model to allow passengers to choose their own entertainment.

Joe W.

 

Info sourced by the author for Luxuryactivist.com All content is copyrighted with no reproduction rights available. 

New Ermenegildo Zegna store in Geneva, a temple for men elegance.

0
Reading Time: 6 minutes

Yesterday there was the official opening of the new Ermenegildo Zegna store in Geneva. A 300 m2 devoted to men’s elegance in the heart of the luxury area in Geneva.

Ermenegildo-Zegna-Boutique-Geneva-Rue-du-Rhone
When a new store opens in Geneva, it is always an event. And if this store is located in Rue du Rhone, the luxury area, then it is big news. For many years, Rue du Rhone was populated by Timepieces and Jewelry brands and more and more Fashion brands are taking the place. Chanel, Louis Vuitton, Celine or Hermès have created their presence in the famous street. And now it is time for Ermenegildo Zegna to join the selective group of Rue du Rhone.

New Zegna store opening event  – VIP please.

Gildo-Anna-Zegna
Gildo Zegna and Anna Zegna
Gildo-Zegna-Nico-Vascellari
Gildo Zegna and Nico Vascellari
Anna-Zegna-presentation-Geneva
Anna Zegna presenting the Su Misura collection

The opening event took place in October 3rd with the exclusive presence of Mr and Ms Zegna, the brand curator Simone Menegoi and the italian artist Nico Vascellari.
Here a short extract of the welcome speech done by Mr. Zegna:

 

The Zegna store, a place for elegant gentlemen

 

The store, as all global stores for the brand, was designed by the famous architect Peter Marino. The aim was to propose a modern yet natural environment for this beautiful luxury selling space. Every collection has its own space, so the customer can explore  and (re)discover the entire brand universe, from suits to fashion and leather accessories, eyewear and Fragrances. Everything is presented with a lot of good taste. Technology and tradition meet for a new vision of masculine elegance.

Boutique-Zegna-Geneve
Boutique-Zegna-Geneve-etage
Zegna-Geneva-Bar-a-Parfums
Every detail was taken care. The visit of the new Zegna store is a complete journey into what builds today’s masculine style. In every corner of the store you are inspired by the displays. Nature and technology blend harmoniously with the masculine color palette. Stone, Rosewood, mahogany and bronze allow a sophisticated elegance, always on the right tone. Nothing is inessential.

Ermenegildo Zegna is not about fashion, it is about style” – Gildo Zegna, CEO of Zegna group. 

Zegna-Store-Geneva-level1-stars
Zegna-Store-Geneva-level1
niche-accessories
Zegna-Store-Geneva-men-fashion

 

The ultimate luxury: Zegna made-to-measure space

The new Ermenegildo Zegna store also offers exclusive services as the ultra-luxury “Su Misura” service. A true made-to-measure service aligning traditional italian tailoring of “Sartoria” in contemporary silhouettes. You can also find in the store the Zegna’s sophisticated “Upper Casual”, a leisure collection.

Zegna-Store-Geneva-sur-mesure-space
Zegna-Store-Geneva-furniture

The new Ermenegildo Zegna Personalization Project will have its own dedicated area within the Made to Measure room. The project has been created to meet the needs of discerning gentlemen who enjoy the privilege of choosing their own fabrics and finishing touches to create impeccable clothing and accessories. Zegna’s Personalization Project guarantees a renewed elegance and the unmistakable craftsmanship that has distinguished Zegna for over a century.

Zegna-Store-Geneva-demi-mesure
Zegna-Store-Geneva-demi-mesure-items
Zegna-Store-Geneva-demi-mesure-items2
The customization reaches its ultimate elegance when the fabric you choose for your suit is branded with your name from the fabric factory. Here below an example. Placido Domingo, the famous classical singer, is a regular client of the italian brand and he has chosen his own fabric for his suits. Here below how Zegna brands the fabric with the customer’s name.

Zegna-special-Placido-Domingo

 

ZegnArt, when fashion meets Art.

By visiting the new store in Geneva, we could admire a artistic installation by italian artist Nico Vascellari that will be permanent in the store. This initiative is launched under the project called ZegnArt.

ZEGNART-logo

It is an amazing platform to gather together, as a unified vision, all the activities in the field of contemporary art that the Zegna group carries out. There are several on going collaborations with artists, curators, cultural institutions and other organizations. 2013-2014 will focus on italian artists. The curators will be Cecilia Canziani and Simone Menegoi. The coordination will be done by Andrea Zegna in person. In the incoming year, we will see a series of new works from italian artists who are invited to engage with the spirit and philosophy of Zegna Group. You can read more about this amazing project by visiting the dedicated website: http://www.zegnart.com.

In the new Geneva store, Nico Vascellari is featured in the first chapter of Art in Global Stores, with an installation called “Untitled” based on the theme of memory, both individual and collective.

Nico-Vascellari-for-Zegna

Nico-Vascellari-for-Zegna-view

Hanging in the space and volume of the shop’s grand staircase, a “liana” (vine)- made by weaving together strips of material from Nico Vascellari own clothes and those of his friends, composes a system of autobiographical and emotional spirals, in a sort of collective wardrobe-diary whose very texture preserves the traces of our existence. The artist defines it as an “emotional cord” that “symbolizes a relationship and poetically recreates the essence of a garment” .

Mr Zegna brought a complementary vision about this installation. For him there is something very noble on the way Mr Vascellari created this piece of art. First there is colour. Luxury tend to use black. But black is democratic and easy to match. Colour is the challenge for every fashion house. Also the use of different fabrics was an important point because fabrics are the foundation of everything, especially for a House as Ermenegildo Zegna that places high-quality fabrics in the heart of everything.

To visit this store, here is the address:

Ermenegildo Zegna
Rue du Rhone 80-84
Geneva

Ermenegildo-Zegna-boutique-geneve-featured

For reminder, Ermenegildo Zegna is a privately owned company. It was founded in 1910 and its mission was to create and provide the finest textiles through innovation and sourcing. Today it is the 4th generation of the Zegna family who is at the head of the company – Mr Gildo Zegna. With more than 500 stores (around 300 company-owned) in 100 countries, Ermenegildo Zegna is definitely a leading player in the fashion and luxury industry. The total Group revenues in 2012 reached € 1.261 Billion. Visit the brand website for more information:
http://www.zegna.com

Finally men have their temple for style and timeless elegance in the heart of Geneva.
LA

 

Info sourced at the official opening event. All content is copyrighted with no reproduction rights available. 

Keep Up with Luxury News

0
Reading Time: 3 minutes

The world of luxury is a glamorous place with tons of gorgeous items that can help anyone shine in a crowd. Our luxury magazine has all kinds of amazing pieces that can help you stand out from everyone else wearing similar clothes. After all, when certain fashions become popular you are likely to see them everywhere. A luxury blog is something that many people turn to when looking for the hottest new looks out there.  Our Swiss website hosts an online magazine that will keep you up to date on all of the newest accessories hitting the market.

luxury-news

Keep up with the international news on what is popular across the globe with our luxury magazine. While another online magazine might keep you up on what is popular in one area of the world, our Swiss website knows that the popularity of fashion in other countries can have a big impact at home. The bloggers behind our luxury blog make sure to stay in the know on the ever changing landscape of luxury. Here, you will always be able to know what is popular at the moment you are going out by keeping up with our site.

When the newest luxury items come out to the market our luxury blog makes sure to have it covered. You will never be out of the loop as long as you keep up with our luxury magazine. Plus it is an online magazine, so you can access it from just about any device that connects to the web. If you are at a store and want to see if the new piece you like is in style, then just hop online and check out what is booming on our Swiss website. Even if you are trying to find out what is hot in international news for luxury, we have got you covered on what you are looking for.

Swiss-blog

When everyone around you keeps up with the same fashion news you do, then it can be hard to separate yourself. Often times several people might end up ordering and wearing similar outfits based on what they saw in a luxury blog. Ours however, focuses on finding things that will make you stand out from the crowd. Sure, we will give you the international news in what is hot right now, but our luxury magazine will help you take it up a whole new level. Just check in with the best Swiss website for luxury information and we’ll make sure you leave the house looking your very best.

Never get lost in the crowd of copycat fashion again by standing out with tips from our luxury blog. A luxury magazine that helps you be more than just the latest style is what we want to provide with our Swiss website. We want to make sure that our online magazine helps you stand out enough that it stands out too. Come back regularly to get yourself everything you need to be the most luxuriously dressed individual in the room.

LA

 

Info sourced for luxuryactivist.com. All content is copyrighted with no reproduction rights available.

Baume & Mercier, Linea Day and Night collection

0
Reading Time: 3 minutes

Baume & Mercier is one of the important players in the Swiss Watch industry. With more than 200’000 timepieces produced every year, definitely makes them as an important reference. This year they are launching the new Linea Day and Night collection as a symbol of timeless femininity and elegance.

Baume-et-Mercier-Linea-collection

The strenght of Baume & Mercier is to be loyal to its heritage and to use it to project the future. With the Linea Day & Night collection, Baume & Mercier reinvents every year this elegant timepiece for women since the 50’s.

Baume-et-Mercier-Linea-historical-piece-1950

Since the launch of the first Linea model, it has been continuously reinventing itself, especially since its revival in 1987.
Baume-et-Mercier-Linea-historical-piece-1987

Today, the Linea collection is dedicated to women who wishes to accessorize their watch with different bracelets, colours, decoration and diameter. Women are multi-facetted and they consider their watch as a companion for each great moment of their existence.

Baume-et-mercier-linea-collection-options

This year Baume & Mercier launches Day & Night, a 32mm version in 2 versions, one Day version and one Night version. Only 100 units of each were produced and these 2 luxury timepieces will fullfil the need of certain women looking for a jewelry watch. One of the most striking details of these 2 timepieces is the amazing work on a mother-of-pearl dial decorated with waves set with diamonds.  In the Day version you can see a sun engraved on the white nacre dial and in the Night version you can admire little stars on the top part of the dial in place of the time figures. The night version also features all the moon phases in a night background.

Baume-et-Mercier-Linea-10118-front_222803-1

Baume-et-Mercier-Linea-10118-detail

Baume-et-Mercier-Linea-10119-front_222804-1

Baume-et-Mercier-Linea-10119-detail

In terms of technical specifications:

  • Movement: For the Day version is a Quartz Ronda 705 and for the Night Version a Quartz Ronda 708
  • Functions: Hours and Minutes. For the Night version a moon phase indicator was added.
  • Case: round, 32mm. Polished and Satin finished steel. Bezel set with 40 diamonds (0.27 cts) in the Day version and 56 diamonds in the Night version. Sapphire Crystal and engraved with the mention: Limited Edition – one out of 100 pieces.
  • Dial: White Mother-of-Pearl with 24 diamonds (0.07 cts) in the Day version and dark blue mother-of-pearl with 27 diamonds in the Night version.
  • Bracelet: Interchangeable with pin buckle and triple folding security clasp
  • Water resistance: 50m (5 Atm)

So as you can see, the Linea collection is definitely a very luxury collection with several high details of creative refinement. As there are only 100 pieces of each, only a short selection of happy few will be able to wear them. Check Baume & Mercier website for more information about Linea timepieces: http://www.baume-et-mercier.com/collection-linea

LA

 

info sourced at the Brand official communication release and website. All content is copyrighted with no reproduction rights available.

The luxury holiday destinations in Mexico you must visit

0
Reading Time: 3 minutes

Mexico has long been considered the ultimate destination for high-end holidays. From the magnificent white sand beaches of the Caribbean to the stunning Pacific coast, the world-class mega cities, ancient ruins, delicious food and incredible hotels, holidays to Mexico offer absolutely everything the luxury jet-setter could possibly want.

Boasting the 13th largest economy in the world, Mexico is not just peddling to tourists, the country is home to its own wealthy population who enjoy the first class accommodation, dining and activities from coast to coast. The following destinations are some of Mexico’s finest and a visit to any of them is sure to provide a memorable and incredible holiday.

Cabo san Lucas

Cabo-san-lucas

Often referred to simply as ‘Cabo’, this Mexican gem sits at the southern tip of the Baja Peninsula. As a first class destination Cabo attracts all kinds, from celebrities to champion golfers to families. What they all have in common is a desire to live luxuriously along Mexico’s Pacific coast.

Visitors to Cabo can indulge in scuba diving, sport fishing, surfing, sailing and of course, sunning. With a range of incredible fine dining options and wild nightlife, visitors can find absolutely anything they want. For a memorable visit, consider Esperanza Resort, which rises to the top of the many upscale resorts in the area for its massive rooms, incredible spa, private beach and other extras that make it exceptional.

 Acapulco

Acapulco

This Mexican destination lies further south than Cabo and has a very different feel. With skyscrapers lining the beaches and breathtaking cliff-top mansions, Acapulco was the ultimate destination for jet setters in the ’80s and ’90s. While other resorts have come up in recent years, this resort has had some work done and is looking better than ever. The modern incarnation of Acapulco is full of top-tier golf courses and impressive new hotels. For first rate luxury at a reasonable price, this is the premiere destination.

For the ultimate in Acapulco hospitality consider the Banyan Tree Cabo Marqués. This stunning resort offers incredible views from luxurious villas that are dotted along the oceanfront. This beautiful hotel is full of charm and the service is impeccable.

Cancún and the Mayan Riviera

Cancun

Arguably Mexico’s most famous resort destination, the Mayan Riviera lies on the historic Yucatan Peninsula and was created in the 1970s as a planned community/resort. There are pristine white sand beaches that border lush jungles, visitors can explore ancient ruins, the weather is unbeatable and the sheer volume of high-end accommodation is unparalleled in Latin America.

From innovative eco-reserves to charming colonial towns, the Mayan Riviera offers a real variety of activities. For those looking to truly immerse themselves in luxury during their stay, consider the Ritz-Carlton Cancún. From the outside it may seem like just another one of the area’s mega-resorts but this hotel is a classic, with incredible rooms, a spa you’ll never want to leave and truly spectacular beaches.

Mexico is a remarkable destination. From its vibrant and authentic local culture to its incredible resort towns and bustling metropolises, this Latin American jewel is the perfect luxury destination.

Adam

Info sourced by the author for Luxuryactivist.com. Images by Kirt Edblom, Johnnie Bahama, Yosuke Kami and Jeremy T Hetzel used under creative commons licence. All content is copyrighted and no reproduction rights are available.