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The most expected luxury sport cars until 2017.

Luxury

LuxuryActivist

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17 October 2013

Reading Time: 3 minutes

Every year we all expect the best cars from the top luxury brands to be revealed. Between Detroit, Frankfurt, Geneva or Paris, all eyes are on the different auto salons. Here the most expected luxury cars until 2017.

2014 – Ferrari LaFerrari

The new supercar by Ferrari is called… LaFerrari. Ok not really original but the most important part is that the new Ferrari is a Hybrid, a mixture between an electrical and combustion engines.

Underbody made of Kevlar and Carbon fiber composite
6.3 Liters, V12
950 horse power ( 789 hp combustion + 161hp electrical)
Launch date: Beginning 2014

2015 – The new Nissan Z

Nissan will deliver the 7th generation of Nissan Z into the market. With the GT-R, the Z became a true institution in the worldwide super cars. In our case here, a much more affordable dream than the previous one.

VQ V-6 engine
Improved platform (shared with Infinity Q50)
Arrival early 2015

2016 BMW M8

Since the launch of the X6 and the M5, BMW got to a next level of super cars. It is aggressive, powerful and edgy. You definitely feel your heart race while driving such engines. In 2016, they are launching the M8. Built on the chassis of the i8, it reveals a super futuristic almost science-fiction look. And because the trend is about hybrid super cars, the M8 is an hybrid.

Carbon-Fiber platform
Boosted version of M5 4.4 liter TwinPower turbo engine
8 speed dual-clutch automatic
600 to 650 hp (still waiting confirmation from engineers)
Arrival: mid-2016

2017 Porsche 960

Since the launch of competitors like the Audi R8, Lamborghini Gallardo or Aventador and McLaren 12C, Porsche lost a lot in the field of super cars. Despite the fact they have probably one of the most loyal customers ever, sales are not what they were in past years. With the launch of the new 960, the german company hopes to be back on the race! The new car is positioned by the brand between 911 turbo and the 918. It is far more powerful than a Cayman.

Aluminium and composite platform
8 Cylinder engine developing 600 hp (hybrid power train)
Arrival beginning 2017

So now you know what to expect in the incoming 4 years. Others will also come and we might get more information to come. Which other super car should we add in the article? Let us know bellow in the comments.

Sebastien Eich

Info sourced at caranddrive.com, automoto.fr, all respective car brands website. All content is copyrighted with no reproduction rights available.

Bulgari Man Extreme, audacity for a modern man.

LuxuryActivist

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14 October 2013

0

Reading Time: 6 minutes

Bulgari launches Bulgari Man Extreme. A second chapter to Bulgari Man and as always, the Italian brand plays the concept of the creation to the maximum. This time, offering a more edgy version of the Bulgari man. At LuxuryActivist, we could test the product for you and check out the outcome.

Bulgari Man Extreme, the concept

While Bulgari Man, launched in 2010, featured a masculine reassurance under the silhouette of Clive Owen, Bulgari Man Extreme is much more edgy and vibrant. We can see a new face, Eric Bana, representing a more daring, adventurous, yet virile vision of men. The first chapter displayed the relationship between the man and his fragrance. In this new chapter we can see the interaction between the modern man and different elements in his surroundings. It is also a brighter, vibrant and adventurous image. It is also inspired by the spirit of Rome, that tend to represent a modern, sensual elegancy.

Bulgari Man Extreme, the Ad campaign – the film

Having Eric Bana as the face of Bulgari Man Extreme was not sufficient. Bulgari is always looking for new boundaries. So the advertising film was directed by Matteo Garrone in person. He is one of the brightest italian directors of his generation. Several times rewarded at Cannes Film Festival, he has a contemporary look on the italian modern society. Rome is also a strong inspiration for him as he was born in the Italian capital. The Movie features a super classy Eric Bana in the modern man journey. The set takes place in the surroundings of the Museo de la Civilta Romana in Rome. It is the first Commercial campaign ever that Eric Bana is involved. Here is the film. The storyboard is very original, in which metaphor is a current word. The movie itself is set as a duel between strong icons, personalized in the shape of animals:

The snake : the icon of seduction
The Lion: the icon of courage
The Eagle: the icon of wit

The modern man faces these mighty icons as if he was measuring his own capabilities. We could also imagine he was recognizing himself on each one of the icons. So duel or symbiosis. All of these under the aesthetics eye of Matteo Garrone. The soundtrack is an extract from “Theme of Rome” by Danger Mouse and Daniele Luppi. It pays a tribute to the italian spaghetti western era in the 70’s. As the storyboard was created as a duel, probably it made sense to have an modern western soundtrack.

Here are some of the best images taken from the film:

Bulgari Man Extreme, the Ad campaign – the print

With such a creative team for the film, only the best people could work on the print advertising. And to translate the concept of Bulgari Man Extreme into print, Bulgari asked Peter Lindbergh in person to make the shot. Of course Eric Bana is featured in the advertising too as a modern roman hero.

Eric Bana explained in a interview that he felt honored when Bulgari asked him to be the spokesperson for their new man fragrance. He was impressed by the history of the Brand, but also by the know-how, the aim of doing things to the maximum and always respecting the state of art. He also felt completely aligned to the image of this modern masculinity so it was not really a problem for him to play his character. The result is very classy and completely aligned with the Bulgari brand universe.

Bulgari Man Extreme, the outer-packaging.

As usual, Bulgari presents its new creation in a magnificent, elegant and masculine outer-carton packaging. Every detail is taken care of and we can see Bulgari is a true luxury house. As you can see here below on the close-up, the carton packaging has this very subtle yet elegant texture with horizontal lines, playing with both light and touch. The silver treatment of the frame and the letters also brings a lot of masculine modernity. Purely essential.

Bulgari Man Extreme, the flacon.

The original flacon of Bulgari Man was created in partnership with Atelier Oï. They are experts in design and architecture. It is not the only worked they did for Bulgari and completely understand the brand DNA. The flacon is an essential work inspired from the dial of a Bulgari watch with solar signs. An amazing glass weight shapes the flacon and on top a massive black top with the Bulgari name and a metallic cap featuring solar rays. The new flacon of Bulgari Man Extreme replaces the original flacon with a fluid silver surface treatment which makes it more edgy. 2 versions, a 60ML and a 100ML are available. Here below some images from our exclusive photo shoot in which you can admire the beauty of this work.

To complete the range, a 100ML Aftershave balm is available, the perfect gentleman companion. The formula is very practical for a man to apply. It penetrates quite fast and softens the skin while calming the shaving burn. Not sticky, the balm formula has a perfect balance between fluidity and caring. The packaging is a practical and essential tube, a classical in men’s grooming.

Bulgari Man Extreme, the fragrance.

The first Bulgari Man fragrance was created by Alberto Morillas from Firmenich. It is a modern oriental, facetted with White honey and Benzoin, with a sophisticated and elegant woody structure. The new olfactory creation was also signed by Alberto Morillas. This time the perfumer wished to highlight the vibrant and masculine woody structured softly wrapped with a vegetal amber accord, an exclusivity for Bulgari. So the new creation is definitely more sharp yet comfortable. A modern contrast that fits perfectly the urban, classy gentleman. A mediterranean aromatic facet matches the concept of a certain Italian masculinity that is timeless. On skin, it is definitely a fragrance that leaves an unforgettable trail.

If you want to learn more about this fragrance, you can visit the special mini-site created by Bulgari:
http://en.bulgari.com/campaign/bvlgari-man-extreme

Bulgari is completely aside of standard perfumery. They do not follow trends. Fashion passes but style remains.

LA

Info sourced at Bulgari.com and the brand youtube channel, museociviltaromana.it, mimifroufrou.com, atelier-oi.ch and wikipedia. Product provided by coolbrandz.com for Bulgari.

Puredistance Black. Mystery in a master fragrance.

LuxuryActivist

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13 October 2013

2

Reading Time: 3 minutes

Discover Puredistance Black, a new opus by Puredistance master perfumes. According to the Fragrance house, it is a mysterious and charming fragrance that stays close to the wearer and whispers style and elegance.

What is remarkable with every creation done by Puredistance is the fact that in every single detail, they go for the best, the most precious, the rarest, the finest … possible. So each creation is purely a little miracle in perfumery. Perfumers have completely freedom to create, which basically is something that does not exist anymore or at least not so often. With Puredistance Black, it is the same approach.

From the very first seconds you wear puredistance Black on your skin, we are completely pulled-out of reality to dive into a journey fill of sensuality, mystery and timeless elegance. It is a fragrance that fits perfectly a gentleman or a gentlewoman. Both like sophistication and seduction with a hint of secrecy.

The fragrance was created by worldwide renown perfumer Antoine Lie. There is an idea of “cult of the unknown” behind of this fragrance, which makes it quite unique. The ingredient list is unknown. Well, only the perfumer of course knows it. So instead of giving a list of ingredients, which I usually do, I will more give you the feeling of wearing it.

The first seconds are truly breath-taking. In deed we get completely involved with the main story right away. The fragrance really wraps warmly your skin and procures a soft yet sophisticated aura. Elegancy is provided with amazing facetted notes. You can imagine laying down in a magnificent deep leather sofa, surrounded of precious woods and in the room your imagination takes off thanks to the airy curves of an incense burning. Your mind is free, your brain leaves the place to your heart and suddenly the mystery operates.

Every single detail of this formula was prepared, created and orchestrated with huge amount of precision. Such ingredients need to be handle with careful because they are very powerful. Working such a formula, especially in such high concentration, requires the mastery of a true artist, a master in perfumery. Antoine Lie found his way in order to reveal to you a mystery that still remains unveiled.

Puredistance Black is available in 17.5ML, 60ML and 100ML. Please check the official website for more information about this new masterpiece that will completely thrill your senses.

http://www.puredistance.com

You can also connect with the brand via social media here:

https://www.facebook.com/Puredistance

https://twitter.com/puredistance

For the launch of the new Puredistance Black, a hashtag campaign started, so if you share the information on twitter, you can use #pdblack and be part of it.

Puredistance will always surprise us with amazing creations and in a way, isn’t this the purpose of true creation?

LA

Info sourced at the brand official communication. All content is copyrighted with no reproduction rights available.

How having a digital life can waist your time at work.

High Tech

LuxuryActivist

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9 October 2013

0

Reading Time: < 1

We know that internet and social media have just invaded our lives. Not only at home but especially at work. The impact of spending hours online can be devastating if not controlled. Companies suffer a lot because of certain abuses. Check out this impressive infographic about how do we waist our time at work. You will see that internet and social media have a strong responsibility.

Time Doctor – Track your time. Track your team’s time. Know EXACTLY what is REALLY going on.

LA

Info sourced for Luxuryactivist.com. All content is copyrighted with no reproduction rights available.

The past and future of in-flight entertainment

LuxuryActivist

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9 October 2013

0

Reading Time: 2 minutes

These days, in-flight entertainment is an essential aspect of a long haul flight for passengers, because it makes a long flight much more enjoyable.

The first in-flight movie to be shown to passengers was a short film that promoted Chicago. Regular in-flight entertainment did not really begin until 1961, where movies were shown using a projector and passengers had to strain their eyes and be in often uncomfortable positions in order to be able to watch them. They also did not have sound and were in black and white.

Since then, in-flight entertainment has come far. In 1988, the first LCD screen was installed into the back of the airline seats for 1st class passengers. In 1991, Virgin Atlantic installed LCD screens in all cabin classes.

Passengers are now able to choose their own entertainment and activities on their laptops or mobile device. Therefore, connectivity to the Internet is very likely to be an important aspect of in-flight entertainment in the future. Connectivity is also important for business travellers so they can work while they fly and respond to important emails. However, the Internet connections that are currently provided by some airlines are usually too slow and expensive.

Private jet charter users tend to differ with regards to in-flight entertainment when compared to commercial airline passengers. As private jets have very spacious and luxurious cabins they can provide top of the range in-flight entertainment systems with large hi-definition LCD screens. Although not all private jets provide Internet connectivity fitted as standard, this becoming more common and will soon be the new standard.

Indeed, it might not be long before airlines find themselves having to fundamentally rethink the existing in-flight entertainment business model to allow passengers to choose their own entertainment.

Joe W.

Info sourced by the author for Luxuryactivist.com All content is copyrighted with no reproduction rights available.

New Ermenegildo Zegna store in Geneva, a temple for men elegance.

Fashion

LuxuryActivist

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5 October 2013

0

Reading Time: 6 minutes

Yesterday there was the official opening of the new Ermenegildo Zegna store in Geneva. A 300 m2 devoted to men’s elegance in the heart of the luxury area in Geneva.

When a new store opens in Geneva, it is always an event. And if this store is located in Rue du Rhone, the luxury area, then it is big news. For many years, Rue du Rhone was populated by Timepieces and Jewelry brands and more and more Fashion brands are taking the place. Chanel, Louis Vuitton, Celine or Hermès have created their presence in the famous street. And now it is time for Ermenegildo Zegna to join the selective group of Rue du Rhone.

New Zegna store opening event – VIP please.

Gildo-Anna-Zegna — Gildo Zegna and Anna Zegna

Gildo-Zegna-Nico-Vascellari — Gildo Zegna and Nico Vascellari

Anna-Zegna-presentation-Geneva — Anna Zegna presenting the Su Misura collection

The opening event took place in October 3rd with the exclusive presence of Mr and Ms Zegna, the brand curator Simone Menegoi and the italian artist Nico Vascellari.
Here a short extract of the welcome speech done by Mr. Zegna:

The Zegna store, a place for elegant gentlemen

The store, as all global stores for the brand, was designed by the famous architect Peter Marino. The aim was to propose a modern yet natural environment for this beautiful luxury selling space. Every collection has its own space, so the customer can explore and (re)discover the entire brand universe, from suits to fashion and leather accessories, eyewear and Fragrances. Everything is presented with a lot of good taste. Technology and tradition meet for a new vision of masculine elegance.

Every detail was taken care. The visit of the new Zegna store is a complete journey into what builds today’s masculine style. In every corner of the store you are inspired by the displays. Nature and technology blend harmoniously with the masculine color palette. Stone, Rosewood, mahogany and bronze allow a sophisticated elegance, always on the right tone. Nothing is inessential.

“Ermenegildo Zegna is not about fashion, it is about style” – Gildo Zegna, CEO of Zegna group.

The ultimate luxury: Zegna made-to-measure space

The new Ermenegildo Zegna store also offers exclusive services as the ultra-luxury “Su Misura” service. A true made-to-measure service aligning traditional italian tailoring of “Sartoria” in contemporary silhouettes. You can also find in the store the Zegna’s sophisticated “Upper Casual”, a leisure collection.

The new Ermenegildo Zegna Personalization Project will have its own dedicated area within the Made to Measure room. The project has been created to meet the needs of discerning gentlemen who enjoy the privilege of choosing their own fabrics and finishing touches to create impeccable clothing and accessories. Zegna’s Personalization Project guarantees a renewed elegance and the unmistakable craftsmanship that has distinguished Zegna for over a century.

The customization reaches its ultimate elegance when the fabric you choose for your suit is branded with your name from the fabric factory. Here below an example. Placido Domingo, the famous classical singer, is a regular client of the italian brand and he has chosen his own fabric for his suits. Here below how Zegna brands the fabric with the customer’s name.

ZegnArt, when fashion meets Art.

By visiting the new store in Geneva, we could admire a artistic installation by italian artist Nico Vascellari that will be permanent in the store. This initiative is launched under the project called ZegnArt.

It is an amazing platform to gather together, as a unified vision, all the activities in the field of contemporary art that the Zegna group carries out. There are several on going collaborations with artists, curators, cultural institutions and other organizations. 2013-2014 will focus on italian artists. The curators will be Cecilia Canziani and Simone Menegoi. The coordination will be done by Andrea Zegna in person. In the incoming year, we will see a series of new works from italian artists who are invited to engage with the spirit and philosophy of Zegna Group. You can read more about this amazing project by visiting the dedicated website: http://www.zegnart.com.

In the new Geneva store, Nico Vascellari is featured in the first chapter of Art in Global Stores, with an installation called “Untitled” based on the theme of memory, both individual and collective.

Hanging in the space and volume of the shop’s grand staircase, a “liana” (vine)- made by weaving together strips of material from Nico Vascellari own clothes and those of his friends, composes a system of autobiographical and emotional spirals, in a sort of collective wardrobe-diary whose very texture preserves the traces of our existence. The artist defines it as an “emotional cord” that “symbolizes a relationship and poetically recreates the essence of a garment” .

Mr Zegna brought a complementary vision about this installation. For him there is something very noble on the way Mr Vascellari created this piece of art. First there is colour. Luxury tend to use black. But black is democratic and easy to match. Colour is the challenge for every fashion house. Also the use of different fabrics was an important point because fabrics are the foundation of everything, especially for a House as Ermenegildo Zegna that places high-quality fabrics in the heart of everything.

To visit this store, here is the address:

Ermenegildo Zegna
Rue du Rhone 80-84
Geneva

For reminder, Ermenegildo Zegna is a privately owned company. It was founded in 1910 and its mission was to create and provide the finest textiles through innovation and sourcing. Today it is the 4th generation of the Zegna family who is at the head of the company – Mr Gildo Zegna. With more than 500 stores (around 300 company-owned) in 100 countries, Ermenegildo Zegna is definitely a leading player in the fashion and luxury industry. The total Group revenues in 2012 reached € 1.261 Billion. Visit the brand website for more information:
http://www.zegna.com

Finally men have their temple for style and timeless elegance in the heart of Geneva.
LA

Info sourced at the official opening event. All content is copyrighted with no reproduction rights available.

Keep Up with Luxury News

Luxury

LuxuryActivist

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30 September 2013

0

Reading Time: 3 minutes

The world of luxury is a glamorous place with tons of gorgeous items that can help anyone shine in a crowd. Our luxury magazine has all kinds of amazing pieces that can help you stand out from everyone else wearing similar clothes. After all, when certain fashions become popular you are likely to see them everywhere. A luxury blog is something that many people turn to when looking for the hottest new looks out there. Our Swiss website hosts an online magazine that will keep you up to date on all of the newest accessories hitting the market.

Keep up with the international news on what is popular across the globe with our luxury magazine. While another online magazine might keep you up on what is popular in one area of the world, our Swiss website knows that the popularity of fashion in other countries can have a big impact at home. The bloggers behind our luxury blog make sure to stay in the know on the ever changing landscape of luxury. Here, you will always be able to know what is popular at the moment you are going out by keeping up with our site.

When the newest luxury items come out to the market our luxury blog makes sure to have it covered. You will never be out of the loop as long as you keep up with our luxury magazine. Plus it is an online magazine, so you can access it from just about any device that connects to the web. If you are at a store and want to see if the new piece you like is in style, then just hop online and check out what is booming on our Swiss website. Even if you are trying to find out what is hot in international news for luxury, we have got you covered on what you are looking for.

When everyone around you keeps up with the same fashion news you do, then it can be hard to separate yourself. Often times several people might end up ordering and wearing similar outfits based on what they saw in a luxury blog. Ours however, focuses on finding things that will make you stand out from the crowd. Sure, we will give you the international news in what is hot right now, but our luxury magazine will help you take it up a whole new level. Just check in with the best Swiss website for luxury information and we’ll make sure you leave the house looking your very best.

Never get lost in the crowd of copycat fashion again by standing out with tips from our luxury blog. A luxury magazine that helps you be more than just the latest style is what we want to provide with our Swiss website. We want to make sure that our online magazine helps you stand out enough that it stands out too. Come back regularly to get yourself everything you need to be the most luxuriously dressed individual in the room.

LA

Info sourced for luxuryactivist.com. All content is copyrighted with no reproduction rights available.

Baume & Mercier, Linea Day and Night collection

Watches

Sebastien Eich

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29 September 2013

0

Reading Time: 3 minutes

Baume & Mercier is one of the important players in the Swiss Watch industry. With more than 200’000 timepieces produced every year, definitely makes them as an important reference. This year they are launching the new Linea Day and Night collection as a symbol of timeless femininity and elegance.

The strenght of Baume & Mercier is to be loyal to its heritage and to use it to project the future. With the Linea Day & Night collection, Baume & Mercier reinvents every year this elegant timepiece for women since the 50’s.

Since the launch of the first Linea model, it has been continuously reinventing itself, especially since its revival in 1987.

Today, the Linea collection is dedicated to women who wishes to accessorize their watch with different bracelets, colours, decoration and diameter. Women are multi-facetted and they consider their watch as a companion for each great moment of their existence.

This year Baume & Mercier launches Day & Night, a 32mm version in 2 versions, one Day version and one Night version. Only 100 units of each were produced and these 2 luxury timepieces will fullfil the need of certain women looking for a jewelry watch. One of the most striking details of these 2 timepieces is the amazing work on a mother-of-pearl dial decorated with waves set with diamonds. In the Day version you can see a sun engraved on the white nacre dial and in the Night version you can admire little stars on the top part of the dial in place of the time figures. The night version also features all the moon phases in a night background.

In terms of technical specifications:

Movement: For the Day version is a Quartz Ronda 705 and for the Night Version a Quartz Ronda 708
Functions: Hours and Minutes. For the Night version a moon phase indicator was added.
Case: round, 32mm. Polished and Satin finished steel. Bezel set with 40 diamonds (0.27 cts) in the Day version and 56 diamonds in the Night version. Sapphire Crystal and engraved with the mention: Limited Edition – one out of 100 pieces.
Dial: White Mother-of-Pearl with 24 diamonds (0.07 cts) in the Day version and dark blue mother-of-pearl with 27 diamonds in the Night version.
Bracelet: Interchangeable with pin buckle and triple folding security clasp
Water resistance: 50m (5 Atm)

So as you can see, the Linea collection is definitely a very luxury collection with several high details of creative refinement. As there are only 100 pieces of each, only a short selection of happy few will be able to wear them. Check Baume & Mercier website for more information about Linea timepieces: http://www.baume-et-mercier.com/collection-linea

LA

info sourced at the Brand official communication release and website. All content is copyrighted with no reproduction rights available.

The luxury holiday destinations in Mexico you must visit

Travel

LuxuryActivist

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28 September 2013

0

Reading Time: 3 minutes

Mexico has long been considered the ultimate destination for high-end holidays. From the magnificent white sand beaches of the Caribbean to the stunning Pacific coast, the world-class mega cities, ancient ruins, delicious food and incredible hotels, holidays to Mexico offer absolutely everything the luxury jet-setter could possibly want.

Boasting the 13th largest economy in the world, Mexico is not just peddling to tourists, the country is home to its own wealthy population who enjoy the first class accommodation, dining and activities from coast to coast. The following destinations are some of Mexico’s finest and a visit to any of them is sure to provide a memorable and incredible holiday.

Cabo san Lucas

Often referred to simply as ‘Cabo’, this Mexican gem sits at the southern tip of the Baja Peninsula. As a first class destination Cabo attracts all kinds, from celebrities to champion golfers to families. What they all have in common is a desire to live luxuriously along Mexico’s Pacific coast.

Visitors to Cabo can indulge in scuba diving, sport fishing, surfing, sailing and of course, sunning. With a range of incredible fine dining options and wild nightlife, visitors can find absolutely anything they want. For a memorable visit, consider Esperanza Resort, which rises to the top of the many upscale resorts in the area for its massive rooms, incredible spa, private beach and other extras that make it exceptional.

Acapulco

This Mexican destination lies further south than Cabo and has a very different feel. With skyscrapers lining the beaches and breathtaking cliff-top mansions, Acapulco was the ultimate destination for jet setters in the ’80s and ’90s. While other resorts have come up in recent years, this resort has had some work done and is looking better than ever. The modern incarnation of Acapulco is full of top-tier golf courses and impressive new hotels. For first rate luxury at a reasonable price, this is the premiere destination.

For the ultimate in Acapulco hospitality consider the Banyan Tree Cabo Marqués. This stunning resort offers incredible views from luxurious villas that are dotted along the oceanfront. This beautiful hotel is full of charm and the service is impeccable.

Cancún and the Mayan Riviera

Arguably Mexico’s most famous resort destination, the Mayan Riviera lies on the historic Yucatan Peninsula and was created in the 1970s as a planned community/resort. There are pristine white sand beaches that border lush jungles, visitors can explore ancient ruins, the weather is unbeatable and the sheer volume of high-end accommodation is unparalleled in Latin America.

From innovative eco-reserves to charming colonial towns, the Mayan Riviera offers a real variety of activities. For those looking to truly immerse themselves in luxury during their stay, consider the Ritz-Carlton Cancún. From the outside it may seem like just another one of the area’s mega-resorts but this hotel is a classic, with incredible rooms, a spa you’ll never want to leave and truly spectacular beaches.

Mexico is a remarkable destination. From its vibrant and authentic local culture to its incredible resort towns and bustling metropolises, this Latin American jewel is the perfect luxury destination.

Adam

Info sourced by the author for Luxuryactivist.com. Images by Kirt Edblom, Johnnie Bahama, Yosuke Kami and Jeremy T Hetzel used under creative commons licence. All content is copyrighted and no reproduction rights are available.

Musopen, let the music free. Next project: Chopin.

Music

José Amorim

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26 September 2013

0

Reading Time: 3 minutes

Music is one of the most precious heritage human kind has. It should be shared to everybody and many times people complain about the price of music. Musopen has a mission to set free the music by proposing free recordings of the major masterpieces in classical music.

Musopen, set the music free

Musopen is a non-profit association with the mission to improve access and exposure to music by creating free resources and educational materials. Based in California, they provide free recordings but also sheet music and even textbooks to the public. No copyright restrictions. In their website you can already find many of the major composers for classical music and you can simply download the music.

You can also find a lot of information about the composer, as a mini-bio. On each composer, you can browse the available catalog by composer, performer, instrument and even time period. It is probably one of the most amazing music databases, and all public domain. Brilliant. Check their website to try and to see more about this very interesting association: https://musopen.org

How does it work?

Basically the association tries to leverage budgets in order to pay an orchestra to play music from the classicals. The composer rights, especially the ones from the classical period, have mostly passed to Public domain any way. So they just need to find the money to pay an orchestra and then release for free the recording online. Simple as that. Of course, they still need to collect enough money in order to pay the musicians. Here is a 2 hour video with one of their work around Brahms.

Musopen has a new project. It is called “Set Chopin Free”. This year it is the 164th anniversary of Chopin’s death. His music is now on Public domain and yet, everybody is buying his music as if it was copyrighted via Cd’s or music platforms such as iTunes. Here in video more details about the project.

Musopen really wants to preserve the quality and the originality of Chopin’s life work. So in this case it is about a 1080p video and 24bit 192kHz audio. At the total, people will have a great database of 245 pieces!

In order to make this happen, they gathered a dream team of fantastic talented people. And to raise the money to pay all of it, they use a platform for funds called Kickstarter. You can see all the details here:

http://www.kickstarter.com/projects/Musopen/set-chopin-free

The minimum donation is 1$, so everybody can participate. The donations are opened until October 20th 2013, so still 45 days to help and support this amazing project.

There are many features and rewards presented in the project page, so do not hesitate to scroll down to the bottom to see it all.

By letting the Music free, Musopen is sharing to the world one of our most precious heritage. In times in which we are wondering how the music industry would evolve, this project tends to be leading the way and to be opening a new path in the music industry.

LA

Info sourced on Musopen official information release, website, kickstarted.com. All content is copyrighted with no reproduction rights available.

Luxury ActivistSince 2010

Luxury ActivistSINCE 2010

2014 – Ferrari LaFerrari

2015 – The new Nissan Z

2016 BMW M8

2017 Porsche 960

Bulgari Man Extreme, the concept

Bulgari Man Extreme, the Ad campaign – the film

Bulgari Man Extreme, the Ad campaign – the print

Bulgari Man Extreme, the outer-packaging.

Bulgari Man Extreme, the flacon.

Bulgari Man Extreme, the fragrance.

New Zegna store opening event – VIP please.

The Zegna store, a place for elegant gentlemen

The ultimate luxury: Zegna made-to-measure space

ZegnArt, when fashion meets Art.

Cabo san Lucas

Acapulco

Cancún and the Mayan Riviera

Musopen, set the music free

How does it work?

Green Notes

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