José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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Can Technology Solve everything? The Modern Myth of Prometheus And The Limits Of Technological-fix

Two distinctive idealisms are currently in a struggle and one is not necessary for helping the other. In one side, we can see the failure of capitalism and how the economic model...

Dom Pérignon Rosé Vintage 2006: The Magnetic Feeling Of Natural Contrasts.

When Dom Pérignon releases a new vintage, this becomes headlines! As you may know, Dom Pérignon only works with vintage champagne which means it will never release a "weak year". Since 1921,...

Why Can We Find Soy Lecithin in Swiss Chocolate?

Since I live in Switzerland, many people around the world keep asking me questions about the country. How is it to live here? Is it really as beautiful as we can see...

Fashion Police needed: The Return Of The Crop Look!

This week, we tried to join the Fashion Police because we cannot support one important thing: The return of the Crop! Seriously, it is a NO GO. With a certain revival of...

The FloorTwo Bar Terrasse By Kempinski Geneva Is Now Open For The Summer Season

Last night was the summer season opening party of FloorTwo bar at Kempinski Geneva hotel. In order to celebrate the new season, Belvedere Vodka and the Electro Parisian duo VENDREDI were creating...

Byredo Is Now Open For business… in Seoul!

Byredo’s first store in Korea will open in the heart of Seoul’s dynamic and fashionable Dosan Park. This will be the brand’s fifth international opening, following Stockholm, New York, London and Paris....

Nespresso Reviving Origins: Rediscovering (Almost) Forgotten coffees

Nespresso is launching REVIVING ORIGINS. It is a new initiative aimed at reintroducing coffee growing in areas where it is threatened. As part of the Nespresso AAA Program for Sustainable Quality, the...

Victorinox Alox Limited Edition 2019

Victorinox pursuits its path of creativity and innovation. In 2019, the Swiss company is launching a new limited edition to the Alox series. It is the fifth consecutive year in which Victorinox...

José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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