Author: José Amorim

Welcome To The New Gods of Fashion

Welcome To The New Gods of Fashion

Exit Yves, Christian, Karl, Raf, Albert… Welcome to Cristiano, Robyn or Gwyneth. The fashion world has dramatically changed. The old gods were replaced by new ones. New idols replace previous icons. Fashionistas replace Couturiers and Fashion labels erase Fashion houses. That is the way the world goes and it seems this change is here to stay. The Old Gods Of Fashion Gone Bad Every chain reaction has a starting point. In our case here it all started back in 2007…

Mugler Angel Eau de Toilette 2019: A modern Story Of Femininity, Self-Confidence and Sex-Appeal.

Mugler Angel Eau de Toilette 2019: A modern Story Of Femininity, Self-Confidence and Sex-Appeal.

While everybody is talking about L’Oréal purchased Mugler and Azzaro, Mugler continues its development by launching a new version of Angel Eau de toilette and here below is the game called: “what has changed?”. Angel Eau de Toilette, a new flacon The Angel flacon is probably one of the most recognizable flacon in the world, not only because of its star-like shape but also because of the blue color of its fragrance. If there is one thing (there are more)…

Verbier Festival 2019: A Story Of Audacity, Transmission And Exchange

Verbier Festival 2019: A Story Of Audacity, Transmission And Exchange

Summer in Switzerland brings back amazing music festivals and one very special has its location in the heart of Swiss Alps for more than 25 years: the Verbier Festival. Last year it was an amazing edition and the 2019 edition is starting. It will take place in Verbier from July 18th to August 3rd 2019. Verbier Festival 2018, An Anniversary to be remembered The Verbier Festival is a classical music festival which encourages encounters and sharing between great musicians and young aspiring…

Can Technology Solve everything? The Modern Myth of Prometheus And The Limits Of Technological-fix

Can Technology Solve everything? The Modern Myth of Prometheus And The Limits Of Technological-fix

Two distinctive idealisms are currently in a struggle and one is not necessary for helping the other. In one side, we can see the failure of capitalism and how the economic model founded in the 17th century is reaching its own limits. The usage of the planet resources are getting to extremes and many people are calling for an economic slowdown. In the other side, many people tend to think that technology and human ingenuity can fix everything and that…

Dom Pérignon Rosé Vintage 2006: The Magnetic Feeling Of Natural Contrasts.

Dom Pérignon Rosé Vintage 2006: The Magnetic Feeling Of Natural Contrasts.

When Dom Pérignon releases a new vintage, this becomes headlines! As you may know, Dom Pérignon only works with vintage champagne which means it will never release a “weak year”. Since 1921, the Champagne brand has been produced only in 42 vintages. The first Rosé was released in 1959 and since then only 26 Rosé vintages were produced. In 1971, the Shah of Iran ordered several bottles of the first vintage of Dom Pérignon Rosé (the 1959) for the 2,500-year celebration of the…

Why Can We Find Soy Lecithin in Swiss Chocolate?

Why Can We Find Soy Lecithin in Swiss Chocolate?

Since I live in Switzerland, many people around the world keep asking me questions about the country. How is it to live here? Is it really as beautiful as we can see on TV? Do you have a secret bank account? Most of all: Is the Chocolate really good, and can you send me some! Generally, I must say I am a good ambassador for the country and no: I do not have a secret bank account (at least I…

Fashion Police needed: The Return Of The Crop Look!

Fashion Police needed: The Return Of The Crop Look!

This week, we tried to join the Fashion Police because we cannot support one important thing: The return of the Crop! Seriously, it is a NO GO. With a certain revival of the 80’s / 90’s right now, we could see it not only in the streets but also in the catwalks and red carpets. Help! It took a long time for the crop top to materialize in the West, partly due to a colder climate and partly because of…

The FloorTwo Bar Terrasse By Kempinski Geneva Is Now Open For The Summer Season

The FloorTwo Bar Terrasse By Kempinski Geneva Is Now Open For The Summer Season

Last night was the summer season opening party of FloorTwo bar at Kempinski Geneva hotel. In order to celebrate the new season, Belvedere Vodka and the Electro Parisian duo VENDREDI were creating a great ambience as a promise of good luck. The bar terrasse has probably one of the most beautiful views in town, directly in front of the famous “jet d’eau”. Grand Hotel Kempinski Geneva, an unique place… so Geneva. We are lucky enough in Geneva to enjoy the…

Byredo Is Now Open For business… in Seoul!

Byredo Is Now Open For business… in Seoul!

Byredo’s first store in Korea will open in the heart of Seoul’s dynamic and fashionable Dosan Park. This will be the brand’s fifth international opening, following Stockholm, New York, London and Paris. Gangnam Style The new flagship store is located at 12 Dosan-daero in Gangnam-gu. This area is one of the 25 local government districts which make up the city of Seoul, South Korea. Gangnam literally means “South of the River”. Both the Greater Gangnam Area and Gangnam itself are widely known…

Nespresso Reviving Origins: Rediscovering (Almost) Forgotten coffees

Nespresso Reviving Origins: Rediscovering (Almost) Forgotten coffees

Nespresso is launching REVIVING ORIGINS. It is a new initiative aimed at reintroducing coffee growing in areas where it is threatened. As part of the Nespresso AAA Program for Sustainable Quality, the company works with coffee growers in regions affected by conflicts, economic difficulties and ecological disasters. This is part of Nespresso commitment to investing over CHF 500 million between 2014 and 2020 thanks to its programme “The Positive Cup”. It is a commitment to sustainable development in the world….

Victorinox Alox Limited Edition 2019

Victorinox Alox Limited Edition 2019

Victorinox pursuits its path of creativity and innovation. In 2019, the Swiss company is launching a new limited edition to the Alox series. It is the fifth consecutive year in which Victorinox extends the range of Alox, this time with a Champagne-gold scales. The new trio is: The small Classic 58mm Midsized Cadet 84mm Large Pioneer 94mm The champagne-gold-hued Alox scales characterize this year’s collection. Stamped from aluminium, embossed and wrapped in a corrosive-resistant anodized oxide coating, they are as…

Cannes Film festival, when stars “reveal” themselves.

Cannes Film festival, when stars “reveal” themselves.

The Cannes Film festival is the place where new stars are born and accomplished stars get the ultimate honors. In any case, stars attend to the French film festival to be seen and in some cases they end up showing off more than they would have thought. Here is our best review on Wardrobe malfunctions at Cannes film festival, since 1955!

Visit Sistelo: The Hidden Gem, Made In Portugal – Travel guide

Visit Sistelo: The Hidden Gem, Made In Portugal – Travel guide

Portugal is for sure an amazing destination for holidays. While most travellers focus on Lisbon, Porto and Faro, you should definitely discover other places. Some of them are true wonders of nature and architecture. Here is one of the hidden gems of Portugal treasures: SISTELO. Located in the north of Portugal, in Arcos de Valdevez municipality, this village is one of the oldest in the Alto-Minho. It is a true hidden gem enclosed in a valley at the entrance to…

Beyonce’s Lemonade Finally Arrives On Spotify And Apple iTunes… The End Of Tidal?

Beyonce’s Lemonade Finally Arrives On Spotify And Apple iTunes… The End Of Tidal?

Three years after the launch of Beyonce’s Lemonade album, her latest, it is finally available on Spotify and other streaming platforms. Is this the sign of Tidal’s end? Four years ago, we wrote about TIDAL and the way Jay-Z (Beyonce’s husband) wanted to revolutionize the music streaming industry. When Beyonce launched her latest album Lemonade only on TIDAL, the message was clear. Well, three years later, the album is finally on Spotify and in other streaming platforms. Why? TIDAL Never…

Byredo Rose Of No Man’s Land  – Selflessness And Compassion

Byredo Rose Of No Man’s Land – Selflessness And Compassion

Every season, Byredo surprises us with very interesting creations. By not being a conventional beauty and fashion accessories brand, it excels in the matter of originality and creativity. Each product has a strong and deep foundation that allows Byredo to develop amazing lines with a rich meaning. Nothing is done by chance. Here is one of their latest beauty line called Rose of No Man’s Land. A beautiful story about selflessness and compassion. Byredo Rose of No Man’s Land Collection:…

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