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José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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Christian Dior Launches JOY BY DIOR. Rewriting Perfumery History Is Not A Good Thing

Fragrances José Amorim -
The Perfumery market with more than 1'000 launches every year became a very competitive and tough market to work on. Some brands outstand more than others, especially those who take risks and...

Was The 19th Century A True Shift In The History Of Arts & Science?

Architecture José Amorim -
If someone would ask me about my preferred moment in Arts, I would answer without any hesitation "THE 19TH CENTURY". It crystalizes the heritage of the Enlightenment century with the Industrial revolution....

Givenchy L’Interdit Is Back… With A New Face: Rooney Mara

Fragrances José Amorim -
It was in 1957 that Hubert de Givenchy crystalized his passion for Audrey Hepburn into a fragrance. L'Interdit was born. The iconic American actress is the founding inspiration of almost everything the...

This Is Why Victoria’s Secret Is Over.

Fashion José Amorim -
Victoria's Secret became the largest business in lingerie worldwide and each of their fashion shows are considered as the super bowl of fashion. Nevertheless sales are not anymore there and most of...

The United Arab Emirates are world champions in Mobile Marketing – Key figures

High Tech José Amorim -
The United Arab Emirates (UAE), sometimes simply called the Emirates is a federal absolute monarchy sovereign state in Western Asia at the southeast end of the Arabian Peninsula on the Persian Gulf,...

Victorinox Deluxe Tinker Damast Limited Edition 2018

Design José Amorim -
When Victorinox invented the Tinker, they offered to the customers a great compact pocket tool with a fantastic Combi-Pliers. Whether you're simply moving through your day or journeying around the world, the Deluxe...

Joy By Jean Patou: Extraordinary, Irreplaceable, Masterpiece And Above All, One Of A Kind.

Fragrances José Amorim -
The Fragrance industry has been fighting for decades a battle between the power of Marketing and the uniqueness of true creations. In difficult times, only great fragrances remain and among the icons...

Best Tips To Become A Fashion Model

Fashion José Amorim -
Modeling is an on going trend since the 60's. With the rise of top models until their pinacle in the 80's, millions of young ladies and young boys dream one day to...
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José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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