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IOMA Paris, Intelligent Skincare

Last Month we got an invitation to discover a new skincare brand called IOMA PARIS. They describe themselves as the first real "Evidence-based" skincare...

Sisley Eau d’Ikar – the new video

Sisley is launching in October its new masculine fragrance called EAU D'IKAR. Eau d’Ikar gets its inspiration on the myth of Icarus. In greek mythology,...

Chanel, Mugler… which train would you catch?

At Luxury Activist we realized that Trains and Fragrances are very linked. Not that trains smell or that Fragrances look like trains, but we...

Balenciaga Paris – L’Essence

Balenciaga is launching a new fragrance under Balenciaga Paris line. It is called Balenciaga Paris l'Essence. It is a more intense version of the...

Thierry Mugler, le Goût du Parfum

Thierry Mugler Parfums is launching for this winter, a prestigious and innovative collection of 4 fragrances based on their best-sellers. It is called Thierry...

The new face(s) of Womanity by Thierry Mugler

One year after the launch of Womanity, the latest women fragrance, Thierry Mugler launches a new visual campaign that is supposed to re-vamp the...

Sisley Eau d’Ikar, new fragrance for men

Hi, I got an invitation from Ms Sonja Glavas, Marketing and PR manager for Sisley Cosmetics for the presentation of their new fragrance for Men:...