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Elie Saab Le Parfum, pure elegance.

We have this month the launch of the first fragrance of the beautiful brand Elie Saab. It is called Elie Saab Le Parfum (the fragrance in french). And we can say that this fragrance crystallizes all the outstanding beauty of the Couture House.

Sisley 2011 new product launch – Exclusive

Last friday I attended to the Sisley press event here in Switzerland. It took place in the Zürich Opera house. They were revealing the launch next september to 2 great products: SKINLEŸA, an anti-aging lift foundation and BLACK ROSE CREAM MASK.

INEKE perfumes , the revival of Artisan perfumery

Discover one of the most interesting alternative perfumery brands called Ineke Perfumes. Her Fragrance collection is called an "Alphabetical collection of Perfumes"; In french: Un Abécédaire de Parfums. It reveals the aim for these fragrances to be, in a way, simple to be understood and yet interesting storytellers.

Bulgari launches “Mon Jasmin Noir”.

Bulgari is launching a variant of Jasmin Noir called Mon Jasmin Noir. It is a more bright and lively version of the originalJasmin Noir. While in the first version, the Sambac Jasmine was playing its standing alone role, here it is another story.

Sisleÿum, the test – by Luxury Activist

Hi, this week I tried the new Sisley Cosmetic product for men: SISLEŸUM. As I explained in a previous post, Sisley is launching their first Global Revitalizer to fight skin aging process.

Sisley launches Sisleÿum for men

The french Phytocosmetology House Sisley launches this month Sisleÿum for Men. Philippe d'Ornano, General Manager of Sisley explains they made a lot of studies about Men's skin specifications. He explains on the brand website that Sisleÿum is a very global product.

Thierry Mugler A*men new advertising

Hi, Thierry Mugler Parfum just revealed via the social networks, the new Advertising of his masculine fragrance A*men. In the ad, we can see...