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Friday Chronicle #11: Brands are not enough, welcome to a trip to the moon

The years 2000 represented a tremendous shift in the way people wish to interact with brands. Being a powerful brand is not enough anymore....

5 Men Must-haves for Christmas – Luxury gift ideas.

The holiday season just started and Christmas is soon here. At LuxuryActivist we have prepared an exclusive luxury wish-list that would help you choose...

Tequila Espolon, a Mexican story with the flavor or revolution.

Certain stories are to be told others, well, we should drink it to understand. And this is the case for the Tequila Brand called...

Van Cleef & Arpels Perlée Couleur, the spirit of the Maison.

The story of Van Cleef & Arpels is probably one of the most interesting ones. This amazing luxury house established the landscape of modern...

Victorinox opens pop-up store in a mountain… in Rio de Janeiro. Switzerland is invited to the Pão de Açucar.

Victorinox launched an innovative concept of a pop-up store on top of Rio de Janeiro Sugar Loaf mountain, the famous Pão de Açucar. Brazil...

Waskoll Paris, a strong tradition of excellence at work.

Among all bright stones in the Jewelry industry, Waskoll Paris in one of the brightest. This family owned company reflects the passion of the...

Friday Chronicle #10: Casino Royal – How France is selling the country away.

Money makes the world turn around. Money goes, money comes and when you have a lot, you can do a lot. We tend to...