Lady Gaga – Terry Richardson shooting

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supremeSupreme is an american clothes Brand in the Skate culture.  It was founded in 1994 in New York downtown, precisely in Lafayette Street. The first idea was great. All the staff was composed by NY rebellious skaters and Artists, being the embodiment of Downtown street culture.

Several generations of Punks, skaters, grungies and other hip-hop cravers gravitated around Lafayette street.

Nevertheless, the brand grew thanks to its aim to propose qualitative, authentic style products. Supreme has worked with the most amazing deisgners, photographers and Artists at alllady gaga levels. These helped to bring this unique identity, out of the standardized known paths.

Today, they are creating an international buzz around their spring/summer photo shooting. In deed, they took the most sulfurous people on earth to work together. The photographer is Terry Richardson and the model: Lady Gaga.

Terry Richardson is an international celebrity as well as one of the most prolific and compelling photographers of his generation. Known for his uncanny ability to cut to the raw essence of whomever appears before his lens, Mr. Richardson’s vision is at once humorous, tragic, often beautiful, and always provocative. He is definitely a true American Original.

Supreme campaign is creating a world wide buzz because as you can imagine, Terry Richardson and Lady Gaga are proposing one of the hottest moments of photo-shooting ever!
See for yourselves here below.

What do you think? Is the temperature of your room hotter? Mine is..
LA

Victorinox Tomo, when Swiss ingenuity meets Tokyo style

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victorinox tomoVictorinox is launching in May this year one interesting 2011 “must-have” products. It is called the TOMO knife. This creation is the result of an amazing alliance of Swiss Ingenuity and Japanese “cutting edge” style. The japanese house Abitax, based in Tokyo got inspired by the functional design of Victorinox knifes. Behind this project, we have Mr. Kazuma Yamaguchi .
He is a notorious international Designer. In 1969, he graduates from the prestigious  Musasi University in Engineering-mechanical science department. He is passionate about functionality dedicated to Design. He then started his career in Italy in the 70’sabitax_Mr_Yamaguchi where he worked for more than 10 years as product designer.  He work for great names like Isao Hosoe design Studio and with Andries Van Onck Design Studio in Milano. In 1986 he is back to Tokyo and founded his Design bureau. He worked for brands like Mitsubishi or Mugen and in 1990, he creates ABITAX, his current company.

His work is world wide known for his Outdoor products. He developed  Outdoor Ashtrays, Phone straps, KeyCases or Light days. He is sensitive to Qualitative and functional design, a perfect alliance with Victorinox.

This brilliant piece of contemporary Design is a revamp of the traditional Swiss Army knife invented by the victorinox tomoSwiss company Victorinox. Instead of having the traditional long oval shell, Abitax developped a flat square one that reveals the traditional tools from Victorinox. This could be a pocket-pocket version of the Swiss Army knife :-). The packaging has also an innovative design as it was made with the same material as the Eggs boxes (recycled materials).  It is very interesting to see how contemporary designers like to revamp traditional and universal objects and there is not so many around.

Victorinox_Tomo

This small wonder will be available from May 2011 in several warm-hearted colours. For more information, check the official page here.
LA

Justin Bieber and one billion people in youtube.

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Hi, I will not talk about Justin Bieber because there are already too many people doing it. I will not say he got shot in a TV show, and that this week he cut his legendary hair to adopt a more growing teenager behaviour. No, I prefer to hook your attention on his Youtube videos. Youtube just released the top 10 most viewed videos of all times and guess what? Justin Bieber has 3 videos in that ranking. Here are the 3 videos. Adding all three, we confirm that Justin Bieber got almost 1 Billion viewers, which is basically the entire world Internet population. Of course we believe it is always the same people watching it again and again, but, this is just crazy. With only one single video, he got the most viewed ever with almost half billion viewers.

BABY Ft. Ludacris – 470’299’594 viewers since 19.february 2010.

ONE TIME – 219’819’081 viewers since 24.november 2009

NEVER SAY NEVER, Ft. Jaden Smith – 155’604’508 viewers since 27.may 2010

Enjoy as long as it is possible because Trends come in and trends go away…
LA

Konstantin Grcic, artistic pragmatism.

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Contemporary Art is definitely a big deal. Sometimes it is hard to understand it or even to have access to it. If you go to the theater or if you watch a movie in the cinema, your ticket is as good as your neighbour’s. No difference, a part perhaps the sensitiveness palais_de_tokyoin front of a Comedy, Drama or Adventure. Contemporary Art is different. Between Andy Warrhol post-caricatures, incredible artists showing-of and also the totally opaque and hermetic ones, we are totally lost. And even if the public has now more and more access to public places like MoMa of Guggenheim, the Tate Modern or Palais de Tokyo in Paris, we are still wondering what is all about.

damien hirst skullSince Contemporary Art broke the bridges with past classical rules, it has been re-inventing itself since the 50’s. Some people are still wondering if Damian Hirst is a genius or a foul. Is his diamont skull one of the most “accurate representation” of today’s world or just a crazy thing?

Nevertheless, we could see that Designers have been overtaking some ground to contemporary artists by reducing the gap between Art and daily life.  That is the case of Konstantin Grcic. It is in deed a hard name to pronounce, so here is a tip: say “Gritchic”.

Konstantin Grcic is a german designer, born in 1965 in Munchen. He had a strong school curriculum with first the Parnham College in the UK and then the prestigious Royal College of Art in London. During his learning path, he met somekonstantin Grcicartists that definitely helped him to find his unique style. We can quote Jasper Morrison or Vico Magistretti. He founded his own studio in Munchen in 1991, the famous KGID. He works for several Design brands like Littala, Magis, Moroso or even industrial brands like Krups or Whirlpool.

Mr Grcic has a functional artistic approach of Design. He describes his own style of current, feasible and realistic. The May-day Lamp is the perfect ambassador of his style. Its design is simple and elegant while meeting a set of needs: it can be transported, placed or attached. The handle is for both cable roll-in and hook. This young designer creations have a radical side, very raw. He goes straight to the point. Some creations are in the collections of the museum and MoMA or Arts décoratifs.He was also awarded with a Golden Compass for the Mayday Lamp in 2001. Here below some of my preferred objects.

Chaise Chair one Bchaises konstantin GrcicKGtassesLampe-Mayday
Netscape

Konstantin Grcic make lots of exhibitions. The last one was hold in Miami and was called Netscape (here above).

Here is an interview of Konstantin Grcic made for Designboom.com :

“what is your best moment of the day?
the morning, from 8 to 9.

what kind of music do you listen to at the moment?
a lot of music, i always listen to music, lots of surf-punk, mostly music with electric guitars.

do you listen to the radio?
no.

what books do you have on your bedside table?
right now “the yellow pencil” (der gelbe bleistift) by christian kracht.

do you read design magazines?
no, i don’t read them, but i flip through them.

newspapers? where do you get news from?
süddeutsche zeitung, every day.

do you notice how women are dressing? do you have any preferences?
in the summer a woman with a beautiful dress is very noticable.

what kind of clothes do you avoid wearing?
for example, I never wear shorts.

do you have any pets?
no.

where do you work on your designs and projects?
in terms of space usually in my studio, and then in my head.

who would you like to design something for?
for industry.

do you discuss or exchange ideas with other designers?
I have good friends who are designers, and dialogue is very important for me. The person I talk with most is sebastian bergne.

describe your style, like a good friend of yours would describe it.
I would say current, feasible and realistic.

do you think that design is an autonomous cultural expression? do you think it’s a form of art?
I think of design as a cultural expression. It is an autonomous discipline…but not like a cultural expression.
it is closely linked to communication and other fields of art. I don’t like the idea of design being defined “art”. as a source of inspiration, art is very important for me … so is the cinema and music.

which of your projects has given you the most satisfaction? and which do you like the most?
the “mayday” lamp for flos.

do you enjoy your work? what did you want to be when you were a child?
the thing I enjoy the most, since I was a child, is to make things. I still love my work, because I make 3D objects in my studio.
I have become what I wanted to be when I was a child, though I didn’t know the word “design”.

is there any architect or designer from past you appreciate a lot?
there are many. some because of their life’s work, like sottsass or castiglioni, others are very important for me perhaps because of a single design item.

what about colleagues, are there any particular ones you appreciate?
jasper morrison has been and is very important for me, sebastian bergne is a close friend and phillippe starck, alberto meda.

on the news they said that italians are afraid of unemployment, criminality and pollution. what are you afraid of regarding the future?
I’m not afraid of anything, that has made me reflect a lot, in this new millennium, is that our lives are so short and so important to us.”

Next exhibition for this amazing artist: June in Paris at Kleo Gallery, one of the most known galleries for Contemporary art and Design in the world. They got their reputation thanks to a edgy choice of limited editions. More news to come.
I know what I want for next christmas now… 🙂

LA

Panerai: Black is the new… black.

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The italian Watch brand Panerai, launched this year, the new Radiomir 8 Days Ceramica. The famous brand, owned by the Richemont group, possess this timeless elegance that makes each of its creation, a masterpiece. Elegant lines play with surprising materials and provides a great feeling of avant-garde.

Giovanni Panerai (1825–1897) founded Officine Panerai in Florence, Italy in 1860. By 1900, under the leadership of the founder’s grandson Guido Panerai (1873-1934), Officine Panerai had become an official supplier to the Regia Marina (the Royal Italian Navy), supplying watches and precision instruments. Panerai watches of this time consisted of a cases designed and manufactured by Panerai and movement made by Swiss manufacturers including Rolex SA.

The Florence-based watchmaker produced wrist worn diving instruments and about 300 watches, all for the Italian Marina Militare, between 1938 and 1993. By that time, the company ceased to provide watches to the Marina Militare, as they were no longer cost-effective nor did they meet the naval specifications. It then moved to launch its products to the civilian market. The actor Sylvester Stallone spotted and bought a Panerai Luminor in a jewelry store in Rome in 1995 to wear during shooting of the film Daylight. Stallone ordered a small batch of such watches with his signature on the case back, called Slytech, offering some as gifts to friends. The brands rising popularity caught the attention of Richemont, which acquired Officine Panerai in 1997. At auction and in the collectors market, some of these older models, particularly those produced in the 1940s and ’50s have commanded rich premiums.

The new Panerai Radiomir 8 days Ceramica is totally registered on this philosophy. A beautiful and sexy black Bezel made in Ceramic. This material became very popular among luxury watches as it is resistant and light. It is very chic, could be a James bond watch. It has a power reserve of 8 days, so you are sure of not running out of power when you might need your watch the most.

source: panerai.com

Movement
Hand-wound mechanical, Panerai P2002/3 calibre, executed entirely by Panerai,13¾ lignes, 6.6 mm thick, 21 jewels, monometallic Glucydur® balance, 28,800 alternations/hour, KIF Parechoc® anti-shock device. Power reserve 8 days, 3 barrels. 225 components.

Functions
Hours, minutes, small seconds, date, linear power reserve indicator.

Case
Diameter 45 mm, black ceramic, with removable wire loop strap attachments (patented). Screw-down winding crown personalized OP.

Bezel
Black ceramic.

So, Black is Black…but it is a Panerai!

LA

Diane Krüger, naturally sexy – by GQ USA

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Lots of women wonder how to be sexy and natural at the same time. Others succeed with no effort. It is the case of Diane Krüger, now highlighted by the American GQ magazine.
In an article called “Kruger Town“, the american GQ reveals great shots of the german actress. The photos were taken by Peggy  Sirota. Ms Sirota is used to do photoshootings for GQ, but she also took pictures of lots of celebrities and created several ad campaigns for brands like Lancôme, Prada or Oscar de la Renta. Celebrities say she has the natural gift to make people feel comfortable in front of the camera. We can see here that Diane Krüger is definitely “comfortable and relax”.

Diane Kruger (born 15 July 1976) is a German actress and former fashion model. In North America, she is known for her role as Helen inTroy, Dr. Abigail Chase in National Treasure and National Treasure: Book of Secrets, and Bridget von Hammersmark in Inglourious Basterds. Ms. Kruger is a brand ambassador for watch manufacturer Jaeger-LeCoultre. In December 2009, she was announced as the global spokesmodel for L’Oréal. Most recently, she has become the latest face for Calvin Klein’s newest fragrance line, Beauty.

source: GQ USA

She has a new film in theaters called: Unknown.  Check here the Trailer:

Would you be damned for a such angelic beauty?
LA

Thierry Mugler A*men new advertising

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Hi, Thierry Mugler Parfum just revealed via the social networks, the new Advertising of his masculine fragrance A*men. In the ad, we can see a bionic runner, translated by the silhouette of Oscar Pistorius.

Mugler_A_Men_1996A*men, was launched in 1996, 4 years after the extraterrestrial fragrance for women, Angel. He was not a masculine partner for the feminine blue star. He was more than that. A sophisticated vision of men’s elegance. It revisits the oriental sensual olfactive family for men and proposes a dual vision of masculinity: fragile and powerful at the same time. The emblematic flacon is an astonishing Silver metal flask revealing a blue intense star on its center.

In 1998, Thierry Mugler shot an amazing advertising for his male fragrance. A new hero was born.amen-thierry-muglerSlightly inspired by American Comics, this half man, half messenger of gods, took birth in the sulfurous lakes of Iceland. As if he was bringing something important to MANkind. It was a message of power, charisma and elegance. This ad was by far my preferred ad during many years. A modern vision of a Muglerian Silver Surfer.

Amen thierry muglerIn 2005, Thierry Mugler wanted to highlight the strenght and the elegance of the Mugler man, via the titanic silhouette of a modern hero. The model’s name was Greg Plitt and his muscles revealed a powerful connection with the fragrance. All in paradoxes: Fragile and Powerful, Raw yet elegant, dark yet bright…. not a conventional ad, a real photographer work sculpting the body with light and shadows.

2011, reveals a new chapter, back to the roots of A*men. We can see that the futuristic spirit of the Fashion house remains complete. The futuristic messenger from 1998 becomes a bionic Fan, running faster than light and bringing to Men a message of Victory and power. “Au delà du Parfum”, Beyond fragrance is the tag line. We can easily see that A*men is definitely more than a fragrance. It is a burning soft energy star bursting when you might need it the most. The character shows a determined man, goal oriented that nothing could stop him to reach his objective. The ad was shot by the talented photographer Ali Mahdavi and the model is a south African athlete Oscar Pistorius. He has a name of a true mythological hero. He is also the faster man alive on no-legs, as he is a participant in the Paraolympics. He has the world record for 100, 200 and 400m. Some people call him the Blade runner as he uses a Cheetah Flex-Foot carbon fibre transtibial artificial limbs by Ossur.

TMPAMEN

Check here an extract of the making of:

And here the 30 seconds Ad:

Like it or not, at least we can admit it is totally different from all the pinky cheesy conservative Fragrance establishment. I am definitely big fan. Congratulations to the brand who is definitely pushing the boundaries here.

What do you think?
LA

Weird Teleshopping. Must watch it!

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Here is a crazy video I found while watching a german TV channel.
It is a teleshopping session about a kind of accessory for fitness…. really odd.
LA

Hermes Birkin Bag revamped

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logo-hermes-parisIf there is one mythical bag at Hermès, most of us would think about the Kelly bag. But, there is another one, chic, timeless trendy, for connoisseur. It is the Birkin Bag. And this bag has a story.

It was in 1981 when Hermès CEO, Jean-Louis Dumas, took a plane from Paris to London and seated close to british actress Jane Birkin. We must say Mrs Birkin was very well known in France thanks to her husband, the singer composer Serge Gainsbourg. So, while they were flying, Mrs Birkin tried to find something on her bag and everything felt into the ground. It was at that moment she said to Mr Dumas: “It is so hard to find a good Leather weekend bag”. ThesebirkinSerge words were not lost and 2 years later, Hermès created the Birkin bag, exclusively for her. The bag itself was based in a inhouse existing 1892 design. It did not take too long for this bag to become a sort of timeless IT bag. Soon, Mrs Birkin accepted that Hermès House may sell the bag in the leather catalog. The bag alway carries a key and a lock.

Since then, the Birkin collection got different materials used but always the same design. The Birkin bag price range goes from 900$ up to 150,000$, depending on the material used. Never outdated, today we can see it in fashion weeks, in TV series like Sex and the City, or Weeds…

birkinToday, the Traditional Leather craftman house launches a new look for its Birkin bag. Definitely younger, active and modern. Will it be the next summer IT bag? Pretty sure it will be part of the list.

What do you think?
LA

 

Warren MacKenzie – Master of Craft Potter

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Hi, I wrote last year an article about The Nevica Project. It is the first online Art Gallerist (and not only gallery). It is an interesting project created by Jayson Lawfer. He has a great experience in the world of Arts as he spent most of his career as an accomplished artists (Ceramic) and as a Curator for several exhibitions. So you can find great artists online exhibitions, contact the team and propose an offer or event give them a mission to find the rare artifact you are desperately looking for.

warren MacKenzie
source: The Nevica Project

As the founder is a Ceramic artist, of course he gets personal invested with certain artist like Warren MacKenzie, the american god of Craft Potter. Mr. Mackenzie is the new online exhibition at The Nevica Project.

The artist was born in February 1924 in Illinois. He studied with Bernhard Howell Leach (the father of british studio pottery) from 1949 to 1952. Warren MacKenzie got inspired by the asianwarren mackenzie fluid design and especially the Mingei style. Mingei means Popular art made by the people and this reflects marvelously all MacKenzie work. although most of his artwork can be found in museums around the world, his talent consists to find the sublime in daily objects. The artist describe himself as the maker of everyday pots. You can discover some of his work

Find here the exhibition list and do not hesitate to contact the Nevica team for further information.

Next exhibition to come on Nevica, Andy Warhol.

LA