White Dust, Swiss Lemonade. State of the art.

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The market of soft-drinks has a new comer. White Dust decided to hit the so competitive market of beverages by taking a very sharp approach. White Dust is Swiss, highly qualitative and tastes classy. White Dust is unique: sweet enough not being boring. And yet low in calories – sweetened with agave syrup.

Designed, produced and bottled by leading companies in Switzerland, White Dust fills a gap in the beverage market. The distribution network is currently being expanded continuously. White Dust Swiss Lemonade is a new concept of producing lemonade with high quality natural sugar (agave nectar, bio quality) while remaining low in calories. Therefore, you will initially be surprised by the lightness of the product (19 calories means 4.9g sugar on 100ml). However, you will grow to love the subtle but exquisite taste. Due to fewer calories it is also perfect to mix it with fruit juices like pineapple, mango or multivitamin juices.


One of the secret ingredients in White Dust is an extract of Schisandra. A very precious ingredient that will be highly appreciated by consumers. What is Schisandra?
Schisandra is native to East Asia. The berries are given the name “wu wei zi” in Chinese, which translates as “five flavor fruit” because they possess all five basic flavors in Chinese herbal medicine: salty, sweet, sour, pungent (spicy), and bitter. In traditional Chinese medicine it is used as a remedy for many ailments: to resist infections, increase skin health, and combat insomnia, coughing, thirst and strengthens the libido.

Schisandra_chinensis Schisandra-chinensis-berries

It is a deciduous woody vine native to forests of Northern China and the Russian Far East. Its Chinese name comes from the fact that its berries possess all five basic flavors: salty, sweet, sour, pungent (spicy), and bitter. Its berries are used in traditional Chinese medicine, where it is considered one of the 50 fundamental herbs. Chemical constituents include the lignans schisandrin, deoxyschisandrin, gomisins, and pregomisin, which are found in the seeds of the fruit.

White Dust takes the best of what nature has to offer and places it in their product. The Range is growing with additional products and here are the full range today.


The latest addition in the range is White Dust Push with a dose of caffeine (same quantity as in an expresso cup). While most of energy drinks are overly-sugared, White Dust remains reasonable, giving all the place for the natural taste. At LuxuryActivist we had the opportunity to try both Relax and Push. Here are our results.


White-Dust-Push-Relax-mood-shot White-Dust-Push White-Dust-Relax White-Dust-swiss-lemonade

The first impression is on the scent of the product. Immediately we could sense that there was something different from other soft/energy drinks. We could smell much more the natural ingredients. There was on both a crispy, sparkling and fresh scent coming from the translucent liquid. The taste might surprise you, especially if you are used to traditional soft-drinks. It tastes a more “mature” and less gimmick beverage, which often turns more as a childhood taste. With White Dust, you will have the feeling to enjoy a well refined and elegant beverage. The fizziness is perfect and the bubbles quite elegant as they were not too big. The Push version with the addition of caffeine definitely gives you a “push”. In both cases, they are perfect to blend in cocktails. Perfect combination with red berries as well as tropical fruits. From an alcohol point of view, there is a trio that would really be a great alliance: Vodka, Gin and Tequila. White Dust is the clever companion for any barman/barmaid as it will lift up the taste of many cocktails.


You can discover more about this #Swiss_Lemonade, by visiting the company website: http://white-dust.com



Info sourced at White Dust official information. Product provided by CoolBrandz. All information is copyrighted with no reproduction rights available. 

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