Swiss Blog


Why Aura Mugler is a great Mugler?

2017 is a great year for the fragrance industry. Among great launches of this year, Aura Mugler is definitely one to highlight. We have already written a full review that you can read here about Aura Mugler. Now we have taken a closer look into the Fragrance and the Flacon ...
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La Prairie White Caviar Illuminating Pearl Infusion, Hyper-luxury

La Prairie has a strong know-how in luxury skincare. The caviar collection became the ultimate icon in terms of hyper-luxury. There is no doubt that La Prairie invented the ultimate luxury in terms of cosmetics with the Skin Caviar collection. Back in 1998, La Prairie settled the foundations of what would ...
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Baselworld 2017, Press conference

3, 2, 1... we declare Baselworld 2017 opened. The international Watch fair starts with the traditional Press conference. After a 2016 business year quite tough for the Swiss watch industry, Everybody expects to see a better incoming year. Swiss Watch brands are ready to take the challenge.  Facing all difficulties there ...
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Krug Carnotzet in partnership with Lausanne Palace – Ultimate Luxury experience.

Luxury brands have the creative gift to make you dream and to invite you to amazing journeys. The Champagne house Krug invite you until mid-April to live an amazing experience called the Krug Carnotzet. In partnership with Lausanne Palace in Switzerland, you are able to book an evening to remember. Enjoy ...
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Friday Chronicle N.26: The “Mon” trend – Mon Guerlain, Mon Paris…. 

The Fragrance market is an amazing creative industry in which every year more than 400 new major products are launched. The best creative minds (and noses) of this world meet to create the next big thing, the next Chanel N.5 or the new Tresor by Lancôme. Unfortunately for a lot ...
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“Bubbly Breakfast” at the Lausanne Royal Savoy. When talent and creativity meet.

This morning there was only one place where LuxuryActivist could be. It is a exceptional place where luxury, art and know-how meet. This place is called the Lausanne Royal Savoy. Around this very exclusive breakfast table 5 amazing talents: Mr Benoît Gouez, Chef de Cave at Moët & Chandon Mr Marc Haeberlin, ...
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How to Be More Serious About Social Work

One of the advantages you have as a luxury activist is the extra power, time, money and resources you can invest into social work. There are a lot of good causes that can benefit from your involvement. Even better, you can take social work to the next level by actually ...
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Friday Chronicle #25: Why Programmatic is killing Luxury Brands

Digital is evolving is such ways that today we can target and track people in ways that we would not imagine 5 to 10 years ago. Barbarian words such as sequential targeting, re-targeting, re-marketing are current vocabulary for any good digital marketer. The king of all barbarian words would definitely ...
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The Very Best of Vaudois Wine at Lausanne Palace – Every Monday!

The Office des Vins Vaudois have the pleasure to invite you to an exceptional journey in which you will be able to taste and discover the best Grands Crus of the Vaud region. Exceptional wines that can be tasted only in exceptional places and in Lausanne only one place would honor ...
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Louis Moinet is officially the inventor of the Chronograph.

After the best part of six months of procedures and thorough investigations, Louis Moinet has become the official holder of the title of “First Chronograph”, awarded by the official Guinness World Records organisation. In bestowing its Guinness World Records award, the worldwide authority brings further recognition of a fact already ...
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Manufacture Royale: A Ray of Light in Swiss Watchmaking.

Sometimes we feel that we have seen it all, especially in Watchmaking. Well you are wrong. In Switzerland you can discover true marvels, small treasures in the serious business of Watchmaking. When it comes to Luxury watches, Manufacture Royale is like a ray of light providing bright, luxurious watches aligned ...
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From best luxury Bloggers to top Influencers… the new era of online visibility.

We tend to say there are 152 million bloggers around the world. That seems a lot, especially when you know that every second a new blog is created. Bloggers are a quite recent phenomenon and brands have been using them as a leverage for visibility. In the past 2 to ...
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Davidoff Yamasa, exceptional new Cigar. One of a kind.

The life of Davidoff Cigars is the life of Zino Davidoff. His brilliant savoir vivre infused all aspects of cigar craftsmanship and enjoyment. A visionary in all regards, Zino was a man who ensured time, like each of his cigars, was always beautifully filled. While we think everything was invented, ...
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Medieval Factory by L’Espace des Inventions – Lausanne

L'Espace des Inventions opened in 2000 in Lausanne. Since then, their mission is to inspire vocations and to awaken young people's interest in science and technology. These are 2 key elements to our modern culture that should educate future generations. They are located in a very special building, constructed for ...
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Swiss Blog: Aesop opens new store in Lausanne

Aesop just opened a new store in Lausanne. Year after year, the Australian brand is investing into the Swiss Market as being part of one of its key european territories. Aesop is an amazing brand. It all started in 1987 in Melbourne – Australia. It was founded by Dennis Paphitis. His ...
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