Swiss Blog


AQUATIS: too expensive, not interesting and lack of ecological values

This weekend, LuxuryActivist went to the recently opened Aquatis. After a big buzz around the opening, we wanted to see for ourselves and I must say that it was more than disappointing, it was even shocking. It was old style, super expensive, all the cultural aspect is not well executed, ...
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Victorinox Swiss Army for Her Eau Florale – Fresh and joyful.

Victorinox is based in the heart of Switzerland and this specific location allows the Swiss brand to be inspired by the surroundings. The Swiss Alps is an amazing scenery with natural outstanding elements as well as a natural elegance. This represents the foundation of an olfactory endless inspiration. Victorinox gathers ...
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Friday Chronicle #30: What is Luxury? From paganism to consumerism

Friday Chronicle #30: What is Luxury? From paganism to consumerism

Luxury is a very universal concept that has been part of humanity and civilisation for centuries. It is a very complex definition that has been evolving century after century. Luxury has determined and defined kings and conquerors from the masses, it connected humanity with sacred and has developed a multi-billion ...
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The Most Influential Luxury and Fashion blogs in the world – Top 75.

Last week, just released an extensive list of the top 75 most influential luxury and fashion blogs and websites in the world. In order to bring a certain methodology to the ranking, here are the following criteria chosen by the RSS Reader in order to build an objective classification: ...
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Rituals Cosmetics opens a new store in Lausanne

Beauty brands are not only a product provider, they participate to your beauty routine, which means they create self-indulgent moments for you. With Rituals Cosmetics, the philosophy tends to generate happiness that can be found in the smallest of things. The brand's aim is to transform your daily beauty routines ...
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Why Aura Mugler is a great Mugler?

2017 is a great year for the fragrance industry. Among great launches of this year, Aura Mugler is definitely one to highlight. We have already written a full review that you can read here about Aura Mugler. Now we have taken a closer look into the Fragrance and the Flacon ...
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La Prairie White Caviar Illuminating Pearl Infusion, Hyper-luxury

La Prairie has a strong know-how in luxury skincare. The caviar collection became the ultimate icon in terms of hyper-luxury. There is no doubt that La Prairie invented the ultimate luxury in terms of cosmetics with the Skin Caviar collection. Back in 1998, La Prairie settled the foundations of what would ...
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Baselworld 2017, Press conference

3, 2, 1... we declare Baselworld 2017 opened. The international Watch fair starts with the traditional Press conference. After a 2016 business year quite tough for the Swiss watch industry, Everybody expects to see a better incoming year. Swiss Watch brands are ready to take the challenge.  Facing all difficulties there ...
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Krug Carnotzet in partnership with Lausanne Palace – Ultimate Luxury experience.

Luxury brands have the creative gift to make you dream and to invite you to amazing journeys. The Champagne house Krug invite you until mid-April to live an amazing experience called the Krug Carnotzet. In partnership with Lausanne Palace in Switzerland, you are able to book an evening to remember. Enjoy ...
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Friday Chronicle N.26: The “Mon” trend – Mon Guerlain, Mon Paris…. 

The Fragrance market is an amazing creative industry in which every year more than 400 new major products are launched. The best creative minds (and noses) of this world meet to create the next big thing, the next Chanel N.5 or the new Tresor by Lancôme. Unfortunately for a lot ...
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“Bubbly Breakfast” at the Lausanne Royal Savoy. When talent and creativity meet.

This morning there was only one place where LuxuryActivist could be. It is a exceptional place where luxury, art and know-how meet. This place is called the Lausanne Royal Savoy. Around this very exclusive breakfast table 5 amazing talents: Mr Benoît Gouez, Chef de Cave at Moët & Chandon Mr Marc Haeberlin, ...
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How to Be More Serious About Social Work

One of the advantages you have as a luxury activist is the extra power, time, money and resources you can invest into social work. There are a lot of good causes that can benefit from your involvement. Even better, you can take social work to the next level by actually ...
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Friday Chronicle #25: Why Programmatic is killing Luxury Brands

Digital is evolving is such ways that today we can target and track people in ways that we would not imagine 5 to 10 years ago. Barbarian words such as sequential targeting, re-targeting, re-marketing are current vocabulary for any good digital marketer. The king of all barbarian words would definitely ...
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The Very Best of Vaudois Wine at Lausanne Palace – Every Monday!

The Office des Vins Vaudois have the pleasure to invite you to an exceptional journey in which you will be able to taste and discover the best Grands Crus of the Vaud region. Exceptional wines that can be tasted only in exceptional places and in Lausanne only one place would honor ...
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Louis Moinet is officially the inventor of the Chronograph.

After the best part of six months of procedures and thorough investigations, Louis Moinet has become the official holder of the title of “First Chronograph”, awarded by the official Guinness World Records organisation. In bestowing its Guinness World Records award, the worldwide authority brings further recognition of a fact already ...
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