advertising campaign

Internet Explorer 9, new commercial.

Internet Explorer 9, new commercial.

Microsoft released a new TV advertising campaign about its new Internet browser, IE9. During the London Summer Olympic games, Microsoft is buzzing on television with a new comercial for its browser. They claim a more “beautiful web”. They propose interesting features but when you see the commercial, you see that the content displayed is cooler than the Browser really. And the content, of course, is not from Microsoft (eg: Iron Man). But the commercial is well executed.   LA  …

Nike – “What should I do ?”

Nike – “What should I do ?”

Here is the new advertising campaign from Nike called “What should I do?”. As many times, we do not understand a thing about it. Ok, it is for a new pair of shoes, the guy on the screen is James Lebron but what is the concept transmitted by the ad? Unclassified…. LA