Smart devices are being largely adopted by people which are making retro “non-smart” houses smart. Last year Apple released the Home Pod speaker in the competition to smart devices like Google home and Amazon Echo. It’s not a coincidence that digital assistants like Siri, Alexa, Cortana and Erica (Bank of America’s assistants) are taking care of their users offering administrative support. We see that all these smart devices are furnished with a virtual assistant, AI which has given users the ease to use their devices hands-free on a daily basis. According to one survey, 72% people own a Digital assistant (voice) and consider it as a part of their daily routine. Some of their daily routine tasks with digital assistants involve – checking commute time, setting reminders for things to buy later and many more. How AI is involved with Luxury Experience is the key, in the world of luxury….

• 3 June 2019