Tag: Beauty
Coty Inc. offers to buy Avon for $10 billion.
Two weeks ago Coty Inc. sent a proposition to purchase Avon for $10 billion cash. One giant is trying to eat the other. Avon refused the proposition as it was officially declared...
Ange du Sud, simplicity at its best.
This month, LuxuryActivist is introducing Ange du Sud (South Angel in french), a new cosmetic brand, born in the south of France in Marseille. They provide a short yet interesting range of...
Louis Vuitton Parfums, a new journey.
In the Fragrance industry we can have historical Fragrance houses, the Cosmetic brands, we have the fashion houses, the jewelers or even very "marketed" brands. And now we have Parfums Louis Vuitton. This...
IOMA Paris, Intelligent Skincare
Last Month we got an invitation to discover a new skincare brand called IOMA PARIS. They describe themselves as the first real "Evidence-based" skincare brand. According to the brand, IOMA debuts a revolutionary...
Sisley Eau d’Ikar, new fragrance for men
Sisley just announced the launch of Eau d'Ikar, its new fragrance. It is the brand first fragrance for men. Most of people say that Sisley waited 40 years to launch a masculine fragrance. Well, do not forget that some of Sisley fragrances are also used by men. 1976 Eau de Campagne, a beautiful creation by Jean Claude Ellena, conquered the heart and the noses of many men around the world (including me).
INEKE perfumes , the revival of Artisan perfumery
Discover one of the most interesting alternative perfumery brands called Ineke Perfumes. Her Fragrance collection is called an "Alphabetical collection of Perfumes"; In french: Un Abécédaire de Parfums. It reveals the aim for these fragrances to be, in a way, simple to be understood and yet interesting storytellers.
P&G….. GUCCI, a happy union…
Last thursday, Giant Procter & Gamble announced the renewal of their current licensing agreement for the worldwide production, sale and distribution of fine fragrances under the Gucci brand. Yes, behind the scenes of the Gucci beauty brand sits the giant of Marketing: P&G.
New Davidoff Fragrance 2010: Champion
Davidoff is back with a new fragrance: Champion. We are the champions my friend.... Here we get back to a more basic vision of men. The one who is strong, who accomplish performance.
