This month, LuxuryActivist is introducing Ange du Sud (South Angel in french), a new cosmetic brand, born in the south of France in Marseille. They provide a short yet interesting range of...
If you remember Spring 2003, Sisley launched successfully Phyto-Touche Gel for the Face. Now, this Spring, Sisley is launching Phyto-Touche Tinted Body sun glow gel.
All the benefits from Phyto-Touche formula, now at...
Sisley never sleeps. It is what we could say about the brand huge capability to create new products.Here is the SUPER SOIN Self-Tanning Hydrating Facial Skin Care by Sisley.
We know, the success...
In the Fragrance industry we can have historical Fragrance houses, the Cosmetic brands, we have the fashion houses, the jewelers or even very "marketed" brands. And now we have Parfums Louis Vuitton. This...
Last Month we got an invitation to discover a new skincare brand called IOMA PARIS. They describe themselves as the first real "Evidence-based" skincare brand. According to the brand, IOMA debuts a revolutionary...
Sisley just announced the launch of Eau d'Ikar, its new fragrance. It is the brand first fragrance for men. Most of people say that Sisley waited 40 years to launch a masculine fragrance. Well, do not forget that some of Sisley fragrances are also used by men. 1976 Eau de Campagne, a beautiful creation by Jean Claude Ellena, conquered the heart and the noses of many men around the world (including me).
Discover one of the most interesting alternative perfumery brands called Ineke Perfumes. Her Fragrance collection is called an "Alphabetical collection of Perfumes"; In french: Un Abécédaire de Parfums. It reveals the aim for these fragrances to be, in a way, simple to be understood and yet interesting storytellers.
Last thursday, Giant Procter & Gamble announced the renewal of their current licensing agreement for the worldwide production, sale and distribution of fine fragrances under the Gucci brand. Yes, behind the scenes of the Gucci beauty brand sits the giant of Marketing: P&G.
