Communication agencies news

WPP to create dedicated team for Chanel

WPP to create dedicated team for Chanel

Some brands have outstanding positions in the luxury industry. They accomplish amazing communication campaigns and very often they have ultra-talented agencies working for them. That’s the case of Chanel who have been working in the past years with WPP. This month WPP announced the creation of an internal dream team for Chanel. It is called Plus. Chanel, a media giant Chanel is an amazing brand and a great media investor. Only in the USA, its biggest market, Chanel invested more…