Ermenegildo Zegna

New Ermenegildo Zegna store in Geneva, a temple for men elegance.

New Ermenegildo Zegna store in Geneva, a temple for men elegance.

Yesterday there was the official opening of the new Ermenegildo Zegna store in Geneva. A 300 m2 devoted to men’s elegance in the heart of the luxury area in Geneva. When a new store opens in Geneva, it is always an event. And if this store is located in Rue du Rhone, the luxury area, then it is big news. For many years, Rue du Rhone was populated by Timepieces and Jewelry brands and more and more Fashion brands are…