Tag: Joy by Dior

As most of you know by now, Christian Dior is launching JOY BY DIOR, the new fragrance for women. Joy by Dior is a sheer oriental olfactory structure, being a pale copy of Allure de Chanel. It is almost shocking to see the same structure and even the same ingredients. Shocking!

The Perfumery market with more than 1'000 launches every year became a very competitive and tough market to work on. Some brands outstand more than others, especially those who take risks and...