MaMo Marseille

Longchamp opens the perspectives at MaMo in Marseille.

Longchamp opens the perspectives at MaMo in Marseille.

Involved in the artistic circles, the Longchamp House has been establishing partnerships with designers and artists since its origins. In 2016, after working with Ryan McGiness while renovating its historical flagship on Parisian rue Saint-Honoré, Longchamp sponsors Felice Varini’s exhibition “A ciel ouvert” (“Open Air”) in Ora Ito’s MaMo of French Riviera’s city, Marseille. Longchamp’s identity has always been voiced through innovation desire. When the founder of Longchamp came up with the idea of coating pipes with leather, nobody had ever…