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Tag: new launch

Jean-Paul Gaultier Scandal? Not really. 

Beauty José Amorim -
Jean-Paul Gaultier brought an idea of impertinence to the fragrance industry. With the 2 pillar creations as Jean-Paul Gaultier Le Male and Le Classique, it opened a new route for fragrance creation...

Valeur Absolue Serenitude, peace in a flacon.

Beauty LuxuryActivist -
Valeur Absolue pursuit its quest for happiness by launching a new fragrance called SERENITUDE. When Bénédicte Foucart launched Valeur Absolue as we know the brand today, she knew she had something to...

Manifesto, success or not?

Beauty José Amorim -
Yves Saint Laurent Parfums is launching a new fragrance for women called Manifesto. We are not sure to understand everything. After the arrival (or should I say the return) of Hedi Slimane to...

Dior VIII – Black is beautiful

Watches Sebastien Eich -
Dior is launching a very elegant Timepiece called Dior VIII. The Timepiece House celebrates the passion for haute-couture. A black luxury timepiece inspired by the "1947 new look" of Mr Dior.

And Mugler goes for Womanity Perfume

Beauty José Amorim -
Today, the perfume brand is launching a new perfume, called Womanity. As I explained in my previous article, Thierry Mugler Parfums created a huge buzz by developing one of the first crowd-sourcing brand website in march this year.
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