The Fragrance market is an amazing creative industry in which every year more than 400 new major products are launched. The best creative minds (and noses) of this world meet to create...
https://youtu.be/ABz2m0olmPg
If you think you already saw everything in a fragrance advertising, wait until you watch the tv ad for the new Kenzo fragrance. It is a completely counter-culture approach against the establishment....
This week Sisley Is litterally bringing nature into the heart of the urban frenesie of Manor Geneva department store. With the launch of Botanical D-Tox, Sisley colours up your day with a...
2013 starts with a great Make-up renewal for Sisley. Different new products coming this 1st semester 2013. After the Botanical D-Tox that we already talked about in another article, here are 2...
Fragrance words episode 8 features Diane Thalheimer-Krief. Please see below for the french version.
EPISODE 8: DIANE THALHEIMER-KRIEF (EN)
Diane Thalheimer-Krief has 20 years of experience in developing fragrances, international marketing, olfaction and evaluation. From...
Summer time this year was the moment for me to discover the new launches by Sisley. I would call them the Brand who never sleep and that always surprises us with great...