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Crans-Montana Photo Panorama contest

Crans-Montana Photo Panorama contest

The Swiss Ski station Crans-Montana is organizing an online contest called Photo Panorama. Compete and win a ski weekend for 2 people at Hotel Helvetia Intergolf, Ski passes or a meal for 2 at Le Mayen Restaurant. Check the official video for the competition here: The competition is organized by the official Crans Montana Tourism office and runs from December 1st 2012 to 31st of January 2013. The principle is simple: Take pictures from your best spots at Crans Montana resort, then share them on Instagram or Twitter with the hashtag #cmpanorama. You can also use the dedicated Facebook app called Panorama competition on Crans Montana Tourism Facebook fan page: http://www.facebook.com/cransmontana?sk=app_244041225639079 Crans-Montana is one of the best Ski resorts in western Switzerland. In the true heart of Swiss Alps, the ski area is composed of 140 km of slopes. Crans-Montana is famous in alpine ski racing for the 1987 World…

Why Social media will evolve or… die.

Why Social media will evolve or… die.

Since the invention of the steam power engine, internet might be one of the biggest invention of the 20th century that changed the world in a way that things would never be the same. And the world got hit by a second wave called Social Media. Today Social Media is a trendy and big topic. But did you know that if Social Media does not evolve fast, it might die one day? At least the way we know it today. 2003, everything started When in August 2003, Myspace launched its platform, they could not see how the world would evolve towards a higher degree of relationship interactivity. Even when Facebook was launched in february 2004, they would never imagine to reach 900 million registered users 8 years later. Today the Socia Media Era is well establish and even companies do not wonder if they should go for it or not…

Why Google+ is a failure?

Why Google+ is a failure?

Google+ is considered as the fastest launched social network in history. It gathered 10 million people in a few weeks. Larry Page, Google’s CEO, almost announced a “Facebook killer” but fortunately for him, he did not. Google+ was already a failure, even before the launch. It might not die, but definetely will go down the hill. Why it is a failure? If Google big bosses had something social in their strategy we would have noticed already. No, Google is not about socializing, it is about the Geek attitude. Google is by far the most brilliant search engine we ever had. Not because we “feel” connected with that white page with the funny logo on it…. No. It is because it gets us what we are looking for. So Google search engine strenght is its Algorythm. Google’s strenght is their programers, it’s about software, mathematical formulas and efficient methods. So, why…

How Internet decreases the world’s cultural landscape?

How Internet decreases the world’s cultural landscape?

The digital revolution started in 29 October 1969 when for the first time one network was made between Leonard Kleinrock’s Network Measurement Center at the UCLA’s School of Engineering and Applied Science  and Douglas Engelbart’s NLS system at SRI International (SRI) in Menlo Park, California. This was the starting point for Internet. Today, we have 2.1 billion people online or at least using internet regularly. Are we experiencing a new revolution? It is hard to say no. At the end of the 19th century, the industrial revolution changed the way we were manufacturing products. The steam-machine technology brought new possibilities and changed the world. The end of the 20th century brought the Digital culture into a huge phenomenon and today we believe we are facing a new revolution, the Digital revolution. 30% of total global population is online now. Out of this huge technological breakthrough, social networks and the way Media content is used brought new paradigms. Some…

Twitter by Luxury Activist

Twitter by Luxury Activist

Check here the latest figures for Twitter. It is definitely revolutionizing the way people communicate with each other. Twitter-revolution? Yes indeed.

Womanity by Thierry Mugler… a new era?

Womanity by Thierry Mugler… a new era?

Brands understand much better today the impact of multi-channels strategies. Some of them explore the online possibilities, not because they believe on it but because they might find it cool or trendy or cheaper… Others have a clear strategy behind.