victorinox cutlery

Victorinox opens pop-up store in a mountain… in Rio de Janeiro. Switzerland is invited to the Pão de Açucar.

Victorinox opens pop-up store in a mountain… in Rio de Janeiro. Switzerland is invited to the Pão de Açucar.

Victorinox launched an innovative concept of a pop-up store on top of Rio de Janeiro Sugar Loaf mountain, the famous Pão de Açucar. Brazil and Switzerland have never been so united. Our report here. Victorinox and Brazil, an important focus for the incoming years 2014 marked the 130th anniversary of Victorinox. Founded by the visionary mind of Karl Elsener in 1884, it took only 4 generations for this Family owned company to become a multinational player. As a true ambassador…

New Victorinox Cutlery block for Digital chefs

New Victorinox Cutlery block for Digital chefs

Tablets are all over the place. And if 2012 was the year of mobile, 2013 is the year of tablets. And because our life is becoming more and more digital, Victorinox launches the first Knife kitchen block for digital Chefs.   Tablets will be part of your life Last year, around 120 million tablets were sold in the world. In 2013, tablet sales might reach 140 million and by the horizon of 2016, we are talking about 370 million tablets,…