victorinox watches

Victorinox opens pop-up store in a mountain… in Rio de Janeiro. Switzerland is invited to the Pão de Açucar.

Victorinox opens pop-up store in a mountain… in Rio de Janeiro. Switzerland is invited to the Pão de Açucar.

Victorinox launched an innovative concept of a pop-up store on top of Rio de Janeiro Sugar Loaf mountain, the famous Pão de Açucar. Brazil and Switzerland have never been so united. Our report here. Victorinox and Brazil, an important focus for the incoming years 2014 marked the 130th anniversary of Victorinox. Founded by the visionary mind of Karl Elsener in 1884, it took only 4 generations for this Family owned company to become a multinational player. As a true ambassador…

Victorinox Swiss Army new Infantry GMT. Invitation to Travel.

Victorinox Swiss Army new Infantry GMT. Invitation to Travel.

Victorinox Swiss Army is an amazing watch brand. It always find unlimited resources on its heritage in order to create future and modern new timepieces. Here it is the case of the Infantry line. This year the Swiss brand is launching a very elegant GMT version. It is a true invitation to Travel.   According to Victorinox, GMT is the ideal complication for long- distance travelers. The Infantry GMT is equipped with a quartz movement and available with a steel…

Victorinox Swiss Army Maverick, icons are forever

Victorinox Swiss Army Maverick, icons are forever

In Timepieces manufacturing, some watches entered a timeless position, meaning that some of them are forever. They become icons for the brand and for the people who wear them. At Victorinox Swiss Army, we can consider that the Maverick is one of them.   Victorinox has year by year supporting Maverick and we can say that today they got just about everything right. The recognizable Bezel, the two layered dial and the crown protection. These details and more make this…

Victorinox Original Watch, How original are you?

Victorinox Original Watch, How original are you?

Victorinox Timepieces launched today a cool Facebook Game. To support the revamp of their almost historical ORIGINAL Collection, they invite you to a simple and “friendly”game. We all remember the first Original that made the first big hit for Victorinox in the watch business. Every young guy in the USA would start his “adult” life with the Swiss Army watch on the wrist! More than 15 years later, Victorinox revealed a revamped ORIGINAL COLLECTION. The spirit remains with modernity and…