winter

Jitrois: Artists, Lovers and Decadence.

Jitrois: Artists, Lovers and Decadence.

Jitrois presents its new Fall-Winter 2012-2013 campaign called Artists, Lovers, Decadence. A beautiful and classy inspiration from the 20’s intellectual bohemians. The campaign is shot by Rankin, who collaborates with the fashion house for the past 6 years. For memory, John Rankin Waddell is a british fashion photographer. He founded together with Jefferson Hack the international magazine Dazed & Confused. We can say that Jitrois is not only back but they are now moving forward with a beautiful elegance and modernism. This new collection shapes the forms in a quite cutting edge design, highlighting the body anatomic volumes. Leather and other materials blend in an interesting alliance. Between avant-gardism and neo-retro. Love it. Here a mood video based on the official visuals: The style is done by Katie Shillingford, the fashion editor of Dazed & Confused. She knows very well Rankin and they understand each other on a style and…

E-TIP winter gloves, pure high-tech.

E-TIP winter gloves, pure high-tech.

The North Face, outdoor brand, relaunched its high-tech gloves this winter. The line is called the E-TIP and allows you to use any touch screen device thanks to a high-tech material. You do not need then to take the gloves out to use your iPhone, iPad, Blackberry Storm or other Samsung. As a modern and high-tech oriented person, we always complain about the fact that we need to take out our gloves in winter to use our touch screen device (phone, GPS,etc…) thanks to The North Face and the E-TIP gloves this sacrifice is over. Thanks to these special gloves you can use your iPhone in a normal way in the ski slopes. According to the Brand, the E-Tip Gloves are form fitting, four-way stretch gloves that offer warmth and maximum dexterity. For urban wear, you can comfortably work your phone, MP3 player or laptop mouse pad with warm fingers…

Dunhill – The Voice campaign – 2011 a/w collection

Dunhill – The Voice campaign – 2011 a/w collection

Hi, There are 2 things that british people are really good on. Fashion and elegance and all of these with an attitude. These words could reflect the new campaign by the prestigious brand Dunhill. It is called The Voice Campaign and it illustrates the Autumn collection 2011. The campaign is built through a series of striking black and white portraits and supported with individual video interviews conducted on set where the cast give their opinions and experiences, providing an intimate insight into their personalities and what makes them who they are. This Autumn, 3 amazing men: the legendary explorer and exhibition leader Sir Ranulph Fiennes, acclaimed theatre director Michael Grandage and principal dancer Rupert Pennefather. The different visuals and videos are very striking because these men really have incredible voices of storytellers. When you listen to them you can really imaging and feel what they are telling you. The black and…

MUGLER – Fall/Winter2011 – The video

MUGLER – Fall/Winter2011 – The video

Tonight, all fashionistas had an appointment with the stars… In deed, it was the Fall/Winter2011 ready to wear MUGLER show. All over the world, fans could watch the entire event live in streaming. You could use your laptop, your iPhone or your iPad. Personally, I watched it with my iPad…

Lanvin loves H&M winter 2010

Lanvin loves H&M winter 2010

We can say that one of the most classy brands around for the last 5 years is LANVIN. If a woman wears a Lanvin dress she is timeless. If a Man wears a Lanvin suit, he is just as elegant as hot. And now the big event as 2 or 3 times per year is the new H&M collection designed by Lanvin. They started a full buzz campaign on Youtube by revealing part of a making off movie. We can see the top model Natasha Poli that already worked for both brands. She explains basically to the camera how cool the new collection is to the camera. Unfortunetaly all the body parts covered by a Lanvin creation is blurred like if it was censored. H&M makes the buzz. And definetely it works because we are all waiting for that. In the meantime here are some cool videos from the buzz…