José Amorim
José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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Best luxury news websites
The web represents an amazing source of information. You can search about everything and you can find what you are looking for just in a couple of seconds. With the expansion of...
UEFA Euro 2016: play-field for Asian brands.
Right now France is the field for a world class sport event: the UEFA Euro 2016. The best European football teams compete to determine who is the best team in Europe. For...
Video: when Swiss Tradition meets Pop Music, by La Cote International School
Switzerland is full of contrasts where traditions meet modernity. This week, the students of the prestigious La Cote International School created a surprising act in one of Switzerland shopping malls. By partnering...
Victorinox eLLa wins 3 prizes at the Worldstar awards
Victorinox, the makers of the Swiss Army Knife, has been very successful in product diversification and one of their success stories is Fragrances. This month, Victorinox eLLa EDT won 3 prizes at...
Louis Vuitton is launching its fragrance activity in September 2016. At last!
Here is probably the longest and the most awaited fragrance project of all: Parfums Louis Vuitton. I do remember the first time a fragrance project was mentioned to the malletier, it was...
TURO, a peer-to-peer car rental service. Sharing is more.
https://vimeo.com/144076317 TURO is a peer-to-peer car rental service that connects car owners ready to share some their cars with users who would need a car for a couple of hours, a day, a...
JM Weston and Le Moc for Women – feminine elegance.
JM Weston launched Le Moc last year and since then it is a true success for the French luxury house and becomes a new icon. JM Weston invented in 1946 one of the...
Dom Perignon and the equation of time: Plenitudes.
France has a tremendous history and know-how, one of them is around Champagne. In this domain, Dom Perignon is an exceptional Maison and they do their art like no one. According to...
José Amorim
José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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