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A Brief History About The Hands Of A Watch – Types and Origins.

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It is hard to find good information about watch hands despite the fact they are very important in watch making. In deed, how can...

Is Baselworld Not Interesting Anymore? Here Key Insights About The Current Situation.

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This year several watchbrands and watchmakers decided to quit Baselworld. Each one had probably a different reason but at the end a common context...

Claude Meylan, Watchmaker and Sculptor of Swiss Heritage

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There are hundreds of watchmakers producing their watches in Switzerland. Some brands are for sure more outstanding than others and a few brands have...

The Parmigiani Fleurier Bugatti Type 390

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Probably one of the most outstanding pieces seen during the SIHH is the extraordinary Parmigiani Fleurier Bugatti Type390. This partnership between two amazing brands,...

MIDO Commander Big Date: Celebrating 100 Years of Quality, Innovation And Design.

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When Georges Schaeren founded MIDO one hundred years ago, he set the principles that would allow the Swiss watchmaker to evolve through the years: impeccable...

SIHH 2018: The Renaissance of the Parmigiani Kalpa Line

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The SIHH is also the moment in the year that Geneva sees what we could call successful comebacks. This year, it is with great...

SIHH 2018: Inside The New Hermès Exhibition Booth

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One of the novelties this year at the SIHH is the arrival of Hermès as new exhibitor in the luxury tradeshow. LuxuryActivist took the...
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