Best luxury news websites 

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The web represents an amazing source of information. You can search about everything and you can find what you are looking for just in a couple of seconds. With the expansion of luxury worldwide, the web search became a great source of information for all the luxury customers and fans around the world. So here is our review about the best luxury news website that you can find if you are searching about this topic.

The luxury market, an ongoing growth worldwide

According to Euromonitor and Forbes magazine, the luxury industry worldwide represented $ 300 billion sales. 33% of this figure came from Europe, representing the biggest luxury market in the World. The region gets a +5% year on year which shows that there is no crisis in luxury. If we take a close look in other regions like Asia-Pacific, we can see that there is a triple digit growth in the luxury market since 2008. If the growing remains exponential, Asia will become the biggest market for luxury by 2018. Countries like China and India are definitely pushing the growth in Asia but we should not forget areas like Malaysia, Indonesia, Taiwan or even Singapore that are developing very fast and people are getting rich. The luxury business in China is suppose to cross the level of $ 20billion before 2018, knowing that 30% of total luxury buys by Chinese are done in Hong Kong, we let you imagine the potential in that area.

Top 5 best websites for luxury news

At LuxuryActivist.com we use to do this ranking based on the average position that these websites occupy in the search engine result page. We took google.com (international search) and looked for results on Luxury news. Here are the top 5 results.

Luxuo.com

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One important reference in the luxury news activity is Luxuo. This website became an expert on Luxury announcements, press releases, events and reviews. It represents a very rich source for luxury information. Very popular on Social media with its 356’000 fans on Facebook,  Luxuo is read by millions of people every year.
http://www.luxuo.com

Luxury-Insider.com

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This online website is based in Singapore, Asia. Their aim is to supply news and updates on the most luxury and exclusive products and services. It is like a digital guide for connoisseurs. 30 people from expert contributors to writers, technical and Design teams, Luxury Insider invests heavily on content creation in order to provide an interesting experience.
http://www.luxury-insider.com

CNN Money

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CNN is the world champion and the inventor of modern breaking news concept. When they launched CNN Money. The website was originally formed as a joint venture between CNN and Time Warner’s Fortune and Money magazines. Since the spin-off of Time Warner’s publishing assets, CNNMoney has operated as a branch of CNN.com and is no longer tied to these magazines. This section has a luxury area in which all luxury news are displayed. Always on top of the news, online readers will be able to find the hottest news around Fashion, Watchmaking, Real estate, yachting, Business and leaders of the luxury industry.
http://money.cnn.com/luxury

LuxuryDaily.com

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This website is property of Napean LLC. This company publishes online news, analysis, and opinions on mobile marketing, media, and commerce for marketing, media, and business executives. It offers Mobile Commerce Daily, a mobile commerce daily trade publication; Mobile Marketer, a trade publication covering mobile advertising, marketing, media, and commerce; and blog.mobilemarketer.com, a vehicle for commentary on mobile issues. Luxury Daily is definitely the flagship title and will offer a wide range of themes, often focused on the fresh news.
http://www.luxurydaily.com

Luxury Telegraph

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The Telegraph became a worldwide reference for business and news. The emerging markets like India, Malaysia, Taiwan or Indonesia represent a fast growing opportunity to increase the number of readers. These are all english speaking countries so the content is applicable to all of them. Year after year, luxury became a big point of interest for a dedicated business clientele. It is a great way to spend one’s money but it can be also a nice way to invest money. The Telegraph understood this quite fast and became a top result on search engines around the world.
http://www.telegraph.co.uk/luxury

As you can see, there are major websites related to luxury news around the world. Some of them are located in Asia, others in the US and a few in Europe. This shows the richness and the worldwide interest for this kind of news. Feel free to connect to any of these websites to discover rich and multi-facetted aspects of luxury.

José Amorim

Info sourced on google.com, Euromonitor and Forbes. All content is copyrighted with no reproduction rights available. images are for illustration purposes only. 

Shine Bright Like the Stars: Skincare Tips from Celebrity Dermatologists

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As a celebrity, you’re expected to carry yourself to a certain standard. An acne breakout for us might be a tad bit embarrassing, but for a celebrity… the pics can go viral in a matter of seconds. Essentially, they’re supposed to keep up appearances, their skin should look flawless from every angle. But how do they do it?

How in the world do they keep their skin looking so effortlessly flawless? Whether on camera and decked out in makeup or caught off guard heading to the grocery store, celebrities like Halle Berry, Jennifer Lopez, and Kim Kardashian have skin that makes them look youthful, vibrant, and hot.

Well, the truth is, they have an extensive budget that allows them to afford the best dermatologists money can buy. They find medical spas and other facilities that offer things like Botox and Juvederm to keep them looking smoking hot. While you may not be able to raise your income overnight, here are some suggestions from celebrity dermatologists on how to keep your skin flawless.

Avoid Benzoyl Peroxide During Breakouts

No matter how much money you make, it won’t stop a breakout from rearing its head. Dermatologist Harold Lancer with clients like JLo and Kim Kardashian say that you should avoid toners and products containing benzoyl peroxide. These items are for drying out the skin which can cause it to become more red and irritated. Instead, he recommends using a natural absorber.

Stick to a Routine

When you want to get rid of a skin imperfection you’ll try just about anything. Switching to products that promises to work miracles are often the most common mistake women make. However, Lancer points out that adding too many products to the skin can do more harm than good. Once you’ve found an anti-aging skincare product you like stick to it. If you’ve tried the routine consistently for a few weeks with no such luck, then you can careful switch to something you believe would work better.

Eat Your Water

Wait… what? Yes, you read that right. It is important to eat your water. While drinking the required eight glasses of water per day is necessary for overall good health, it also purges the minerals from your body says Howard Murad, MD dermatologists to the likes of Kim Cattrall and Kristin Cavallair. It is best to try and get as much water as you can from your fruits and veggies. Foods like cucumbers, watermelon, and avocadoes for instance provide hydration. Doing this also ensures you get more of the nutrients you need while also allowing your body to put the water to good use.

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Wake Up Your Skin

While you probably thank your lucky stars that you were blessed to see another day, you have to ask yourself, “Is my skin awake”? In order to get that effortless glow you envy you’ll need to wake up your skin. Ava Shamban, MD a dermatologist and author of Heal Your Skin says to take a wash rag that has been submerged in cold water and rub it on your face. Doing so will stimulate circulation in the face giving you an instant glow.

Watch the Sun

The sun’s warm rays might feel great beaming down on you, but trust us when we say it can do more harm than good. In fact, too much unprotected exposure to the sun can lead to fine lines and wrinkles. To remedy this, it is best to wear UVA and UVB sunscreen with a minimum of SPF 30 for protection. This should be worn all year long for the best results.

Nothing Wrong with a Fill

Injectable hyaluronic treatments like Juvederm for instance are very popular amongst celebrities and are also great tools for adding volume to the folds in your skin. The results are often very natural looking, but help you to look younger in areas where age, damage, and other environmental factors have wreaked havoc.

So there you have it… a few trade secrets from the dermatologists to the stars. Looking good does not always have to be about spending a ton of money. Sometimes it simply boils down to watching your habits and making adjustments. By following the advice above, you’re sure to see a significant difference in your skin over the course of a few weeks. If you’re still not satisfied with your skin, it is always best to consult an expert for specific advice. 

Liz

UEFA Euro 2016: play-field for Asian brands.

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Right now France is the field for a world class sport event: the UEFA Euro 2016. The best European football teams compete to determine who is the best team in Europe. For the first time, we can see that most of the event sponsors are Asian companies. Probably European or Western companies have no money to sponsor such events. For the first time, an European competition of this level got a Chinese sponsor: Hisense.

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Hisense joins a list comprising nine other high-profile companies with global sponsorship rights to Euro 2016, namely Adidas, Carlsberg, Coca-Cola, Continental, Hyundai-Kia, McDonald’s, Orange, Socar and Turkish Airlines. There are also six national sponsors in Abritel-HomeAway, Crédit Agricole, FDJ, La Poste, PROMAN and SNCF. Total sponsorship revenues for the tournament are expected to be in the region of €400 million ($438 million).

Commenting on the deal, Guy-Laurent Epstein, marketing director of UEFA Events SA, said: “We are excited to welcome Hisense, one of the fastest-growing Chinese brands in Europe and America, as part of our UEFA EURO 2016 partners’ family. The tournament will offer Hisense a platform second to none to continue their international growth thanks to its established global appeal and brand values. We look forward to working closely together with them in a mutually beneficial partnership that will also further promote the best of European football to millions of fans in China.”

Mr Cheng Kaixun, vice-president of Hisense Group, said: “I am honoured that we will have the opportunity to be a global partner for UEFA EURO 2016. Hisense has been leading Chinese companies in endorsing sports around the world, and we are glad that sports marketing has been an important driver for our worldwide success in the past years. The partnership with UEFA will further boost Hisense’s brand value, and we are excited to celebrate the finest European football with fans from across the globe.”

Hisense is the tenth and final global sponsor for UEFA EURO 2016, joining adidas, Carlsberg, Coca-Cola, Continental, Hyundai-Kia, McDonald’s, Orange, SOCAR and Turkish Airlines. This successfully completes the sponsorship programme, together with the six national sponsors.

Other Asian sponsors have also taken their part at the Euro 2016 table:

  • Turkish Airlines
  • Socar, Energy from Azerbaijan 
  • Hyundai
  • Kia Motors

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Sponsors like Socar or even Turkish Airlines would never seek interest in such kind of competition. Today, the world economy has changed and brands like Hisense will find their interest. One interesting point is the high level of TV broadcasting that regional competitions like the Euro cup can generate. Hisense will for example not only get visibility outside of China but also inside as several TV channels will broadcast the tournament. The competition will be broadcasted in 230 territories. 150 million spectators are expected to watch the games live. UEFA is expecting 2.5 million fans to go to the stadiums and 7 million visitors in the fan zones. In the stadiums we naturally see still Coca-Cola, Continental and McDonalds which is still regular references for traditional European competitions. It is interesting to see how things have changed in the world.

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Euro-2016 in France will be the most lucrative tournament conducted by UEFA in history. Bloomberg says that the profit of the tournament organizers will be about 2 billion euros, 600,000 up than Euro-2012 jointly hosted by Poland and Ukraine. According to the agency, the organizers will earn about 1 billion euros from the sale of rights to broadcast (25% more than in 2012) and 450 million euros from sponsors. The rest of the money will from the sale of 2.5 million tickets. Big money attracts big sponsors.

One of the key words for UEFA this summer is ‘sustainable development’. They’ll be making a strong effort to reduce their environmental footprint by operating in a socially responsible during the tournament. By adopting a three R’s strategy (reduce, re-use, recycle), they aim for a 50 per cent recycling rate, zero waste to landfill and improved awareness among the general public. 80 of the 6,500 volunteers will be in charge of issues relating to waste disposal and transport. Hosting the tournament enabled France to launch an ambitious €1.6bn construction and renovation programme for its stadiums. New eco-friendly stadiums were built in Lille, Nice, Bordeaux and Lyon, while existing stadiums in Marseille, Paris, Saint-Etienne, Lens and Toulouse have undergone major renovation. The new stadiums are equipped with a renewable energy system using solar panels, while the majority will also have rainwater collection systems to water the pitches.

Goal? Let’s see.

José Amorim

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Info sourced at UEFA official communication, Forbes, Le Monde, Coca-Cola website and wikipedia. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only. 

Video: when Swiss Tradition meets Pop Music, by La Cote International School

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Switzerland is full of contrasts where traditions meet modernity. This week, the students of the prestigious La Cote International School created a surprising act in one of Switzerland shopping malls. By partnering with a traditional Swiss men’s choir they performed a flash mob allying Swiss traditions and French Pop. The video is quite interesting as we can see the 2 worlds collision and a very interesting synergy. In the spirit of a flashmob, The students from La Cote International school and the Swiss Choir of Candy interpreted the French pop song “L’avenir” by Louane. The act took place at the Centre Commercial Manor Chavannes. This is our Swiss blog of the month.

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Swiss traditions are stronger than never

In this video we see one of the strong traditions in the Swiss region of Gruyere: the Traditional Choirs also called “Choeur des Armaillis de la Gruyère”. This tradition of male choirs started in Switzerland in 1955 in the green and lovely region of La Gruyère. For this video, the students of La Cote International School partnered with a male traditional choir called “Choeur de Candy”. This Choir was initially founded by André Pittet from a farm called Candy. At the beginning, they were just a couple of friends meeting from time to time to sing for the pleasure of singing. Then, an idea came: why not build a quatuor then a triple quatuor and propose traditional songs that could even represent Switzerland in several International competitions? And the Candy Choir was born. The structure of the group is split in Tenors, Barytons and basses.

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The religious and secular repertoire of the Candy choir crosses all over the world, but especially the rich cultural heritage of the region that feeds the soul of its singers. Regional composers like Abbot Bovet, Gesseney-Rappo, Moret or Kolly offers a huge choice of works for male voices. You will understand easily that living at the foot of the mountains, Candy’s choir could only sing this beautiful region of Gruyère. You can discover more about them by visiting their official website: http://www.choeur-de-candy.ch (in French).

La Cote International School, a Swiss reference.

La Cote International School was founded in 2008 in Switzerland and since then, a lot was accomplished. From 2 pupils back in 2008, after one year students have already doubled. Since 2011, La Cote is part of Nord Anglia Education, a family premium schools operating around the world with a network of 34’000 students from pre-school to the end of secondary education. It is a global family of 2 international schools providing outstanding education. Since 2014, the school moved to its new campus in Aubonne Switzerland. This is what La Cote explains about their learning methods and ambition:

“Our students are nurtured to become enthusiastic learners with principles and empathy. They are taught to become adaptable, responsible, tolerant and sensitive citizens, comfortable both as leaders and as part of a team. We work with school staff and local enterprises to establish an extensive range of after-school clubs, both on campus and in the community itself.

Our curriculum is driven by our unique High Quality Learning approach, which ensures that every student becomes a high achiever. As an international school, we also strive to nurture students who understand and respect different cultures. By introducing them to fellow students in our network of schools worldwide, we also inspire them to collaborate with others around the world. They also develop a keen understanding of Switzerland through trips and activities within the community.”

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The new campus is nestled between vineyards and fruit orchards in Aubonne. It is an easy commuting distance from Geneva and Lausanne. The peaceful location near farmland gives students the opportunity to be involved in healthy, safe and nurturing outdoor play and educational activities. In this spectacular environment, students learn at a campus designed as a modern and first-class facility. In terms of structure, the campus has 44 classrooms and 12 special rooms designed for science, technology, computing, art and music. Students eat their meals in a professionally catered dining room. They take part in sports in one of the two gyms, get lost in a book in the library, and perform in the dazzling theatre and concert hall. Parents can also enjoy time in the on-site coffee and juice bar and partake in various onsite activities such as exercise and language classes. Classrooms have the latest interactive screens and technologies, allowing students to learn, communicate, collaborate and access information in the most efficient and effective ways. You can read more about La Cote international School by connecting to the official website:
http://www.nordangliaeducation.com/en/our-schools/aubonne

As we can see, it does not require a lot of work and complex implementation to be creative and to create exceptional moments.

José Amorim

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Info sourced at La Cote International School official communication. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only. 

Victorinox eLLa wins 3 prizes at the Worldstar awards

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Victorinox, the makers of the Swiss Army Knife, has been very successful in product diversification and one of their success stories is Fragrances. This month, Victorinox eLLa EDT won 3 prizes at the Worldstar awards against competitors like Armani. Congratulations to the Victorinox Fragrance team who has been innovating year after year.

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In the presence of Matthias Seyfang, CEO of Victorinox Fragrances, the World Packaging Organization delivered 3 awards for the latest Female fragrance of the brand.

1)     Health & Beauty
2)     Luxury
3)     Marketing

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The competition received 293 product entries from 35 countries with competitors like Giorgio Armani (male fragrance „Gio Blue“), Kellogg’s or Lipton Ice Tea. For the very first time the WorldStar Packaging Organisation gave 3 awards to a packaging, which is a special honor to Victorinox. Already in 2015, Victorinox eLLa got the Swiss Awards for Best Packaging delivered by the Swiss Packaging Institute.

Victorinox fragrances is a long success story based on innovation and awards. Already in 1997, with the launch of Swiss Army classic Eau de Toilette for men, they got the Perfumery international award for Best Design. 13 years later, the Swiss Brand received the prestigious FiFi awards for Technological breakthrough with Swiss Unlimited Fragrance. It is interesting to see how Switzerland has a strong fragrance background with Victorinox. As the brand explains: “There’s something about Switzerland that feels fresh. It’s the way the weather winds its way around the Alps and through the cities. It’s the water that flows through the entire country, clean and clear. It’s the perfect blend of untouched landscape and cutting edge technology. And with fragrances by Victorinox, we’ve bottled that freshness so you can experience the scent of Switzerland anywhere in the world.”

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This “Swissness” has inspired Victorinox to produce a very interesting fragrance range. Multi-rewarded internationally, now it was time to be prophet in its own land, thanks to this amazing Swiss Packaging Award. As you can see, there is a dragonne that allows you to hang the fragrance everywhere practical and you can also use it as you grab the fragrance to spray. The most outstanding feature is the incorporated mirror you can find in the center of the fragrance flacon, hidden with a clever mechanism. The flacon also has a clever on-off cap that allows you to protect the fragrance from spraying in your bag while travelling. The rubber dress of the flacon is also an interesting feature as it gives you a great handling, very sensual and protect the flacon glass to break in case it falls in the ground or simply by being inside a luggage during transit.

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Victorinox eLLa is the fragrance of uncharted territories. It’s that feeling you got on that first trip to a foreign country; while gliding along in a river boat or stepping into an open market. It’s a romantic blend of fruits, flowers and spices that will awaken memories and inspire you to discover the world. Victorinox eLLa transports you into a world filled with intense colours and aromas that tantalize the senses. A scent as vivid and adventurous as a journey around the world.

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The fragrance itself is a contrast of natural elements that will not let you insensitive. The first minutes of this olfactory story start with a mouth watering sparkling combination of Kumquat, fig tree and Litchi. Then, the following chapters of our story evolves towards a tremendous white floral spicy bouquet of Tuberose and Osmanthus with a hint of Ginger. The last chapter is a comfortable sensuous bed of vanilla, Amber and Rosewood. The Victorinox eLLa fragrance was developed as a long journey across the world in which the perfumer collected different items from all parts like a precious collection of natural elements. You will be delighted. The name eLLa obviously evokes the great Swiss female explorer Ella Maillart. She was a French-speaking Swiss adventurer, travel writer and photographer, as well as a sportswoman. She was considered as one of the great travelers of the 20th century. If you need to read one book from her, try Forbidden Journey – From Peking to Cashmir (her trek across Asia with Peter Fleming in 1935). You will dream about it for several month. You can read more about Victorinox eLLa and also about Victorinox fragrances by visiting the official website: https://www.victorinox.com

Victorinox has in its heritage the true essence of Swiss ingenuity. The Fragrance division is the true witness of this innovative legacy. Victorinox eLLa translates innovation and modernity through design. Get inspired.

José Amorim

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Info sourced at Victorinox Fragrances official communication. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only. 

Essential Equipment for Awesome Travel Photos

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With today’s digital camera technology, it is almost impossible to take a bad picture. Whether you are going to the beaches of Hawaii, the mountains of Colorado or anything in between, taking snapshots will help you remember your trips for years to come. If you’re planning a trip and are in the market for a new camera, here are a few things to consider before making the purchase.

All-In-One Cameras

Size is often a major factor when deciding which camera to buy. Compared to a traditional digital single-lens reflex (DSLR) camera, an all-in-one camera can do everything a DSLR can do while being housed in a body a fraction of the size. Sony’s line of cameras come loaded with many features in a small camera body that’s easy to travel with.

If you have a little more room in your bag for something larger than a point and shoot, the RX10 Mk III is one of the best travel cameras available. Its 24-600mm equivalent lens can capture everything from stunning landscapes to far off wildlife — all without having to change a lens. By comparison, a DSLR would require a separate suitcase to carry the lenses needed to capture such a range.

Interchangeable Lens Cameras

If you want to get the highest image quality possible, consider purchasing a mirrorless interchangeable lens camera. This option provides distinct advantages over a DSLR, the main advantage being the size and weight. The mirrorless interchangeable camera offers the same image quality while being smaller and lighter, as it does not have a mirror to fit into the body.

The Sony Alpha line covers the whole gamut of photography needs. Here you have two options, an APS-C or full-frame sensor, both of which have advantages and disadvantages. APS-C cameras have a smaller sensor than a full-frame, but this can be an advantage in that they don’t have as much data to process, meaning it can shoot faster than any consumer-level DSLR on the market. The smaller sensor also means that the 425 autofocus points are spread across nearly the entire frame, so you won’t have to reframe just to get focus.

Accessories

A good tripod is any photographer’s friend. Many companies have travel versions of their popular tripod options that are designed to be light in weight and fold up far smaller than a normal tripod, like the BeFree series by Manfrotto. When fully closed, this tripod is just under 16 inches in length and weighs a little over 3 pounds, but when unfolded, it expands to almost 5 feet tall. It comes with a ball head, which allows you to quickly and easily switch from portrait to landscape mode or level quickly on uneven ground.

The GorillaPod tripod is another great travel option. What sets it apart from more traditional table top tripods is its articulating legs. These legs can easily be adjusted to fit uneven terrain or to wrap around an object to give a unique perspective, such as shooting down from a tree branch or around a light pole for some extra height.

Don’t leave for your next adventure without having the right camera in your bag. Whether you’re a beginner photographer or a seasoned pro, capturing pictures of your trips is essential for reliving those special moments down the road.

Carol

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Louis Vuitton is launching its fragrance activity in September 2016. At last!

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Here is probably the longest and the most awaited fragrance project of all: Parfums Louis Vuitton. I do remember the first time a fragrance project was mentioned to the malletier, it was almost 10 years ago. At that time, everybody would say that Louis Vuitton did not need a brand territory extension such as fragrances. The context at that time tend to push certain brands to a massification of their offer, and fragrances represented for some of them a way to reach critical mass. Obviously Louis Vuitton was far away from this journey. During the years, the “Louis Vuitton fragrance project” came to the surface of news a couple of times without much to say.

2006 was the first step for LVMH to set the level expected for such challenging project. They hired François Demachy, former technical perfumer at Chanel. With his know-how and mastery of raw materials, LVMH would prepare the background for the creation of an amazing fragrance business for Louis Vuitton. Naturally François Demachy also improved the quality control for all LVMH fragrance brands like Dior or Kenzo. Every expert will say: the key element for any respected fragrance house starts with a high qualitative ingredients palette.

In 2012, Louis Vuitton crystallized the project into reality by hiring one of the Perfumer stars, Jacques Cavalier.  With the project of launching the very first Louis Vuitton fragrance, only an in-house Perfumer would be able to translate the environment of such a luxury brand. LVMH wishes to do things right. Jacques Cavallier was born in Grasse in 1962 and his father and grandfather were both perfumers. He started his professional career with a job at Charabot while working on a degree in languages. He later worked at Naarden (Quest) and PFW; Cavallier was with Firmenich from 1990 until his appointment as in-house perfumer at Louis Vuitton in 2012. He was the genius behind several important fragrances, from Armani Aqua di Gio for men, Issey Miyake L’Eau d’issey, YSL Opium for men to Jean-Paul Gaultier Le Classique. He basically shaped Perfumery history since mid-90’s.

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In 2014, another important milestone for the new Louis Vuitton fragrance house was the establishment of a location. There was only one place on Earth where this project could be created: Grasse, birth place of French perfumery and for Jacques Cavalier’s family. At the start, a very old bourgeoise house from the 17th century. Too old to be kept, it is going to be demolished. But LVMH, with the will to protect french patrimonies, will rebuild the house in a 100% identical way. There will be 3 parts: the villa, one country-house and a Mill-house.

2 years later, Louis Vuitton is officially bringing more substance to the fragrance project and according to the French Luxury house, this is a journey that begins bare skin. This is what you can read from the brand recent fresh news:

“Since its founding, the Maison Louis Vuitton has always been guided by a passion for distant horizons and made a promise to accompany voyagers’ curiosity wherever they travelled. Metaphorically, travel is not a destination. It’s a feeling. It’s a continuous movement that nourishes body and soul. A new experience that makes your heart skip a beat and make an everlasting imprint on the memory. An emotion that transforms being. Today, we travel through the savoir-faire: Louis Vuitton perfume.
Master perfumer Jacques Cavallier Belletrud, a native of Grasse, the birthplace of both perfume and leather craftsmenship, spent months travelling the world in search of inspiration. Breathing the fragrance of exotic places and rare materials. Les Parfums Louis Vuitton describe a journey of the emotions. The adventure begins. Just by inhaling their scents. Les Parfums Louis Vuitton will be available in September 2016.”

As we can see, Louis Vuitton is capitalizing on its endless universe of travel. For decades, they have created an intense world of elegant and exquisite travels. This is a great playground for fragrance creation and a strong appeal for the Louis Vuitton debut fragrance. And this is big luxury news.

We cannot wait to see more about the start of a new chapter in the successful story of this amazing French luxury house. We wish all the best for Louis Vuitton and Jacques Cavallier. Louis Vuitton has a strong ambition and this could be beneficial to the entire Fragrance industry.

José Amorim

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Info sourced at Louis Vuitton official communication news. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only. 

Gears, Glitz and Glam at the Monaco Grand Prix 2017

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The last weekend of May 2016 saw the world’s rich and famous converging in the Principality of Monaco during one of the most exhilarating sporting events in the world. It was of course the 74th Monaco Grand Prix, where the action on the streets of Monaco remains one of the biggest talking points of the Formula One calendar. The Monaco circuit sees drivers clock the fastest lap speeds of all Grand Prix racetracks – approximately one minute and seventeen seconds. Avid spectators and revellers alike enjoyed the race, as Lewis Hamilton eventually dominated the circuit, winning by an impressive seven seconds and in a total time of just under two hours. While it was the race that captured the attention of the international media, the world’s second smallest country welcomed thousands of pleasure-seeking personalities, proving it’s not all about the gears but also about the glitz and glam. Here are some of the most luxurious venues and experiences that proved popular in 2016, and are sure to lure visitors in 2017 for the Monaco Grand Prix.

Hotel Resorts

The Fairmont Monte Carlo Hotel

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The Fairmont Monte Carlo hotel is a 4-star luxury resort, which overlooks the Mediterranean Sea, offering a spectacular setting for spectators to experiencethe best that the Principality has to offer. From its rich history and wondrous architecture – the resort is partly built upon pillars, which plunge into the ocean – it is certainly one of the most exclusive destinations in the world. The hotel is located alongside the famous Casino de Monte Carlo – a prime location within the Principality of Monaco. The hotel features a range of amenities, such as a shopping arcade, restaurants, an in-house Casino and sublime wellness facilities.

Dining

Nobu Sushi Bar

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The influential celebrity Chef, Nobuyuki “Nobu” Matsihisa,delights visitors to the Nobu Monte Carlo with an array of legendary recipes, mixing Japanese and South American delicacies. The elegant atmosphere offers spectacular views over three countries – Monaco, France and Italy – while diners enjoy the legendary cuisine. The Horizon Deck restaurant and champagne bar features panoramic views over the Principality, allowing glimpsesof the Opera House, Prince’s Palace and the Casino, against the backdrop of the Mediterranean Sea. During the Grand Prix, spectators gain out-of-this-world views over the Fairmont hairpin, the world’s most famous bend.

Chic Clubs

Nikki Beach

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Chic and style are combined by the global luxury and hospitality brand,Nikki Beach. Nikki Beach Monte Carlo attracts celebrities and VIPs from around the world to its rooftop venue to soak up the sun, sea, music and champagne. World-renowned DJs spin vinyl facing the magnificent Riviera amid a beautiful pool setting. Love seats, double beds and opium beds can be reserved and include a bottle of wine or Champagne. This year, Nikki Beach was the only place to be once the race had finished; next year will be no different.

Amber Lounge

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Amber Lounge is a client-focused hospitality event, dedicated to creating a uniquely glamorous F1 experience. Packages include not only personalised race viewing from a superyacht but also lifestyle event experiences, such as the exclusive after party held in Monaco. The after party includes performances from international superstars, as guests dance the night away in one of the most exclusive atmospheres of the Grand Prix weekend. The Formula One driver, Daniel Ricciardo, and celebrities, such as Akon, Jasmine Thompson and Liam Cunningham, were all seen at the venue this year.

Jimmy’z Sporting Monte Carlo

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Guests always arrive in style to Jimmy’z – some in private chauffeured supercars, such as those offered by luxury car rental services in Monaco. Jimmy’z invited guests to enjoy its impeccable style and elegance, with its Japanese-style lagoon with mini waterfalls. A little footbridge leads you to a jetty over the water, where a summer cocktail bar with unforgettable views of the sparkling water awaits; the lights from the state-of-the-art visuals reflect in the water. The turntables at Jimmy’z attract the world’s hottest DJ’s, such as Martin Solveig, Benassi, Robin Schulz and Benny Benassi. During the Monaco Grand Prix 2016, 50cent performed at the venue, with hits such as “Candy Shop” and “In Da Club.”

Darin Graham

Info sourced by the author for LuxuryActivist.com. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only. 

2014-2018 Luxury fashion online sales – Top markets

Reading Time: 3 minutes

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While luxury goods purchase in physical stores has been growing by 3% since 2013, online sales have a solid 20% growth reaching USD 9 billion.  Luxury e-commerce became a strong luxury news among brands, not only because technology allows a better online user experience but more and more brands have embraced the e-business era. Currently online sales in the luxury industry represent only 7% of total luxury sales in the world but in the next 5 years it should grow aggressively and reach a total USD 22.5 billion. Already today, we know that more than half of all luxury purchases have a digital component in the purchase path. In deed, more than 50% of luxury buyers get information online before acquiring a luxury good or service.

As we can see here in this chart, countries like the US but also Italy and Hong-Kong will have a strong growth in online luxury sales. Knowing the importance of luxury on these markets, it represents a significant evolution.

The pervasive belief was that luxury shoppers, with their discriminating taste and preference for high-priced goods, wouldn’t buy expensive things online; they would always opt for the personalized customer service and tactile shopping experience that monobrand brick- and-mortar stores provide. They would have enough money and time to go to the physical stores and even fly to the country of origin. That thinking has evolved in recent years. The success of ventures such as Net-A-Porter has shown that consumers are indeed willing to buy luxury products online, and at undiscounted prices. Everything indicates that luxury companies are recognizing the increasingly important role that the Internet plays in luxury shoppers’ purchasing decisions.

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As for social networks, luxury shoppers use them—but mostly to do research or retweet other people’s posts, not so much to post their own comments. The analysis of the content of social-media posts revealed that luxury shoppers use different social networks for different reasons. For example, they use Twitter primarily as a way to learn about or comment on live events in real time, whereas they look to Facebook mostly for information on promotions or discount coupons. On blogs and forums on media websites, most user comments are about in-store experiences or specific products. One way for brands to capture the social-media opportunity might be to identify and nurture “online ambassadors”—individuals who have a following among luxury consumers and will promote the brand on various social networks.

In addition, brands should develop a social- media strategy that aligns with the way luxury consumers use the various social networks: Twitter for building and sustaining excitement around events as they are unfolding, Facebook as a delivery system for targeted marketing offers (while, of course, maintaining a level of exclusivity appropriate for a luxury brand), and popular blogs to engage with and influence consumers as they are thinking about specific stores or products.

Digital tools and technologies are revolu- tionizing the luxury-goods industry, and no luxury brand can afford to ignore them. Online sales—as well as the influence of mobile and social media on offline sales—will continue to grow rapidly, in both developed and emerging markets. The most forward-looking companies are testing digital opportunities across their entire organization, monitoring impact closely, and scaling up effective approaches quickly. All other luxury companies should follow their example or else risk falling far behind.

José Amorim

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info sourced at McKinsey study about Luxury, internet and social media. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only. 

5 Paradisiacal Destinations for Your Summer Holiday in 2016

Reading Time: 3 minutes

While the term luxury is often banded about with reckless abandon, undermining what it means to deliver the ultimate in comfort and style, there are many destinations that have retained a sense of exclusiveness and continue to attract only the most discerning of holidaymakers. We’ve hand selected 5 of the most alluring holiday destinations in Europe; take note to best enjoy your family getaway, your escapade with friends, or your romantic break with a loved one this summer.

St Tropez, France

St Tropez still retains much of the glitz and glamour that made it a celebrity playground in the 1950’s. Restaurants including Brigitte Bardot’s favourite, Club 55, and Greta Garbo’s beloved L’Auberge des Maures still offer the same fine dining today as they did back then. For something more modern, La Vague d’Or is a three star Michelin restaurant where France’s 2013 chef of the year works his magic. For some of the best luxury shopping in the Riviera, visit the triangle between Place des Lices, Rue Gambetta and Rue Allard where you can find everything from Louis Vuitton to Gucci.

Where to stay: Villa St Tropez

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Marbella, Spain

With over 24 beaches Marbella is a perfect place to go for a luxury sun, sea and sand getaway. Oozing old school glamour, Marbella is full of exclusive boutiques, a vibrant nightlife with world famous clubs, including La Suite. Look past the bright lights though and you’ll find a delightful old town, which is centered around the beautiful Plaza de los Naranjos, just waiting to be explored.

Where to stay: Villa el Cid

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Ibiza, Spain

Although world renowned for its club scene, music is just one of the things that make Ibiza somewhere you should definitely consider for your luxury summer holiday. It has a unique natural beauty with dozens of hidden coves just waiting to be discovered in a luxury yacht, deep pine forests that seem to have been made just for horse riding and some of the most lavish dining in the Mediterranean. Sublimotion, which was in the news for being the most world’s most expensive restaurant in 2014, serves magnificent seafood, although you do have to book well in advance to secure a table.

Where to stay: Blue Bay

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Mykonos, Greece

Although it’s one of the most popular Greek islands with tourists, Mykonos still has lots to offer those looking for a quiet luxury summer holiday. Especially in September once the July to August crowds have gone. There are dozens of golden sandy beaches to explore and quaint hillside towns to discover but a full day sailing yacht cruise to the nearby island of Delos is another glorious way to spend your time. Or for something slightly more active, why not try a fishing trip around the island?

Where to stay: Villa Melodi

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Majorca, Spain

As the largest of the Balearic islands, it should come as no surprise that Majorca has everything you need for a perfect summer vacation and can cater for both those searching for a relaxing break and those looking for a party. For the former, Cala Millor – a safari wildlife park – offers visitors a fascinating insight into the lives of over 600 wild animals in a spectacular setting. For the latter – those looking for a party – Mallorca is home to superclub Pacha, which will entertain you far into the night and into the next morning.

Where to stay: Villa Madrona

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Jason Scott

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Info sourced by the author for LuxuryActivist.com. All content is copyrighted with no reproduction rights available. Images are for illustration purposes only.