baselworld

Baselworld 2019: Claude Meylan Revisits The World Of Car Racing

Baselworld 2019: Claude Meylan Revisits The World Of Car Racing

Claude Meylan is a proud company based in Vallée de Joux, a location dedicated to watchmaking. The roots of Claude Meylan is its major inspiration. The Swissness spirit gathers a tremendous amount of cultural references and Claude Meylan uses this heritage to tell stories of tomorrow. During Baselworld 2019, Claude Meylan revealed a new theme, inspired by the world of vintage car racing: LAC MOTORITIES. With “MOTORITIES”, CLAUDE MEYLAN creates new sculptures of time. Associating Claude Meylan’s know-how with a…

Baselworld 2019: What should you expect from this year’s edition?

Baselworld 2019: What should you expect from this year’s edition?

Baselworld 2019 is starting and after a chaotic year with the announcement of Swatch group exit among other brands, it is a new dawn for the Basel watch event. While there are high expectations from this year’s edition, everybody is talking about Baselworld 2020 and the joint forces with SIHH. It might be the starting point of a true “Swiss Watch week”. The fair wishes to introduce new concepts in order to allow: Building a strong global watch community reaching…

MIDO Commander Big Date: Celebrating 100 Years of Quality, Innovation And Design.

MIDO Commander Big Date: Celebrating 100 Years of Quality, Innovation And Design.

When Georges Schaeren founded MIDO one hundred years ago, he set the principles that would allow the Swiss watchmaker to evolve through the years: impeccable quality, always-on innovation philosophy and perfect design. To start this year of celebrations, MIDO launched a Commander Big Date. It reflects the spirit of the company as an international benchmark in terms of watchmaking. MIDO Commander Big Date, the very best of MIDO. One hundred years is a great anniversary and MIDO decided to make things…

Baselworld 2017 – 5 great watches you need to know.

Baselworld 2017 – 5 great watches you need to know.

With Baselworld 2017 starting, all the Swiss watchmaking industry will be celebrating the best creative minds and extraordinary watches. Last year was not the greatest year of all for the Swiss Watchmaking industry. Thanks to a good holiday season, Swiss watchmakers ended up the year at -9.7%. It could have been much worse. The segment of +CHF 8’000 were responsible for the biggest part of these negative results with -11.6%. Watches between CHF 500 to CHF 3’000 only decreased by 3.9%….

Exclusive Interview with Jean-Marie Schaller – CEO of Louis Moinet

Exclusive Interview with Jean-Marie Schaller – CEO of Louis Moinet

The spirit of a luxury house is often represented by the personality and the charisma of its leader. Louis Moinet’s CEO Jean-Marie Schaller translates this idea. LuxuryActivist had the opportunity and privilege to meet Mr Schaller in the heart of Baselworld effervescence. We wanted to know more about him and this magnificent watch brand. Louis Moinet was one of the greatest watchmakers ever – his inventiveness, passion and willingness to pass on his wisdom mean his contribution to horology is immeasurable. His spirit…

Baselworld 2017, Press conference

Baselworld 2017, Press conference

3, 2, 1… we declare Baselworld 2017 opened. The international Watch fair starts with the traditional Press conference. After a 2016 business year quite tough for the Swiss watch industry, Everybody expects to see a better incoming year. Swiss Watch brands are ready to take the challenge.  Facing all difficulties there is only one answer: Innovate, Create and be brave. 2016, a battlefield with severe losses The environment confronting the Swiss watch industry remained dif cult throughout the year 2016. Swiss watch…

Hermes Baselworld 2017, new watches you need to know.

Hermes Baselworld 2017, new watches you need to know.

Baselworld has more than 1’000 brands represented in the fair. It is by far the biggest international watch event. Some watchmakers are legends and some watches became iconic. Hermès has for the past 30 years adopted a high-qualitative position by taking care of each single detail of their watches. Each Baselworld is a surprise and generally a good one. Before starting the watch fair, Hermes has released 2 amazing incoming creations: Hermes Cape Cod Hommes Hermes Slim Quantième Perpétuel Platine The…

Baselworld 2017, a new year of hope. 

Baselworld 2017, a new year of hope. 

2016 was a tought year for the Swiss watchmaking. With a negative growth, things became quite complicated for some established brands. SIHH 2017 is over and we can see that things went pretty conservative. Probably the bad mood from the end of the year was still present. With Baselworld, brands already started by activating themselves and everybody hope that the business will re-start growing again. What should we expect from Baselworld 2017? Here somme interesting facts. The Swiss Watchmaking Federation,…

Exclusive interview with Ricardo Guadalupe – CEO of Hublot

Exclusive interview with Ricardo Guadalupe – CEO of Hublot

Pour la version française, cliquez ici. Behind great brands are great men. Hublot  is not an exception. This week, the LuxuryActivist team had the privilege to obtain an exclusive private interview with Mr Ricardo Guadalupe, Hublot’s CEO. We met a determined man, very passionate for what he does and definitely the engine of Hublot’s current success. His strong experience within the Swiss watchmaking industry gives him a clear vision on where he should lead Hublot and he has the entire…

Baselworld 2016 – on time with Hublot. 

Baselworld 2016 – on time with Hublot. 

Check here the new watches by Hublot. With this new edition of Baselworld, Hublot successfully launched amazing new timepieces for the joy of some happy few. Discover here.

What should you expect from Baselworld 2016?

What should you expect from Baselworld 2016?

Every year Baselworld reveals itself as one of the biggest professional watch fairs in the world. By celebrating Swiss watch making, Baselworld is a place for important business and also where all the watchmaking planet meet. Here our review about what should we expect from this year’s fair.

Baselworld 2016 – Here are 6 new watches that will be revealed this year.

Baselworld 2016 – Here are 6 new watches that will be revealed this year.

Baselworld will start in less than one month and we got a sneak peak on 6 new watches that will be presented during the watch show this year. We can see this year brands are revealing strong skills in technic and sharp elegance.

Baselworld 2015, what should we expect from this year edition?

Baselworld 2015, what should we expect from this year edition?

Baselworld is one of the biggest events in watchmaking in the world. With the SIHH in Geneva and Watch and Wonders in HongKong, Baselworld is an event you do not want to miss. More than 150’000 visitors in 5 days of exhibition,  and more than 4’000 journalists will make this event one of the highlights of this beginning of the year. 1’500 brands from 40 countries will exhibit the best of the best. Since its new configuration, Baselworld offers a…

Baselworld 2014, top 5 new watches you need to know

Baselworld 2014, top 5 new watches you need to know

Baselworld is just closing and after an intense week of meeting our friends and watchmaking partners, we can now present you our top 5 highlight of amazing timepieces you do not want to miss. This year again, Swiss watch making successfully surprised us with great creations. Some of them are at the state of the art in terms of technicality, and others are pure poetry. All of them reflects the air of times and the fact that Swiss ingenuity is stronger than…

Baselworld 2013 – Zenith Pilot Montre d’Aéronef Type 20

Baselworld 2013 – Zenith Pilot Montre d’Aéronef Type 20

Version française ici Zenith offers 6 models Pilot Aircraft Type 20 to remember the historical and emotional association between the brand and aviation this year. Louis Bleriot and Léon Morane, famous pilots who wrote important lines in the history of the conquest of the air, frequently used Zenith watch them in flight. The Le Locle manufacture well developed rapidly in the market for aircraft instruments: Altimeter, aircraft watches for military and civilian companies. The Type 20 appeared in 1939 is…

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