Tag: beauty blog

The Perfumery market with more than 1'000 launches every year became a very competitive and tough market to work on. Some brands outstand more than others, especially those who take risks and...

The Fragrance industry has been fighting for decades a battle between the power of Marketing and the uniqueness of true creations. In difficult times, only great fragrances remain and among the icons...

2016 was another year in which the Nail Polish market had a strong growth. This beauty segment grew by 6% showing for the 5th year in a row a consistent development (source:...

IOMA, the beauty high-tech brand opens a new store in the heart of Paris, at Saint German des Près. In this new store, the brand gathers the very best of high-tech and...