blackberry

Who is the next king of cool?

Who is the next king of cool?

Every decade has its rising stars, cash cows and dying mammoth… Ok, here I am not talking about Darwin or about animals… I am talking about innovative, creative and outstanding companies that reshape the high-tech world. There are always companies that hook the consumer more than others. If we analyse the high-tech market, life cycles are getting shorter and shorter and companies are also getting a hard time to keep leadership and to keep their image on what I call being the…

iPhone new commercial – If you don’t have an iPhone…

iPhone new commercial – If you don’t have an iPhone…

Here is the new TV commercial for the iPhone 4. The theme is about the fact that if “you do not have an iPhone” basically you are a loser…. It is bold but is it not a little over the top?