charlotte gainsbourg

New Balenciaga Flora Botanica – disappointing

New Balenciaga Flora Botanica – disappointing

It is true that we cannot succeed everything, and with the launch of the new fragrance by Balenciaga – Flora Botanica – it is precisely the case. Basically we cannot understand why such a launch. Is Coty Inc, the owners of the Balenciaga fragrance license putting pressure on Balenciaga ? Or is it just “Ok, we got it wrong”. As we can see the new “egerie” is Kristen Stewart. And here already troubles start. Why her? She is the typical “non-active” girl, sulky and without too much energy. Finally the perfect victim of vampires :-). I am a little hard here, sorry. But essentially she is a cliché and that is what I criticize the most Balenciaga’s choice. After a magnificent Charlotte Gainsbourg, completely out of the mainstreams, they just go 360 degrees on the cliché-girl. The name now. FLORABOTANICA. Probably they tried to stick to a certain heritage and…

Balenciaga Paris – L’Essence

Balenciaga Paris – L’Essence

Balenciaga is launching a new fragrance under Balenciaga Paris line. It is called Balenciaga Paris l’Essence. It is a more intense version of the original fragrance, a more intimist approach. Charlotte Gainsbourg is still the timeless beauty of one of the most elegant fashion houses in France. When Balenciaga launched Le Dix in 1947, the Fashion house started writing its legend in the Fragrance history books. A great fragrance defying time and trends. In 2010, under the impulsion of Nicolas Guesquières artistic guidelines, the Brand launched Balenciaga Paris. A beautiful and elegant fragrance, already a classic somehow. Nicolas Guesquière asked his Muse, Charlotte Gainsbourg, to embody the fragrance line. Now, one year after the launch of Balenciaga Paris, the Brand is launching a more intense version called L’Essence. It is the essence of Balenciaga, something less institutional and more intimate. According to the creative director, it is a closer look…