flacon

2013 Eau Du Soir Limited Edition by Sisley – unique.

2013 Eau Du Soir Limited Edition by Sisley – unique.

Every year, many brands in the perfumery industry try to bring a new limited edition of their best-selling fragrances in order to boost Christmas sales. Some of them are above average by the luxury, the caring and the loyalty of this important moment with the fans. And Sisley is by far the champion. For the past 13 years, Sisley has been loyal to this rendez-vous with the fans. Every year Eau du Soir dresses a new theme to seduce and astonish the fans of this amazing fragrance. And this year the inspiration comes from Eastern Europe in a amazing green and gold limited edition. The fragrance and the flacon remain untouched but the decoration theme dresses Eau du Soir on a new angle. Inspired by the craftsmanship of Polish art, the new limited edition is a nod to Eastern European fabrics and embroidery. It is definitely baroque! The minth green…

The return of the Gentleman by Givenchy

The return of the Gentleman by Givenchy

In 1974, Givenchy declared that men were Gentlemen. It was the launch of its fragrance Givenchy Gentleman. With this Fragrance, Givenchy settled the modern man, as elegant as charismatic. It was also one of the first times a luxury brand would dare to add a bit of humour on its advertising. The fragrance itself, it was a beautiful rich woody fragrance with notes of Vetiver and Patchouli. It is one of the most elegant fragrances for men and one of the best Patchouli too. 39 years later, the Gentleman is back with a new fragrance called Gentlemen Only. In this new opus, we see our gentleman again offering his umbrella to a very beautiful lady but the context is a little different. What is interesting is that we see who is the man. In the 1987 advertising we only see a woman and the man’s arm. This time, it is…

PUREDISTANCE, Master perfumery

PUREDISTANCE, Master perfumery

Discover PUREDISTANCE, an exclusive Brand for Master perfumes. In a world where everything tends to become standard and banal, PUREDISTANCE has the conviction to bring you the exceptional, the rare and the best… all concentrated in a flacon of perfume. Many big fragrance brands could learn something here. PUREDISTANCE was founded in 2008 by Jan Ewoud Vos in the Netherlands. Their main offices are in the city of Groningen. Installed in a historical building, Mr Ewoud Vos gathered a team of creative people who will give the essence of PUREDISTANCE universe. When we ask him how would he describe PUREDISTANCE, this is what he says: “PUREDISTANCE for me is a voyage to the essence. And in the essence lies beauty. The kind of beauty that is timeless.” 2 Master perfumers are today the artists behind the olfactive creations of the Brand: Ms Annie Buzantian and Mr Roja Dove. Ms Annie Buzantian…

Victorinox, innovative fragrances for men.

Victorinox, innovative fragrances for men.

Victorinox, the makers of the original Swiss Army Knife, has now 15 years in the making of fragrances. Already in 1997, with the launch of Swiss Army classic Eau de Toilette for men, they got the Perfumery international award for Best Design. Now, 15 years later, the Swiss company continues in its path of innovation in the masculine area by launching 2 amazing products: – Swiss Army Classic Icon EDT – Swiss Army Forest EDT SWISS ARMY CLASSIC ICON EAU DE TOILETTE In 2012, only the Swiss company Victorinox could launch such a Fragrance flacon: A Swiss Army Knife shape flacon. Almost as a celebration of 15 years of iconic Design in the Fragrance industry, Victorinox launched a special flacon for its Classic Eau de Toilette line. A perfect alliance between a best selling fragrance and an outstanding design. The flacon design reflects the legendary pocket knife. Its design incorporates the…

New Balenciaga Flora Botanica – disappointing

New Balenciaga Flora Botanica – disappointing

It is true that we cannot succeed everything, and with the launch of the new fragrance by Balenciaga – Flora Botanica – it is precisely the case. Basically we cannot understand why such a launch. Is Coty Inc, the owners of the Balenciaga fragrance license putting pressure on Balenciaga ? Or is it just “Ok, we got it wrong”. As we can see the new “egerie” is Kristen Stewart. And here already troubles start. Why her? She is the typical “non-active” girl, sulky and without too much energy. Finally the perfect victim of vampires :-). I am a little hard here, sorry. But essentially she is a cliché and that is what I criticize the most Balenciaga’s choice. After a magnificent Charlotte Gainsbourg, completely out of the mainstreams, they just go 360 degrees on the cliché-girl. The name now. FLORABOTANICA. Probably they tried to stick to a certain heritage and…

Zadig & Voltaire Tome 1 La Pureté for him

Zadig & Voltaire Tome 1 La Pureté for him

Zadig & Voltaire, the french fashion Brand is launching in this beginning of the year a new fragrance duo called Zadig & Voltaire Tome 1 La Pureté for Her and for Him. I got the opportunity to review the masculine version. The Brand was created in 1995 by Mr. Thierry Gillier, grand-son of André Gillier (co-founder of Lacoste). The Brand name, Zadig & Voltaire, is inspired by the Novel “Zadig, or The Book of Fate” written in 1747 by the french philosopher Voltaire. The main character of the novel inspired Mr. Gillier because of his charisma, modernity and bravery. The fashion Brand has products for women but also for men and even a children line. Zadig & Voltaire is well known for its cachemire with rock skulls in brodery, their tshirts and the mythic Touly bag. The creative universe of the Brand is quite broad as they have a Music…