iceland

Johnnie Walker Double black. The taste of black.

Johnnie Walker Double black. The taste of black.

Johnnie Walker launches a new label: Double Black. Inspired by the Johnnie Walker 1909 Black label, the master blender Jim Beveridge pushed the limits of black. And here you can see that the new communication campaign is giving you the intensity of the new blend.   According to Mr. Beveridge, the new version is smokier and peatier than the original one. The inspiration came from the smokier great tradition of the island malts of western Scotland. The scene takes place in Iceland,…

Thierry Mugler A*men new advertising

Thierry Mugler A*men new advertising

Hi, Thierry Mugler Parfum just revealed via the social networks, the new Advertising of his masculine fragrance A*men. In the ad, we can see a bionic runner, translated by the silhouette of Oscar Pistorius. A*men, was launched in 1996, 4 years after the extraterrestrial fragrance for women, Angel. He was not a masculine partner for the feminine blue star. He was more than that. A sophisticated vision of men’s elegance. It revisits the oriental sensual olfactive family for men and…

Not everything from Iceland is bad for human activity

Not everything from Iceland is bad for human activity

Ok, Iceland and its Eyjafjöll were really on the spotlights this month. But not everything coming from Iceland is bad for us… at the contrary. See this initiative from the design cabinet Studio Granada Architects who created this project in the north part of the island.