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Chanel 2013 Summer Make up collection… 2 years too late!

Chanel 2013 Summer Make up collection… 2 years too late!

Most of the time, Chanel has a edgy purpose and we can consider this brand as a trend-maker. But for its summer make-up collection, they came up 2 years too late with the theme. Other brands like Lancôme did it already. If we would choose an hashtag for that, it would be this one: #Fail Indeed, someone should have said that the Butterflies theme was 2 years ago. And if you look to the photo itself, the mascara on the low lashes is not well done. Looks messy. This is what Lancôme for example did.       In terms of colours, Chanel did also pick up a very Lancôme style palette. It reminds me the Fred farruggia era and even Aaron de Mey is pursuing this path. Here a visual from 2011 summer trends by Aaron de Mey.. Lancôme have been very avant-garde in terms of Make-up trend and…

Fragrance words episode 1, Le Critique de Parfum

Fragrance words episode 1, Le Critique de Parfum

Welcome to the web-serie called Fragrance words. Every week, 2 Fragrance experts will give their opinion about the perfumery market this year and also about future trends. An edgy vision from Perfumery professionals, done exclusively for Luxuryactivist.com. You can find the original interview in French below the english translation. EPISODE 1: LE CRITIQUE DE PARFUM (EN) Our first guest is Le Critique de Parfum. It is one of the rare websites considered as a benchmark in terms of presentation, evaluation and criticism of Fragrance launches. A sharp, free and almost exhaustive look into fragrance creations. A Herculean work undertaken by the passion for beautiful perfumery. Laureate of the Prix Jasmin Award, awarded by the Comité français du Parfum. You can discover this amazing work here: http://www.lecritiquedeparfum.com. THE FRAGRANCE MARKET IN 2012 Luxury Activist (LA): 2012 New launches, which are the fragrance launches that positively marked this year ? Le Critique de Parfum (LCDP): Carita…

La Vie est belle by Lancôme, nothing to report…

La Vie est belle by Lancôme, nothing to report…

I will not speak about the Lancôme new fragrance called La Vie est Belle by Lancôme.  The french brand is desperately looking for the next big hit after Trésor (1990). After Poême (1995), Miracle (2000), Attraction (2003), Hypnose (2005) and Magnifique (2008), now they are launching La Vie est belle (2012). I am not sure we will remember this one as probably we do not remember most of the ones in my above list.  By using Julia Roberts, they probably also expect to please the Tresor client (40 years and more) because I am not sure young women would remember her. The “Pretty woman” generation got old. Then what stroke me was some similitudes to Givenchy Ange ou Demon movie. Of course the Lancôme one is more politically correct but I found some interesting parallels with the dress, the decoration, some characters, scenario and camera moves. It is like if…

Diane Krüger, naturally sexy – by GQ USA

Diane Krüger, naturally sexy – by GQ USA

Lots of women wonder how to be sexy and natural at the same time. Others succeed with no effort. It is the case of Diane Krüger, now highlighted by the American GQ magazine. In an article called “Kruger Town“, the american GQ reveals great shots of the german actress. The photos were taken by Peggy  Sirota. Ms Sirota is used to do photoshootings for GQ, but she also took pictures of lots of celebrities and created several ad campaigns for brands like Lancôme, Prada or Oscar de la Renta. Celebrities say she has the natural gift to make people feel comfortable in front of the camera. We can see here that Diane Krüger is definitely “comfortable and relax”. Diane Kruger (born 15 July 1976) is a German actress and former fashion model. In North America, she is known for her role as Helen inTroy, Dr. Abigail Chase in National Treasure and National Treasure: Book of…