Tag: mobile review

Mobile Apps segmentation, 2 apps are better than 1… Really?

There is a trend in which several smartphone apps are splitting into 2 distinctive apps. Facebook with messanger and Foursquare with Swarm. Why are they segmenting the offer and why now users...

Friday Chronicles #7: From Mobility to Mobile, the Jack Sparrow syndrome.

In the 80's and the 90's we used to say that the most important thing in someone's resume would be the fact he has mobility. This would mean that this person would...

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