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Tag: victorinox swiss army

Victorinox Spartan PS: black is the new black.

Design José Amorim -
2017 is almost half way and Victorinox is delivering amazing new launches. This time we took a focus on a new great launch around the Spartan collection. It is called Victorinox Spartan...

Victorinox eLLa wins 3 prizes at the Worldstar awards

Beauty José Amorim -
Victorinox, the makers of the Swiss Army Knife, has been very successful in product diversification and one of their success stories is Fragrances. This month, Victorinox eLLa EDT won 3 prizes at...

Victorinox opens pop-up store in a mountain… in Rio de Janeiro. Switzerland is invited to the Pão de Açucar.

Luxury LuxuryActivist -
Victorinox launched an innovative concept of a pop-up store on top of Rio de Janeiro Sugar Loaf mountain, the famous Pão de Açucar. Brazil and Switzerland have never been so united. Our...

Victorinox opens new Flagship store in Zürich

Luxury LuxuryActivist -
Victorinox is celebrating its 130 years. To mark this amazing anniversary the Swiss brand is opening a new Flagship store in Zürich at Rennweg 58. It is a few steps from the...

Swiss Luxury brands digital strategies

High Tech LuxuryActivist -
Switzerland has a strong respect for traditions. It is an amazing country in which several companies have been here for centuries. And the most outstanding thing is that they are all more...

Victorinox Swiss Army new Infantry GMT. Invitation to Travel.

Watches Sebastien Eich -
Victorinox Swiss Army is an amazing watch brand. It always find unlimited resources on its heritage in order to create future and modern new timepieces. Here it is the case of the...

The travel gear market: key figures, history and our wish-list for the holiday season

Travel LuxuryActivist -
Every fall, we hope that the end of the year holiday season arrive as soon as possible. From thanks giving to christmas and the new year's eve, we all make plans for...

Victorinox Smart times event. Digital story-telling.

Events LuxuryActivist -
Victorinox launched this summer a digital story-telling operation during the Smart Times 2013 in Switzerland. For this occasion, they transformed a Victorinox Smart Car into a video-booth. Check here the entire story and...
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