José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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Ambre Nuit, and Dior makes it again just sublime

La Maison Dior launched in 2004, three beautiful creations called La Collection des Colognes Dior Homme. Today, Dior called the inhouse perfumer, François Demachy to accomplish the exquisite once again : Cologne Ambre Nuit.

Maison Martin Margiela… untitled and unrated…

Martin Margiela is a belgium fashion designer and represented with Rei Kawakubo the important leaders of desconstruction. Today he is launching a fragrance thanks to L'Oréal.

Fergie runs for Avon… Outspoken Eau de Parfum

Fergie, the famous female singer from the multi-planetary music band The Black Eyed Peas, just signed a multi-million contract with Avon. The celebrity girl will launch her new and first fragrance called Outspoken!

Jennifer Aniston… LolaVie

American Actress Jennifer Aniston is launching this month her first fragrance. The 41 years old ex-Brad Pitt fiancee signed a contract with Fallic Group for the creation and Distribution of her first perfume.

France Prix du Parfum 2010… some surprises!

Last week in France, there was the french perfumery Oscars,previously called FIFI awards (and still in other countries) and now Prix du Parfum. Surprises came from public votes!

Who will have the Fragrance Oscar in France ?

the Oscar for the best perfumes of the year... coming soon in April.

Chanel chooses Gaspard Ulliel for its next fragrance for men

Chanel has given carte blanche to Martin Scorsese

José Amorim

José Amorim has been working in the luxury industry for more than 15 years. In the past 10 years, he joined his personal passion for digital culture and his luxury background to develop digital strategies for premium brands. He is the founder of LuxuryActivist.com and is happy to share his passion here.
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