Watches

Baselworld 2015, what should we expect from this year edition?

Baselworld 2015, what should we expect from this year edition?

Baselworld is one of the biggest events in watchmaking in the world. With the SIHH in Geneva and Watch and Wonders in HongKong, Baselworld is an event you do not want to miss. More than 150’000 visitors in 5 days of exhibition,  and more than 4’000 journalists will make this event one of the highlights of this beginning of the year. 1’500 brands from 40 countries will exhibit the best of the best. Since its new configuration, Baselworld offers a…

SIHH 2015, what should you know for the incoming year?

SIHH 2015, what should you know for the incoming year?

The Geneva International Watchmaking show is already finished. One full week of amazing watches from some of the most luxury Swiss Made brands. Every year, the Watch press and the watch aficionados hold their breathes until the new watches are revealed during the SIHH. Thanks to an extraordinary organization, precise as a Swiss watch, the 25th edition of SIHH was a great success. The event is strictly reserved for the Watchmaking professionals, best customers and friends of the brands.  During a…

SIHH 2015, the first impressions!

SIHH 2015, the first impressions!

The International Watch show in Geneva has just started and from what we heard it is going to be a good year for Swiss Watchmaking. There are definitely challenges, like the Swiss Franc exchange rate that is skyrocketing the costs. But Brands have been doing an amazing job by focusing on their strength and new emerging markets will contribute to the industry growth. SIHH, a place for the best and the unique The first impressions we get in the corridors…

SIHH, la crème de la crème in watchmaking meet in Geneva

SIHH, la crème de la crème in watchmaking meet in Geneva

Next week, Geneva will beat at the rythmn of beautiful timepieces. The 25th Salon International de la Haute Horlogerie (SIHH)will open its doors and some of the most amazing Watch manufacturers. 16 brands will exhibit their new creations in a very luxury environment, that only happy fews will discover as it is on invitation only. A House full of (beautiful) cards The SIHH is Christmas after Christmas for the Watchmaking professionals. every year it is the first big appointment in…

Girard Perregaux The Blue Hour. Understated and refined style.

Girard Perregaux The Blue Hour. Understated and refined style.

Girard Perregaux has a very distinctive style. The Swiss Brand has an amazing balance between watchmaking know-how and contemporary design. This equation made possible one of the most iconic collections of the brand, called 1966. And today, Girard Perregaux is revealing a new model called the Blue Hour. This new timepiece reminds us the beauty of the 1966 collection and the art of Swiss watchmaking. Girard Perregaux 1966 collection, simply iconic Here is a little bit of history. Back in…

2015 Pre-SIHH, what to expect from Geneva watch show next january

2015 Pre-SIHH, what to expect from Geneva watch show next january

Every year, Geneva SIHH gathers some of the most iconic and beautiful watchmakers in the world. The Richemont group as well as some invited brands reveal their new creations to an audience of professionals buyers and the press. The next edition will be celebrating the 25th anniversary of the trade show. 40’000m2 and 16 watchmakers will constitute the 25th SIHH in January 2015. Here is a sneak peak of what await us next january. Cartier, no Skeletons in the closet….

Richard Mille Pre-SIHH 2015: RM 33-01 Automatic watch

Richard Mille Pre-SIHH 2015: RM 33-01 Automatic watch

Richard Mille is a brand about true watchmaking. Before Christmas we have a little window over the 2015 new collections and here is the review of the RM 33-01 automatic watch. Richard Mille, a story of watchmaking After some marketing studies in Besançon- France, Richard Mille joined a small company called Finhor in 1974. It was his debuts in watchmaking. In 1981, the company was bought by Matra and Richard Mille became the manager for the watch business. After a…

Grand Prix de l’Horlogerie Geneva, our best.

Grand Prix de l’Horlogerie Geneva, our best.

At the end of October, The Grand Prix de l’Horlogerie de Genève rewarded the excellent work some watchmakers accomplished this year. The ceremony is always a moment of great expectation as since 2001, the Grand Prix is one of the most prestigious prize you could get as a watchmaker. It is the equivalent of the Oscars for the movie industry.  LuxuryActivist wished to highlight 3 major creations among all the laureates. Grand Prix de l’Horlogerie de Genève, the best of…

Zenith Watches, the star is in the horizon

Zenith Watches, the star is in the horizon

Certain brands are forever and some of them shine bright like stars. It is the case of Zenith Watches, one of the rare authentic “Manufactures” that produces its movements in-house since 1865.  Here are some key dates, iconic creations and a snapshot on the Company activities. Zenith, a piece of history like a star crossing time. Zenith is one of the leading Watch-makers in Switzerland with a worldwide aura. It was founded in 1865 by visionary 22 years old man,…

The Geneva Hallmark, the future is already here

The Geneva Hallmark, the future is already here

This week, Timelab with the strong support of some of the amazing Geneva Watch brands like Vacheron Constantin, revealed a new technology that would refresh the Geneva Hallmark, le Poinçon de Genève. It is about nano-technology and the aim to maintain the Hallmark very strong. The event took place at the Société des Arts headquarters at Palais d’Athénée in Geneva. The Société des Arts is the most ancient cultural society in Geneva founded in 1776. The interesting highlight of this…

One month power reserve: Vaucher Manufacture Fleurier and CSEM launch Genequand regulator

One month power reserve: Vaucher Manufacture Fleurier and CSEM launch Genequand regulator

Vaucher Manufacture and CSEM launch an innovative mechanical movement with one month power-reserve. Devised by Pierre Genequand, a Flextech specialist employee of CSEM now in retirement, this technology revolutionizes the escapement and allows to increase drastically the power reserve from around 40 hours to 30 days minimum. The best prototype tested had 53 days performance ! 7 years of development were necessary to achieve this revolutionary project. This mechanism produced by CSEM will replace the Swiss lever escapement and will…

Vacheron Constantin opens its first store in Japan.

Vacheron Constantin opens its first store in Japan.

Swiss watchmaker Vacheron Constantin opens its first store in Tokyo. The Swiss company picked up one of the most prestigious address right in the middle of Ginza district – Chuo Street. Vacheron Constantin is opening its first ever store in Japan. Until now the Swiss watch-maker had only point of sales via its commercial partners. It is about 24 point of sales around the country, from Tokyo to Hiroshima, Kyoto, Aichi, Osaka or Kanagawa among others. In Tokyo several distributors…

Apple Watch, unfortunately it was made by Apple

Apple Watch, unfortunately it was made by Apple

Yesterday, it was the big day for Apple. Not only every WWDC is by definition a big event but yesterday Apple was extending its territory to a new product category: watches. For a well established brand like Apple, extending your product segments is always a tricky question. Why should you do it, why do you need it and most important: why my customers should buy it. We could build a full list of questions and the answers would determine the…

Apple Watch, who is going to lose the battle?

Apple Watch, who is going to lose the battle?

This week Apple is boosting the buzz around the iWatch. Switzerland is looking into this launch with a very close eye. The entire Swiss watch-making industry wonders what and how Apple is tackling the wearable market. When the Timepiece industry lost 2/3 of its employees after the “Quartz crisis” end of the 70’s, it is a nightmare that nobody wants to revive again. The smart-watch segment is not new, but the speed in which several high-tech brands are moving forward…

Blancpain Villeret Ultraplate, essential luxury in 3.37mm.

Blancpain Villeret Ultraplate, essential luxury in 3.37mm.

Blancpain is one of the golden names of Swiss Watch-making. Over the years, their complete mastery of the creation and production control provided to the brand a comfortable freedom of creation. One of the fruits of this freedom was the creation of an ultra-slim mechanism, 3.37mm only. You can find it in the Villeret Ultra-plate. Villeret, a piece of history and a great watch collection Villeret is the name of Blancpain home-town. Placed in the middle of Joux valley, the…