Tag: Brands
Who is the next king of cool?
Every decade has its rising stars, cash cows and dying mammoth... Ok, here I am not talking about Darwin or about animals... I am talking about innovative, creative and outstanding companies that...
Friday Chronicle #11: Brands are not enough, welcome to a trip to the moon
The years 2000 represented a tremendous shift in the way people wish to interact with brands. Being a powerful brand is not enough anymore. Several examples has showed that empires of one...
Versace Eros… please don’t!
Versace Profumi launches Versace Eros, a new fragrance for men. Although we are used to a certain baroque style from the italian brand, here the only thing we could say is: hopeless....
Digital IQ for Watch brands, by L2ThinkTank
Every year the L2ThinkTank company releases the new ranking of Digital IQ for brands. Here are the results of for the Watch and Jewelry industries. To remind you the methodology, L2ThinkTank takes...
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The History of Valentine’s Day
If you really think about it, Valentine’s day is awfully strange. What kind of holiday centers on a small chubby baby, robed...
Home Revamp Shortcuts
Ever look around your home and realise the decor was clearly chosen by someone with a cracked lens over their eye for...
Living Your Dream Life: 5 Things You Must Do to Become the Best Version of Yourself
Do you want to excel in your career? Are you determined to be an amazing parent? Is travelling the world your only...
