Tag: chanel

CHANEL & The Ever-Evolving Notion Of Celebrity.

To mark the 100-year anniversary of CHANEL N°5, CHANEL has convened inspiring voices from their fields to reflect on the under-explored notion of celebrity.

Les Eaux de CHANEL PARIS-ÉDIMBOURG, A New Chapter.

CHANEL Launches PARIS-EDIMBOURG, a new olfactory journey inspired by Mademoiselle's favorite places around the world. Welcome to Scotland.

Chanel launches the MONSIEUR Watch as a “esprit manufacture”. 

Baselworld is always a moment in the year in which watch brands reveal their very bests. It is a special moment that magnificence and luxury are at honnor. This year Chanel just...

Olivier Polge replaces his father, Jacques, as the Chanel inHouse Perfumer.

There are company stories and there are family stories. Sometimes there is a cross-road between both. This is the case of Chanel and the Polge family. This month we got the announcement...

Chanel N.5 new TV ad spot. The real woman.

This month, Chanel released its new TV spot for its iconic 1921 fragrance, Chanel N.5. It is a surprising film as the French brand took us from the magic of modern fairy...

Friday Chronicles #5: The purpose of a luxury Brand, The lost world.

In 2013, the luxury industry grew by 4% to cross the bar of $ 200 billion worldwide. At constant exchange rates, the growth would have been 6% (source: Bain company 2013 study)....

Chanel financial results revealed.

This month, an astonishing news came from the Netherlands. Chanel Administration comitee validated the financial results for 2012 and simply published them! So now we know how much the luxury Brand legend...

Chanel, an icon of provocation? Please don’t.

Some brands are associated almost forever with some stars. From Audrey Hepburn with Givenchy towards Gwyneth Paltrow and Prada. Some associations are for ever elegantly timeless. Unfortunately others should be avoid! And...
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