Tag: chanel

Gwyneth Paltrow to initiate Christmas season for Le Printemps in Paris

Every holiday season, we hope to see the magic of christmas to operate. And this Christmas, Le Printemps in Paris will reveal its amazing animated windows in presence with Gwyneth Paltrow in...

Chanel Cult Colors. A story of Nail polish.

Chanel released its campaign for a special Nail Polish collection called "Les Couleurs cultes", which means Cult Colors in french. They have a clever Digital strategy to support this launch by disseminating a...

Chanel 2013 Summer Make up collection… 2 years too late!

Most of the time, Chanel has a edgy purpose and we can consider this brand as a trend-maker. But for its summer make-up collection, they came up 2 years too late with...

Marilyn Monroe and Chanel N.5, legendary.

Chanel just launched a mini website called Inside Chanel. Their goal is to continue the incredible story-telling around the brand. Starting with the myth of Chanel N.5 and Marilyn Monroe, here is...

Le Printemps Paris – Dior for Christmas

Today was the reveal ceremony of the Christmas windows of Le Printemps, Luxury department store in Paris. This year, Dior is the partner Brand and for this special evening, Marion Cotillard herself,...

Chanel 5 new ad with Brad Pitt, disappointing.

Probably one of the most expected and viral campaigns of this fall: The new Chanel N.5 campaign with Brad Pitt. Chanel started in September a true teasing campaign that set fire to...

Fragrance words, episode 7: Cédric Dauch

Fragrance words episode 7 features Cédric Dauch. Check down below for the french version. EPISODE 7: CEDRIC DAUCH (EN) Cédric Dauch is Communication manager at Le Printemps France. After his studies at l'Institut Français de...

Fragrance words, episode 6: Beatrix Chartier

Fragrance words, episode 6, features Beatrix Chartier. As usual please see down below for the french version. EPISODE 6: BEATRIX CHARTIER (EN) Beatrix Chartier is Fine Fragrances Evaluation Director at Givaudan, one of the...
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