India, as many “In-development” countries represents a huge potential for luxury brands.
Check this video from ETNow TV about the importance of luxury Brands in India, especially among Men.
Here we can see interesting luxury people like Angela Ahrendts, CEO of Burberry in how she managed to highlight Burberry among Indian people and especially Men. Also, he can listen to Joshua Schulman, CEO of Jimmy Choo explaining the indian men taste:
” a blend of english elegance with italian style… all with a James Bond touch…”
After China, should luxury brands invest in India?
Info sourced on Youtube at ETNOW official channel.