Tag: luxury brands

Henk suitcases, passion for details.

The world is about mobility. This means that not only borders are daily crossed by millions of people but also that you need to travel safe with your dearest belongings. Only in...

Luxury Digital Strategy – 2 days workshop in Paris. Register now.

Luxury Education will organize in Paris next month a 2 days workshop about the following theme: Digital Strategies for luxury brands. This event will take place at the initiative of Luxor Management company. The interesting fact about this workshop is that will be leaded by Uche Okonkwo, digital luxury guru .

Balmain Paris completely lost it with the Army of Lovers campaign. Super disappointed!

From all amazing French Fashion houses, Balmain is one of the most beautiful jewels. Well, up to now. They revealed a new campaign called Army of Lovers. It features Kim Kardashian and...

Why should luxury brands embrace e-Business?

In 2013, there were 330 million luxury consumers in the world. By 2020, they will be 400 million. This represents an increase of 20% in less than 10 years, placing the Luxury...

Luxury Lifestyle Awards 2014, get ready.

Luxury Lifestyle Awards is an international Award granted to the companies in luxury segment for their initiatives and outstanding achievements. Companies and brands of luxury class participate in the contest in different...

Friday Chronicles #5: The purpose of a luxury Brand, The lost world.

In 2013, the luxury industry grew by 4% to cross the bar of $ 200 billion worldwide. At constant exchange rates, the growth would have been 6% (source: Bain company 2013 study)....

Luxury is going to where the money is

With the emerging countries getting richer and richer, luxury customers changed. We used to have Americans, Japanese, Italians or even French people traveling and buying Luxury products and services at home or...

Cartier Winter tale 2013, the panther is out!

Cartier revealed the 4th chapter of its Winter Tale. This time we discover a young Panther and a team of Cartier's Buttlers evolving in a 1920's Paris by Christmas time. They go...
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