Tag: luxury brands
Luxury news for milleniums, technology changed everything.
The luxury market is supposed to grow every year by 3 to 7% worldwide. This means that it is an industry with a strong appealing to people. There is an ongoing increase...
ADPOCALYPSE, and the end of an era of digital advertising – Adblocker alert!
In 2015, ad blockers are supposed to cost $ 22 billion for all industries. This outstanding figures will be generated by ad banners that people will not see and that brands...
Henk suitcases, passion for details.
The world is about mobility. This means that not only borders are daily crossed by millions of people but also that you need to travel safe with your dearest belongings. Only in...
Luxury Digital Strategy – 2 days workshop in Paris. Register now.
Luxury Education will organize in Paris next month a 2 days workshop about the following theme: Digital Strategies for luxury brands. This event will take place at the initiative of Luxor Management company. The interesting fact about this workshop is that will be leaded by Uche Okonkwo, digital luxury guru .
Balmain Paris completely lost it with the Army of Lovers campaign. Super disappointed!
From all amazing French Fashion houses, Balmain is one of the most beautiful jewels. Well, up to now. They revealed a new campaign called Army of Lovers. It features Kim Kardashian and...
Why should luxury brands embrace e-Business?
In 2013, there were 330 million luxury consumers in the world. By 2020, they will be 400 million. This represents an increase of 20% in less than 10 years, placing the Luxury...
Luxury Lifestyle Awards 2014, get ready.
Luxury Lifestyle Awards is an international Award granted to the companies in luxury segment for their initiatives and outstanding achievements. Companies and brands of luxury class participate in the contest in different...
Friday Chronicles #5: The purpose of a luxury Brand, The lost world.
In 2013, the luxury industry grew by 4% to cross the bar of $ 200 billion worldwide. At constant exchange rates, the growth would have been 6% (source: Bain company 2013 study)....
