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Tissot is revealing a new Limited Edition watch called  Nicky Hayden 2012 Limited T-Race Men’s Black Quartz Sport Watch.

The Tissot T-Race Nicky Hayden Limited Edition 2012 sports Nicky’s team identity and his lucky number 69. This fired-up chronograph comes in a numbered edition of 4,999 pieces, protected by helmet special packaging to enhance its collectability. Features Swiss made quartz movement, a scratch-resistant sapphire crystal and stainless steel case with black PVD coating and engraved case back.

Nick Hayden Tissot limited edition

For the launch,they made an interesting mood-video, directed by Serge Alain Simasotchi. Mr Simasotchi had a high level carreer as a sportsman in Athletism. During the past 8 years, he built his own audiovisual company producing different multimedia content for the Swiss television like the film about Didier Cuche or his show called Adrenaline.

The movie features Nicky Hayden in the legendary motor circuit of Jerez in Spain. You can see 2 other female models wearing Tissot watches in a kind of Lana Del Rey ambiance.

The music is called Goodbye by Apparat. Here some of my preferred pictures scenes:

tissot Nick Hayden limited edition

tissot Nick Hayden limited edition

tissot Nick Hayden limited edition

tissot Nick Hayden limited edition

To learn more about it, check it here:

Do you feel your heart race?


info sourced in the official Brand press release. All images are copyrighted with no reproduction rights available.