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Jelmoli, the most luxury Department store in Switzerland is celebrating its 180th anniversary. The House of Brands, that is how they call themselves, is preparing a great celebration with events, new brands and new shop-in-shops openings.

Jelmoli is also the oldest Department store in Switzerland, still operating and leading the way in the luxury distribution business. Every year, they always create events and present new brands, most of them in an exclusive contract. To celebrate this amazing Jubilee, new brands are welcome in the Department store, here is an non-extensive list of the most important ones. The operation has a code name: “Jelmoli liebt Zürich”, which means Jelmoli loves Zürich in german. This shows how attached the department store is to its origins and to place Zürich as one of the luxury destinations in Europe.



  • See by Chloé
  • April, May
  • Markus Lupfer
  • Closed
  • René Lezard
  • Sly10
  • Herno
  • Yves Salomon
  • Hale Bob
  • Mauro
  • Griffoni
  • Sonia Rykiel
  • Current/Elliot


  • Hackett
  • Belstaff
  • Peuterey
  • Mauro Griffoni
  • Parajumpers


  • Olga Berg
  • Mia Bag
  • Burberry
  • Marc Jacobs
  • Casadei
  • Minnetonka
  • Benci Brothers


  • Eve Lom
  • Björn Axén
  • Valmont
  • Grown Alchemist
  • Sacha Juan
  • Serge Normand
  • absolution
  • Percy&Reed
  • Radical


  • Fontiera Italiana
  • Serapian
  • Fabricapelletteriamilano
  • Dot-Drops
  • Hugo Boss

New shops in shops highlights

  • Hugo
  • Michael Kors
  • Escada
  • Diesel
  • Zadig & Voltaire
  • Longchamp
  • Samsonite
  • Tumi
  • Sahling Counter

As an innovative store, Jelmoli created a digital magazine to celebrate the anniversary in which you can find all the information about the brands and the events. You can browse it here: Jelmoli magazine.


From October 11th, Christmas arrives at the Jelmoli 3rd floor. Just pass by and get filled with the holiday season spirit. You can find Jelmoli in Zürich at the following location: Jelmoli, Seidengasse 1, 8021 Zürich

Check the Department store website to get more details on the Holiday season specials.

Happy Luxury Christmas.



Info sourced at Jelmoli Communication release and Jelmoli website. All content is copyrighted with no reproduction rights available.