CHANEL has long been revered not just as a fashion house but as a pioneer in the realms of design, innovation, and purpose-driven craftsmanship. With a storied history that stretches back to the early 20th century, CHANEL has consistently pushed the boundaries of what luxury means. Their watchmaking division is no exception, blending timeless elegance with cutting-edge technology. This fusion of tradition and modernity sets CHANEL apart in haute horlogerie. The latest embodiment of this vision is the PREMIÈRE SOUND watch. This masterpiece redefines the jewellery watch category by seamlessly integrating state-of-the-art audio technology into a design rooted in the brand’s iconic heritage.
The PREMIÈRE SOUND watch is more than just a timepiece; it is a bold statement of what luxury can be in the digital age. By transforming the classic PREMIÈRE watch into a multifunctional accessory that serves as a necklace and a sophisticated audio device, CHANEL is again leading the charge in the convergence of fashion, technology, and lifestyle. This innovative approach speaks to the brand’s commitment to staying ahead of the curve while preserving the essence of what makes CHANEL, CHANEL.
” I want to be part of what is to come”
Gabrielle Chanel
Lily-Rose Depp: A Story of Freedom and Modernity
CHANEL has again teamed up with Lily-Rose Depp, a face that perfectly embodies the brand’s youthful yet sophisticated image, to introduce the PREMIÈRE SOUND watch. The campaign videos featuring Depp are more than just advertisements—they celebrate the intersection between fashion and technology. Depp’s effortless style and connection to the CHANEL legacy make her the ideal ambassador for this product. She personifies the modern woman deeply rooted in tradition and keenly attuned to the future.
These videos are not just about showcasing a product; they’re about telling a story—a story of freedom, innovation, and staying connected to the world around you while never losing sight of who you are. This narrative, woven through the elegant visuals and the evocative soundtrack, makes the PREMIÈRE SOUND watch a piece of jewellery and a lifestyle statement.
The PREMIÈRE SOUND watch is a testament to CHANEL’s innovation ability while staying true to its heritage. This watch is an evolution of the iconic PREMIÈRE ÉDITION ORIGINALE, first introduced in 1987. This time, however, CHANEL has boldly connected the design to the present, capturing the movement and rhythm of contemporary life in a way that feels entirely natural.
What makes the PREMIÈRE SOUND genuinely remarkable is its dual functionality. It’s not just a watch but also a high-fidelity audio device, reflecting a modern lifestyle where fashion and technology are increasingly intertwined. The watch’s bracelet doubles as a necklace that, with a simple click, connects to a smartphone or any other audio device. The inclusion of wired headphones—designed with the same meticulous attention to detail as the watch itself—elevates the experience, ensuring that users are not just wearing a piece of jewellery but also carrying a high-quality sound system.
This combination of form and function is where the PREMIÈRE SOUND shines. The headphones have a microphone and a remote control, allowing users to adjust the volume, control audio playback, and take calls seamlessly. The passive sound insulation technology ensures that users are immersed in their music, free from external noise interference. This innovation allows CHANEL to maintain its jewellery watch essence while embracing the Zeitgeist, making the PREMIÈRE SOUND a perfect companion for the modern, connected individual.
Watch Specifications
- Case: Steel case coated with 18K yellow gold (0.1 micron)
- Dial: Black-lacquered
- Crown: Steel crown coated with 18K yellow gold (0.1 micron) set with onyx cabochon
- Bracelet/Necklace: Steel necklace chain coated with 18K yellow gold (0.1 micron), interwoven with black leather and matte black audio cable
- Movement: High-precision quartz movement
- Functions: Hours, minutes
- Water-Resistance: 30 meters
- Dimensions: 26.1 x 20 x 7.65 mm
- Headphones: Removable wired headphones coated in black and yellow gold colours, featuring sapphire glass, silicon ear tips, and a matte black cable with steel microphone, connectors, and remote control
Audio Specs
- Dual Driver Architecture: 6mm planar diaphragm and 11mm beryllium-coated dynamic drivers
- Frequency Response: 20Hz to 20kHz
- Sensitivity: 89dB @ 1kHz 1mW
- Impedance: 16 Ohms
- Microphone: Omnidirectional
- Plug: Standard 3.5mm audio jack
- Water-Resistance: IPX3
- Adapters: 3.5mm jack to Lightning and 3.5mm jack to USB-C audio adapters included
What can we say about the audio specs? Well, CHANEL placed the level at a high standard. The headphones feature a combination of 6mm planar diaphragms and 11mm beryllium-coated dynamic drivers. This dual-driver setup is designed to deliver a rich and precise audio experience, combining the detailed high-frequency response of planar drivers with the powerful bass and midrange provided by dynamic drivers. Beryllium-coated drivers are particularly noteworthy for their lightweight, rigid properties, contributing to a cleaner, more accurate sound reproduction.
The headphones offer a wide frequency response range from 20Hz to 20kHz, ensuring that all nuances of the audio spectrum, from deep bass to crisp highs, are faithfully reproduced. It also benefits from passive sound insulation, effectively cancelling out external noise. This feature is crucial for providing an immersive listening experience, allowing users to enjoy high-quality sound without interference from ambient noise.
With a sensitivity of 89dB @ 1kHz 1mW, the headphones deliver robust sound levels even with lower power inputs, ensuring the audio remains clear and powerful across various devices. These technical elements contribute to the PREMIÈRE SOUND watch’s distinction as a fashion-forward accessory and a high-performance audio device, making it an impressive fusion of luxury and technology.
Why the PREMIÈRE SOUND Watch is Worth Knowing
In an era where technology often overshadows tradition, the PREMIÈRE SOUND watch stands as a beacon of balance. It’s a product that understands the value of heritage while embracing future possibilities. For those who appreciate the finer things in life but also demand functionality, this watch offers the best of both worlds. It’s a statement piece that speaks to the modern consumer’s desire for elegance, convenience, and connection.
The PREMIÈRE SOUND watch reflects CHANEL’s continued relevance in a rapidly changing world. By blending the classic with the contemporary, CHANEL is not just keeping up with the times; it’s shaping the future of luxury.
To Conclude,
The PREMIÈRE SOUND watch is more than just a timepiece—it’s a testament to CHANEL’s enduring legacy of innovation and elegance. As the lines between fashion, technology, and lifestyle continue to blur, CHANEL remains at the forefront, creating products that are not only beautiful but also incredibly functional. The PREMIÈRE SOUND watch is a perfect example, offering a unique combination of high fashion and cutting-edge technology designed for the modern world. It’s a watch that doesn’t just tell time—it tells a story.
Arsène Wargas
The author sourced the information to luxuryactivist.com. All content is copyrighted, and reproduction rights are not available. Images are for illustration purposes only. ©CHANEL provided the featured image with all rights cleared for publication.
