swissmade

Jaquet Droz, Loving Butterfly Automaton – When Watchmaking Becomes Poetry

Jaquet Droz, Loving Butterfly Automaton – When Watchmaking Becomes Poetry

There are brands that manufacture watches and others who tell stories. And only a few will literally express themselves with true poetry. Jaquet Droz is a true UFO in the Swiss Watchmaking landscape. Born with a unique heritage of Automaton, the Swiss brand deploys outstanding ingenuity to create masterpieces of technology and beauty. Jaquet Droz is one of the only watchmakers in the world that crafts automatons. Quick on the heels of the onyx and meteorite models, today it unveils…

Swiss Blog #1: A Renversé Is Not A Coffee With Milk

Swiss Blog #1: A Renversé Is Not A Coffee With Milk

Our first blog post about Swiss specificities is dedicated to the Renversé! In Switzerland you do not say a Coffee with Milk, you say a Renversé… but be careful. It is not really the same thing! The name of Coffee varies a lot from one country to another and even sometimes from one region to another. However, if we compare the name given to coffee with milk in the adjacent regions of French-speaking Switzerland, we quickly see that the renversé…

Manufacture Royale, new launches 2017 – Freedom of creation is priceless.

Manufacture Royale, new launches 2017 – Freedom of creation is priceless.

Baselworld is finished and we must confess it was a nice edition. At LuxuryActivist we discovered or rediscovered great watchmakers. With the creation of the new space called “Les Ateliers”, Baselworld celebrate the high value of independent creators and Manufacture Royale is for sure one of the best. Manufacture Royale, great heritage that builds the future. In 1770, French philosopher Voltaire supports the establishment of watchmaking workshops in Ferney-Voltaire near Geneva and Manufacture Royale is established. It is then an…

Victorinox Explorer Damast Limited Edition 2013

Victorinox Explorer Damast Limited Edition 2013

Victorinox, the makers of the original Swiss Army Knife, is launching a new Limited Edition. It is called the Explorer Damast Limited Edition 2013. It is a beautiful tribute to Mr. Carl Elsener Sr. who left us last summer. Carl Elsener Sr. – A Swiss visionary leader The Victorinox family lost its Patriarch. He was an inventor, a visionary leader and a great entrepreneur. His son, current CEO of the company, said about him: “He always used to think with…